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Attitudes Towards Brands’ Facebook Pages Across Different Age Groups: Rosy Boardman
Die Schubkarre selbst schieben: Maik Göbbels
Verursachungsgerechte Zuordnung der Gemeinkosten und deren Zuschläge: Bodo Wiegand
Performance: Patrick Caldwell
Equity Factor Investing: Momentum: Fadi Zaher
The Actors: Adi Imsirovic
Other Use Cases: Ahmed Bouzid, Paolo Narciso and Steve Wood
“The Belt and Road Initiative” Leads the New Pattern of China’s Opening to the Outside World: Wen Xiao, Jiadong Pan and Hao Chen
CommInsure: Jean Jinghan Chen
Cross-media Advertising: Brand Promotion in an Age of Media Convergence: Hilde Voorveld, Edith Smit and Peter Neijens
Fintech, Financial Literacy and Islamic Banks: Nurul Murshida Benjamin, Aisyah Abdul-Rahman and Syajarul Imna Mohd Amin
Mitarbeiterkommunikation aus Sicht der PR-Forschung: Simone Huck-Sandhu
Social Responsibility of a Small Training and Consulting Enterprise: Iwona Małgorzata Kutzner
The Role of Luck: Moshe Levy and Richard Roll
Reflective Practice and Design: Angèle M. Beausoleil
Psychological Capital: Willpower and Resilience: Nik Kinley and Shlomo Ben-Hur
Strategisches Umfeld: Bernd W. Wirtz
Crime Prevention in Botswana: A Corporate Social Responsibility Perspective: Mecca Kgomotso Gaborone
Conceptualization of empirical research: Philipp K. Berger
Influences on the Use of Multi-dimensional Performance Measures in Banks: An Institutional Perspective: Habib Zaman Khan
Peak amplitude: the price multiplier effect: Bertrand M. Roehner
The Rebalancing of Chinese Society: Paolo Urio
Auswirkungen von Gig Work auf Unternehmen und Personalmanagement – Konzeptionelle Einordnung und Status Quo bestehender Geschäftsmodelle: Florian Dorozalla and Kadiya Kreye
Die Täter und ihre Motive: Uwe Wolff
Digitale Kontexte und neue Chancen für Marken – Context- und Content-Marketing als hochrelevante Marketingtools: Meike Terstiege and Sofia Rosenberger
Getting the Data and Doing Marketing Right: Andrew R. Thomas and Timothy J. Wilkinson
A Decolonizing or Recolonizing Mindset? Semiotic Analysis of a Qurban Donation Appeal to Africa in Turkey: Muhammed Bilgehan Aytaç
Reshoring and Regionalization of Global Value Chains: Evidence in Manufacturing Sectors: José Pla-Barber, Andrea Pallás-Rocafull, Ana Botella-Andreu and Cristina Villar
Case Study 13: Marketing the $35 Akash Tablet: Ramendra Singh and Sanjit Kumar Roy
Policy Implementation of Credit Management at Selected South African Universities of Technology: Merwe Oberholzer, Johannes Maseko and Sanlie Middelberg
Kommunikation statt Markt? Aspekte einer alternativen digitalen Transformation: Franz Nahrada and Jens Schröter
Auswahl und Implementierung von innovativen Technologien für die Pflege – Herausforderungen aus Sicht der Refinanzierung: Ursula Deitmerg, Marlene Klemm, Michael Pflügner and Jürgen Zerth
Digital Technology for Global Supply Chain in Fashion: A Contribution for Sustainability Development: Maria Pereira, Liliana Pina, Benilde Reis, Rui Miguel, Manuel Silva and Paulo Rafael
Compliance in Kanzleien: Alla Drößler
The growth of commercialization — facilitating organizations and practices: A Schumpeterian perspective: Sten Thore and Robert Ronstadt
The Institutional Gap and Chinese MNEs Governance: Runhui Lin and Jean Jinghan Chen
Analysis of Forecasting Models in Electricity Market Under Volatility: What We Learn from Sweden: Gazi Uddin, Ou Tang, Maziar Sahamkhadam, Farhad Taghizadeh-Hesary, Muhammad Yahya, Pontus Cerin and Jakob Rehmea
Mobile Technologies and Work–Life Conflict: Saonee Sarker, Manju Ahuja, Suprateek Sarker and Kirsten M. Bullock
Impact of the EU–Vietnam Free Trade Agreement (EVFTA) on the Export of Vietnam’s Textile and Garment to the EU Market: Anh Tuan Nguyen and Ha Viet Thi Le
Von Platzhirschen und Nischenbesetzern – ein kurzer Überblick über den deutschen OoH-Markt: Julius Baum and Kai-Marcus Thäsler
Against The Mainstream: Diversity-Marketing als Chance für erfolgreiche Markenführung: Uwe H. Lebok and Polina Ginzburg
An Overview of Government Revenues: Sources, Measures, and Alternatives: Aman Khan
The Third Industrial Revolution: From Hierarchy to Matrix to Network: Paul Turner
Methodological Foundations of Organizational Structuralism: Kostas Langas
Empowering Consumers in Interactive Marketing: Examining the Role of Perceived Control: Xiaohan Hu
Innovatives Personalmanagement als Schlüssel zum Erfolg: Benjamin I. Behar, Kerstin Eisenbeiß, Frank Löscher and Rainer Salfeld
Creative Problem-Solving: Terence Lee, Lauren O’Mahony and Pia Lebeck
Auf Kommunikation setzen: Frank Kühn
Formen und Besonderheiten beim Computerleasing: Wolfgang Grundmann
Discussion and conclusion: Wolfgang Ziniel