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Management for Professionals

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Overview
Haibo Hu
Introduction to the Cases: Theories, Concepts and Models
Erik Jannesson, Fredrik Nilsson and Birger Rapp
Reshuffling the World
Taco C. R. Someren and Shuhua Someren-Wang
“The Reason to Believe”?
Johannes Robier
Introduction
Dominik Remling and Thomas Friedli
Introduction to Benchmarking
Peter Bogetoft
Move Away from Disconnected Planning
Robert Kepczynski, Alecsandra Ghita, Raghav Jandhyala, Ganesh Sankaran and Andrew Boyle
Economic Factor Innovations
Martin Kaschny and Matthias Nolden
Drivers and Trends
Stefan Heissner
Integration Management in Mergers and Acquisitions: Success Factors and Pitfalls
Stephan Bergamin and Markus Braun
Presentations: Conveyer Belt of Your Success
Ralf T. Kreutzer
Marketing in the Aeronautics Industry
Philippe Malaval, Christophe Bénaroya and Jonathan Aflalo
Introduction to Quality
Timothy Adesanya Ibidapo
Magnetic Sense, AI, and the Future of Mobility
Diana Derval
Information Productivity: An Introduction to Enterprise Information Management
Paul Baan and Robbert Homburg
ERP as a Business Enabler
K. Ganesh, Sanjay Mohapatra, S. P. Anbuudayasankar and P. Sivakumar
Challenges in a VUCA World
Bernd Heesen
Introduction: The Secret
Brian Dive
Marketing: A Global Discipline
Bodo B. Schlegelmilch
Understanding Developmentally Sourced Diversity as a Key to High-Quality Dialogue and Collaborative Intelligence
Jan De Visch and Otto Laske
Social CRM: Evolution and Building Blocks
Rainer Alt and Olaf Reinhold
Project, Project Management, and PM Process
Philip Bauer
Transaction Cost
Chihiro Suematsu
Introduction to Credit Risk and Capital Management Frameworks
Colin Chen
Origins
Ben Vinod
Strategy: Foundations and Perspectives
George Tovstiga
Foundations of Systematic Innovation
Rupert A. Brandmeier and Florian Rupp
Technology
Peter Curwen and Jason Whalley
How to Increase the Success of Innovative Start-Ups with Intellectual Property: An Introductory Overview
Sevim Süzeroğlu-Melchiors and Martin A. Bader
Fundamentals of Intellectual Property Rights
Oliver Gassmann, Martin A. Bader and Mark James Thompson
Basics of Price Management
Frank Frohmann
Introduction to Business Excellence
Flevy Lasrado
The Globalization and Evolution of the Aviation Industry
Bijan Vasigh and Farshid Azadian
Introduction: From the Industrial Economy to the Digital Economy: A Giant Leap—Research on the “1 + 10” Framework of the Digital Economy
Xiaoming Zhu
Introduction to Digitalization Cases Vol. 2: Mastering Digital Transformation for Global Business
Nils Urbach, Maximilian Röglinger, Rose Alinda Alias, Karlheinz Kautz, Carol Saunders and Martin Wiener
Neuroleadership: The Backdrop
Argang Ghadiri, Andreas Habermacher and Theo Peters
Mergers and Acquisitions
B. Rajesh Kumar
Preface: Global Perspectives and Disciplinary Angles in Understanding the Automotive Aftermarket
Maria Elo and Fotios Katsardis
Case: The Renewed Case Seminar
Andreas Biagosch
Introduction
Georg Michalik
How Creativity Projects Can Lead to a Social Enterprise, Enabling Cross-Generation and Cross-Milieu Communication: The Way to “ootiboo”, a Case Study
Kathleen Schröter and Angus Cameron
Introduction
Lutz Rosenstiel, Monika Wastian, Isabell Braumandl and Michael A. West
Rooted in Medical Skills, Came Out of Benevolent Hearts: The User Growth Strategy of DingXiang Doctor Platform
Ziyi Zhao, Zhijing Niu and Yulu Yan
Types of Corporate Bankruptcies
Charles J. Alaimo
Towards a New Way of Organizing
Sharda S. Nandram
Prelude: Scientific Journey into a Strange Paradigm
Christoph E. Mandl
The Fight Against Corporate Autism in Industrial Companies
Claudio A. Saavedra
Preface: Scientific Journey into a Strange Paradigm
Christoph E. Mandl
Introduction
Tony McNulty and Robin Marks
Introduction
Wing Sun Li
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