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Management for Professionals

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Disruptive Trends
Daniel Fasnacht
Equilibrium, Resilience, and Emergence
Christoph E. Mandl
Bias in Genetics and Product Strategy Planning
Xinwei Cao
Complaints
Bernd Stauss and Wolfgang Seidel
Brand Marketing of Geographical Indication Products in Xinjiang Tianxiaxiang
Mingxing Li, Mengjuan Zhang and Oswin Aganda Anaba
Customer Success Management Drivers
Michael Kleinaltenkamp, Katharina Prohl-Schwenke and Laura Elgeti
Making Training More Effective with Shared VR: Lanes Group Plc Improves Employee Retention and Reduces the Costs of Recruitment and Training
James Brewer and Jessica Davey
Assessment of the Telecommunications Sector from the Capital Market Perspective
Andreas Mark and Wolfgang Specht
Decision-Making Methods
Hao Zhang
Isabella of Spain: A Woman with Visions
Paul Vanderbroeck
Motivation: The Desire to Innovate
Rupert A. Brandmeier and Florian Rupp
The Purchasing Organisation
Ulrich Weigel and Marco Ruecker
Define
Christian Staudter, Clemens Hugo, Philipp Bosselmann, Jens-Peter Mollenhauer, Renata Meran and Olin Roenpage
The Development of Chinese Management Thoughts
Haibo Hu
The Theoretical Framework of CRM
Federico Rajola
Overview of the Book
Christiane Prange
Historical Information and Lessons Learned in Project Management
Antonio Bassi
From Tactical to Strategic Outsourcing
Bharat Vagadia
Blueprint for IoT Systems
Andreas Holtschulte
Perspectives of Saint John Chrysostom for the VUCA World
Nicoleta Acatrinei
Arthashastra of Kautilya and Management
N. K. Singh
Statistical Analysis of Latecomers’ Innovations in Times of Crisis
Javier Papa
LTE Case Studies Overview
Peter Curwen and Jason Whalley
“Cloud Matching Promotes Trade Investment”: The Breeding Road of Jutong Talent Network
Wenqi Duan, Xiaohui Dai, Wenting Ding and Zhifang Yu
How to Approach Reputation
Kerstin Liehr-Gobbers and Christopher Storck
Agenda Setting: Clarifying the Strategic Situation and the Challenges
Hermut Kormann and Birgit Suberg
Driving Strategic Change at Saab AB: The Use of New Control Practices
Erik Jannesson
Building a Solid Foundation: The Four Cornerstones of Quality Management
Stephan Kasulke and Jasmin Bensch
Sensitivities
Martin Auer
Chinese Culture, Strategy, and Innovation
Taco C. R. Someren and Shuhua Someren-Wang
Test Your Business Assumptions
Radu Atanasiu
No Business Without IT: IT Is the Central and Indispensable Driver of Entrepreneurial Value Creation
Nils Urbach and Frederik Ahlemann
Kata (形) – Behavioural Transformation Towards Lean Management
Marc Helmold, Ayşe Küçük Yılmaz, Triant Flouris, Thomas Winner, Violeta Cvetkoska and Tracy Dathe
Cultural Characteristics of Scrum
Dominik Maximini
Total Quality Management (TQM)
Marc Helmold
Toolbox of Consulting Methods
Jeremy David Curuksu
Demographic Outlook and the Implications for Real Estate Markets
Tobias Just
The Corporate Newsroom Model
Christoph Moss
Characteristics of Digital Pricing
Frank Frohmann
Global Markets and Trends for Renewables
Karina Bloche-Daub, Janet Witt, Volker Lenz and Michael Nelles
Customers: The Focus of the Sales Strategy
Christian Homburg, Heiko Schäfer and Janna Schneider
Banks Caught Between Regulation, Technical Progress, and Profitability
Martin Blessing and Tobias Bange
Value Creation in Platforms
R. Srinivasan
Are You Connected: CIO, Architect, and Auditor?
Roger Gutbrod and Christian Wiele
Project Requirements and Objectives
Philip Bauer
Domination of State-Owned Enterprises
Henk R. Randau and Olga Medinskaya
Contractual Structure and Risk Allocation Framework
Abhinav Mittal, Puneet Agrawal and Shuchi Agrawal
Red Teaming and Wargaming: How Can Management and Supervisory Board Members Become More Involved in Cybersecurity?
Marco Gercke
Case 4 PennyMac Financial Services
B. Rajesh Kumar
Theoretical Foundations of Intercultural Competence
Alex Matveev
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