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Management for Professionals

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The Silicon Valley Model
Annika Steiber and Sverker Alänge
Performance Through Kaizen
Marc Helmold
Dr. Hong Fan on City Branding in China and Public Diplomacy
Florian Kaefer
Democracy in Education: The Case of edX
Kai-Ingo Voigt, Oana Buliga and Kathrin Michl
Strategic Value Analysis: Value Search
Wing Sun Li
Global Talent Management in Japanese Multinational Companies: The Case of Nissan Motor Company
Masayuki Furusawa
Closing Words
Lars Michael Bollweg
Sense of Motion, eSports, and the Future of Entertainment
Diana Derval
Communication Management in Dynamic Change Management
Rupert A. Brandmeier and Martin Kupiek
Market Power and Market Value Creation
Wingsun Li
How Does a CDO Execute Digital Transformation?
Xiaodong Ma
Internet Piracy: The Virtual Marketplace for Counterfeit Goods
Peggy Chaudhry and Alan Zimmerman
Values-Based Leadership: Exploring Exemplary Approaches
Elizabeth F. R. Gingerich
Customer Focus
Antonio Bassi
Stage 5: Talent Management talent management
Nico Bödeker and Eberhard Hübbe
Socio-technical Complexity in Digital Platforms: The Revelatory Case of Helix Nebula: The Science Cloud
Michael Blaschke
Africa, Middle East and the Americas
Peter Curwen and Jason Whalley
New Finance of Digintelligence
Dongying Hong
Future-Oriented Identity: Necessary Leader Transformation Through Spiritual Engagement
Rick A. Roof
Valid Customer Data: The Foundation for Omni-channel Marketing
Simone Braun and Andreas Heißler
Housing Financing at the Crossroads: Access and Affordability in an Aging Society
Friedemann Roy
A Case Study: ESS, Inc. and the Energy Storage Revolution
Sanford L. Moskowitz and Chris Erickson
Housing Financing at the Crossroads: Access and Affordability in an Aging Society
Friedemann Roy
Mission-Critical Tasks (Step III)
Martin Pfiffner
Analyze
Stephan Lunau, Renata Meran, Alexander John, Olin Roenpage and Christian Staudter
Shareholders
Tracy Dathe, René Dathe, Isabel Dathe and Marc Helmold
Managing the Development Portfolio
Stefano Biazzo and Roberto Filippini
Natural Capital
Richard Thomas Watson
Quality Management Systems: Where and How We Can Make a Significant Contribution Toward Excellence
Flevy Lasrado
The Development Dialogue: How to Strengthen Employees’ Capability to Take on Real-World Complexity
Jan De Visch and Otto Laske
Optimization Algorithm
Hao Zhang
USA and Nigeria: SWOT Analysis of Social Entrepreneurship
Pamela Kay Caldwell and Oluseye David Akintunde
Pricing StrategyPricing strategies in the Beer IndustryIndustries
Marc Helmold
Guide to Finance in Supply Chain Management
Colin Scott, Henriette Lundgren and Paul Thompson
The Profile of a Data and Analytics Leader
Prakash Sah
Failure in Consulting: Consultation Cannot Fail!
Karin Lackner
German Taxation of Real Estate Investments
Valentina Farle
Case V: 3DMed: Digital Technology—Navigating Precision Medicine Towards Success
Xiaoming Zhu
Social Marketing for Social Innovation: The Employment Plan of the Spanish Red Cross as a Case Study
Marta Rey-García and Vanessa Mato-Santiso
Parallel Services
Lefei Li
The Product Audit: Look at This, Architect!
Roger Gutbrod and Christian Wiele
Industry 4.0 and Artificial Intelligence (AI) in PM
Marc Helmold
Creating Global Product and Service Offerings
Bodo B. Schlegelmilch
Leadership in Quality Management
Marc Helmold
Lean Management in the Education Sector
Marc Helmold
Case 21 Kornit Digital
B. Rajesh Kumar
Quantitative Trading
Shuai Chen
Basic Concepts
Zheng Qin, Yan Li and Yinzhou Yang
Co-creation: The Role of Leadership and HR
Georg Michalik
Dreamteam or Nightmare? Collaboration in Project Teams
Simone Kauffeld, Nale Lehmann-Willenbrock and Sven Grote
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