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TL;DR
Patrick Caldwell
Marketing Mix and Customer Loyalty in Services Marketing
Rahul Gupta Choudhury
Entfalte deine Zukunft. Die Consorsbank auf dem Weg zur optimalen Kundenerfahrung
Sven Deglow
African Governments as Customers and Contractors
Stefan Tavares Bollow
Digitales Verstehen – Verantwortung übernehmen
Anabel Ternès von Hattburg
Customer Centricity in der Hotellerie – Verständnis und Umsetzungsoptionen aus prozessorientierter und architektonischer Perspektive
Nicola Zech, Annegret J. Wittmann-Wurzer and Bettina-Maria Müller
Sich selbst führen und entwickeln
Achim Michalke
Monitoring & Routinen
Judith Geiß
Lose Enden
Kaushik Basu
Conjoint Preference Elicitation Methods in the Broader Context of Random Utility Theory Preference Elicitation Methods
Jordan Louviere, David Hensher and Joffre Swait
Columbia River and Salmon Passage
Richard M. Robinson
Blockchains, Internet of Value, and Smart Transactions
Roberto Moro-Visconti and Andrea Cesaretti
The Contractual Sandwich Case—Managing Vertical Integration Through Contracts
Nikolaus Högenauer
Understanding Advertising Process: Models and Theories
Manukonda Rabindranath and Aradhana Kumari Singh
Ecosystem Management and Entry into Peripheral Markets: The Platform Strategy of Intel
Hirofumi Tatsumoto
Data Governance—Metrics
Rupa Mahanti
Employee Voice and Social Media: The Australian Perspective
Arlene Sale, Jonathan Sale, Al Rainnie and John Burgess
A Case Study on Collaboration in the Australian Mobile Telecommunication Market
Yu (Aimee) Zhang
Taxes and Economic Growth: The Role of the Central Government
Diego Gomez, Sebastian Aparicio, David Urbano and Diego Martinez-Moya
Ressourceneinsatz im Portfolio optimieren
Stephan Walliser and Martin R. Sedlmayer
Political Economy of Privatization
Ghulam Samad and Naseem Faraz
Trainings
Thomas Schneider
Konzentration
Antje Heimsoeth
Vertrieb in Afrika: Dos & Don’ts aus der Praxis
Ulrike Brückner
The Future: Will the Piracy Paradox Persist?
Peggy Chaudhry
Die Arbeitsmoral der Gen Z: Welchen neuen Ansprüchen die Arbeitswelt gerecht werden muss
Niklas Fischer and Anjoula Hummel
FLAIT-Train: Eine zukunftsorientierte, bedarfsgetriebene Alternative zu Schienenfahrzeugen im Stadtverkehr
Shen Wang, Thomas Weber and Dieter Schramm
“Bridge Crowd” Functions to Chinese Brands Cross-Cultural Communication
Jingyun Zhang
Social Entrepreneurship and Medical Entrepreneurship: Lessons from Nigeria
Ik Muo
Neue Medientrends für Vertrieb und Marketing: Chancen und Gefahren – so klappt’s
Olaf Mörk
Islamic Trade Financing Instruments and Mechanisms
Mohd Ma’Sum Billah
Experimentierräume: Die (paradoxe) Wiedereinführung der Freiheit in die Organisation
Arjan Kozica, Adrian Mühleisen and Anna Maria Wittorf
Measuring the Impact of Open Innovation on Firm Performance in Indonesia Halal Industry
Faried Kurnia Rahman
Erarbeitung und Einführung eines Beteiligungsmodells
Stefan Fritz and Hans J. Schneider
Taxi Driver Speeding: Who, When, Where and How? A Comparative Study Between Shanghai and New York
Shaopeng Zhong and Daniel (Jian) Sun
Cyber Security im Mittelstand – Bedrohungen und Handlungsempfehlungen
Sabine Rathmayer and Kai Koster
Online Training: An Adaptive Strategy to Revive Tourism in South Africa Post-COVID-19
Dumsile Hlengwa
Customer Relationship Management
Stefan Clausing
E-learning: A Temporary ‘By-Product’ of Covid-19 Pandemic or a Contemporary Solution to Workplace Training and Learning?
Fotios Mitsakis and Theodosis Karageorgakis
Valuing Intellectual Property
Deli Yang
Food Well-Being in the Higher Education Sector: How to Leverage Design Thinking to Create Healthy and Pleasurable Food Experiences Among College Students
Jane Machin and Brooke Love
Labour Rights Beyond Employment Status: Insights from the Competition Law Guidelines on Collective Bargaining
Silvia Rainone
Data Analysis
Eias Al Humdan, Yangyan Shi and Masud Behnia
Ruhestand
Springer Fachmedien Wiesbaden GmbH
Extended Reality in Lehre und Forschung
Bolela Likafu
Weiterführende Handlungsempfehlungen
Kristof Tobias Germer
Die neue Exklusion durch die Digitalisierung
Christian J. Jäggi
Medien: Breite Fachinformation oder „Fake News“
Wolfgang Ströbele
An Available-to-Promise Model for Periodical Order Promising
Jie Zhang, Wei Qin and Wenhao Wang
Review of “The Evolution of IB Teaching Content: Analyses of IB Textbooks and Syllabi”
Raj Aggarwal
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