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Management for Professionals

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A Case of Responsible Restructuring as Good Governance
Victoria Maier
The Zero Outage Quality Roadmap: Ensuring Quality Step by Step
Stephan Kasulke and Jasmin Bensch
Anupam Yog on Place Branding and Placemaking in India
Florian Kaefer
The Changing Role of the Chief Marketing Officer: Unlocking the Power of Data-Driven Communication
Marilies Rumpold-Preining
Short-Term Quality Improvements
Stephan Kasulke
A Practical Guide to Setting and Achieving Digital Marketing Goals Following a Plan-Do-Check-Act Approach
Theo Göpfert, Kati Zieger and Uli Schneider
Servant Leadership as a Pathway to a Sustainable Future
Christopher G. Beehner
Security Aspects for SAP on Cloud
Michael Missbach, Josef Stelzel, Cameron Gardiner, George Anderson and Mark Tempes
Towards an Accountable Firm
Pekka Aula and Jouni Heinonen
Enhancing SMEs Resilience by the Implementation of Business Interruption Insurance: Relevance of ERM and Corporate Governance – A Comparative Study
Monika Wieczorek-Kosmala, Thomas Henschel and Grzegorz Strupczewski
Cultural Intelligence as a Key Construct for Global Talent Management
Joost Bücker
Corporate Balanced Scorecard
Hubert Rampersad and Saleh Hussain
Service Innovation
Christoph K. W. Blum
Clean Financial Separation
Joseph Joy
Project Finance and Secondary Market Transactions
Abhinav Mittal, Puneet Agrawal and Shuchi Agrawal
Failure in Teams: Why Successful Teams Do Not Fail (So Often)
Petra Badke-Schaub and Gesine Hofinger
Attractiveness and Opportunities
Angel Gavieiro Besteiro
Superficial Versus Senseful Strategy
Dan Norenberg
Viarama: Virtual Reality for Good
Billy Agnew
Decisions, Decisions, Decisions
Radu Atanasiu
R&D Organization and Structure
Orestis Georgiou, Mykola Maksymenko and Stephen Russo
Leverage Points as Technology to Change Problematic Dynamics
Christoph E. Mandl
Celebrity Effect in the Contemporary Art Market
Alessia Zorloni and Antonella Ardizzone
Individual Targeting and Privacy
Sascha Stürze, Markus Hoyer, Claudio Righetti and Matthias Rasztar
Stocking Decision
Jörg Thomas Dickersbach and Michael F. Passon
Understanding the Automotive Aftermarket
Hasmeet Kaur
Valuing Business—Concepts and Techniques
Wingsun Li
High-Level Strategic Analysis
George Tovstiga
Cloud Computing Strategy
Sanjay Mohapatra and Laxmikant Lokhande
The “Common Ground” Dialogue: Working with Upwardly and Downwardly Divided Teams
Jan De Visch and Otto Laske
Clarification of the Initial Strategic Situation
Thomas Friedli, Andreas Mundt and Stefan Thomas
Productivity Change with Threshold Analysis
Kenneth Moore
Strategic Management
Martin Kupiek and Rupert A. Brandmeier
DEFINE: Part 3
Reiner Hutwelker
Creating Sustainable Business Partnerships at H&M Through Collaboration
Hendrik Heuermann
Market Opportunities
Tracy Dathe, Volker Müller and Marc Helmold
Deploy and Embed Analytics—Employee Lifecycle
Rahul Ghatak
Case 9 Victory Capital Holdings
B. Rajesh Kumar
Big Data Analysis of Energy Economics in Coal Market
Hui Liu, Nikolaos Nikitas, Yanfei Li and Rui Yang
Energy: Growth, Supplies, and Dependencies
Henk R. Randau and Olga Medinskaya
Strategic Pricing: The Relationship Between Strategy, Price Models and Product Cost
Christian Ax, Mathias Cöster and Einar Iveroth
PM in Operations
Marc Helmold
Efficiency and Effectiveness: Controlling in the Corporate Newsroom
Lara Behrens, Christoph Moss and Niklas Stog
Management Tools
Stefanie Auge-Dickhut, Bernhard Koye and Axel Liebetrau
Crystal Lake Fisheries—III
Vishnuprasad Nagadevara and Gopal Naik
Transformational Leadership in New Work Organizations
Marc Helmold
Creating the Global Shopping Mall: The Case of Amazon
Kai-Ingo Voigt, Oana Buliga and Kathrin Michl
Love at First Click: Why Emotion Measurement Ensures the Economic Success of Online Services
André Weinreich
Communicating the Change Vision
Dominik Maximini
Aircraft Variants and Manufacturing Specifications
Bijan Vasigh and Farshid Azadian
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