Management for Professionals

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Enterprise Governance of IT, Alignment, and Value: Steven De Haes, Wim Van Grembergen, Anant Joshi and Tim Huygh
Multisensory Experiences in Digital Media: Thomas Heinrich Musiolik
Innovation Management for Artificial Intelligence: Patrick Glauner
Integrated Marketing Communications (IMC): Klaus Solberg Søilen
Introduction to Servant Leadership: Sen Sendjaya
Introduction: Thomas Friedli, Andreas Mundt and Stefan Thomas
The Digital Revolution: How Technological Trends Change the Business World: Nils Urbach and Frederik Ahlemann
A Few Basics: Raphael H Cohen
A Short History of Cloud Computing: Michael Missbach, Josef Stelzel, Cameron Gardiner, George Anderson and Mark Tempes
Introduction: R. Srinivasan
Quality Management (QM): Marc Helmold
Assessing the Added Value of Human Resource Management Practices: Maike Andresen
An Introduction to Airline Retailing: Ben Vinod
Managerial Skills for Developing Agricultural Value Chains: Shashidhara Kolavalli, Gopal Naik, Mathew Tsamenyi and Suresh Babu
Introduction: Issues, Objectives, and Method: Pierre Mora
Blockchain-Enabled Smart Contract Architecture in Supply Chain Design: Muhammad Azmat and Evanthia Thanou
The Wonderful World of Growing Brands: Ralph Krüger and Andreas Stumpf
What Is PIM?: Jorij Abraham
The Foundation of the Consideration: Maximilian Dreher and Dietmar Ernst
Introduction: Moshe Kress
Various Causes for Adaptive Tenders: Gerhard Köhler, Werner Roth and Achim Schmidtmann
Introduction: R. Srinivasan
Introduction: Kenneth Moore
Basics in Lean Management: Marc Helmold
Challenges in a VUCA World: Bernd Heesen
Greenwashing: The Misleading Strategies Underlying Environmental Claims: Konstantina Ragazou, Constantin Zopounidis, Emilios Galariotis, Nikolaos Sariannidis and Georgia Zournatzidou
ERP as a Business Enabler: K. Ganesh, Sanjay Mohapatra, S. P. Anbuudayasankar and P. Sivakumar
What Is Artificial Intelligence and How to Exploit It?: Ralf T. Kreutzer and Marie Sirrenberg
Introduction: Fady A. Harfoush
Management and Leadership: Definition, Differentiations, and Other Theoretical Considerations: Boris Kaehler
People Analytics—Making a Difference to Business: Rahul Ghatak
What Is Negotiation?: Kim Cheng Patrick Low
Total Revenue Management (TRM)Total revenue management (TRM): Marc Helmold
Introduction to Digitalization Cases: How Organizations Rethink Their Business for the Digital Age: Nils Urbach and Maximilian Röglinger
Introduction: Jim Austin, Judith Bentkover and Laurence Chait
Introduction to Knowledge Management: Sanjay Mohapatra, Arjun Agrawal and Anurag Satpathy
Service Parts Planning Overview: Jörg Thomas Dickersbach and Michael F. Passon
Recognising and Resolving Conflicts: Stephan Proksch
An Introduction to Travel Intermediaries: Ben Vinod
Introduction to Supply Chain Risk Management (SCRM): Marc Helmold, Ayşe Küçük Yılmaz, Tracy Dathe and Triant G. Flouris
“Always on and Always in Touch”: The New Buying Behaviour: Gerrit Heinemann and Christian Gaiser
Risk Measures in Asset Management: Marcus Schulmerich, Yves-Michel Leporcher and Ching-Hwa Eu
Integration Management in Mergers and Acquisitions: Success Factors and Pitfalls: Stephan Bergamin and Markus Braun
Presentations: Conveyer Belt of Your Success: Ralf T. Kreutzer
Introduction: Feifei Yang
Standards for Management Systems: Overview and Main Ingredients: Herfried Kohl
The World Is Changing: Annika Steiber and Sverker Alänge
Frameworks for Business Process Management: A Taxonomy for Business Process Management Cases: Jan Brocke and Jan Mendling
Lean Management: Introduction: Marc Helmold, Ayşe Küçük Yılmaz, Triant Flouris, Thomas Winner, Violeta Cvetkoska and Tracy Dathe
Motivation: Claudio Franzetti