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Management for Professionals

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Analyze
Stephan Lunau, Renata Meran, Alexander John, Olin Roenpage and Christian Staudter
New Finance of Digintelligence
Dongying Hong
Global Talent Management in Japanese Multinational Companies: The Case of Nissan Motor Company
Masayuki Furusawa
Democracy in Education: The Case of edX
Kai-Ingo Voigt, Oana Buliga and Kathrin Michl
Strategic Value Analysis: Value Search
Wing Sun Li
Dr. Hong Fan on City Branding in China and Public Diplomacy
Florian Kaefer
Performance Through Kaizen
Marc Helmold
How Does a CDO Execute Digital Transformation?
Xiaodong Ma
Sense of Motion, eSports, and the Future of Entertainment
Diana Derval
Communication Management in Dynamic Change Management
Rupert A. Brandmeier and Martin Kupiek
Market Power and Market Value Creation
Wingsun Li
Future-Oriented Identity: Necessary Leader Transformation Through Spiritual Engagement
Rick A. Roof
Sports Sponsorship as a Funding Instrument
Stefan Walzel and Manfred Schubert
The Development Dialogue: How to Strengthen Employees’ Capability to Take on Real-World Complexity
Jan De Visch and Otto Laske
At the Core of Diversity Is Compassion
Paul Gibbs
Customer Centricity—A Marketing Perspective
Sathit Parniangtong
Parallel Services
Lefei Li
Social Marketing for Social Innovation: The Employment Plan of the Spanish Red Cross as a Case Study
Marta Rey-García and Vanessa Mato-Santiso
Implications for Future Research
Xiu-bao Yu
Lean Management in the Education Sector
Marc Helmold
Leadership in Quality Management
Marc Helmold
Case 21 Kornit Digital
B. Rajesh Kumar
Managing Product Returns
Louis-Philippe Kerkhove
AI in the Financial Industries: Between Apathy and Hysteria
Susan Spinner
The Research Method (Annex)
Daniel Huber, Heiner Kaufmann and Martin Steinmann
ERP in B School
K. Ganesh, Sanjay Mohapatra, S. P. Anbuudayasankar and P. Sivakumar
Importance of a Vision: Licensure of Medical Dosimetrists
Brian Napolitano
The Customer: The Unknown Factor?
Christian Homburg, Heiko Schäfer and Janna Schneider
Co-creation: The Role of Leadership and HR
Georg Michalik
Basic Concepts
Zheng Qin, Yan Li and Yinzhou Yang
Summary of the Book
Martin Hilb
Karmic Leadership for a Mindful Existence
Anindo Bhattacharjee and Sandeep Singh
The Product Audit: Look at This, Architect!
Roger Gutbrod and Christian Wiele
Dreamteam or Nightmare? Collaboration in Project Teams
Simone Kauffeld, Nale Lehmann-Willenbrock and Sven Grote
Financial SCRM and Mitigation Management
Marc Helmold, Ayşe Küçük Yılmaz, Tracy Dathe and Triant G. Flouris
Case V: 3DMed: Digital Technology—Navigating Precision Medicine Towards Success
Xiaoming Zhu
Optimization Algorithm
Hao Zhang
The “True” Cost of Mitigating Commodity Price Volatility: Insights from Total Cost of Ownership and Real Options Approach
Roberta Pellegrino, Barbara Gaudenzi and George A. Zsidisin
Liberate Your Business Potential via Actionable Patterns
Alexander Samarin
Quality Management Systems: Where and How We Can Make a Significant Contribution Toward Excellence
Flevy Lasrado
Natural Capital
Richard Thomas Watson
OpLog Flexibility
Moshe Kress
Industry 4.0 and Artificial Intelligence (AI) in PM
Marc Helmold
German Taxation of Real Estate Investments
Valentina Farle
Case Studies of Strategic HRD Practices in the Twenty-First Century
Lyle Yorks, Amy Lui Abel and Denise Rotatori
Creating Global Product and Service Offerings
Bodo B. Schlegelmilch
Complaint Reaction
Bernd Stauss and Wolfgang Seidel
Failure in Consulting: Consultation Cannot Fail!
Karin Lackner
Pricing StrategyPricing strategies in the Beer IndustryIndustries
Marc Helmold
The Profile of a Data and Analytics Leader
Prakash Sah
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