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Management for Professionals

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Network Effects
R. Srinivasan
Marketing Concepts
Marc Helmold
Matters.Global: Aligning Crowd Creativity to Accelerate Progress for All
Seda Röder
Prediction, Butterfly Effect, and Decision-Making
Christoph E. Mandl
The Entrepreneurial Society
Georg Weiers
Phase 2: Evaluate the Context
Livio Moretti
Airline Application Security in the Digital Economy: Tackling Security Challenges for Distributed Applications in Lufthansa Systems
Balázs Somoskői, Stefan Spahr, Erkuden Rios, Oscar Ripolles, Jacek Dominiak, Tamás Cserveny, Péter Bálint, Peter Matthews, Eider Iturbe and Victor Muntés-Mulero
Building Demand Planning Organization and Competencies
Ganesh Sankaran, Federico Sasso, Robert Kepczynski and Alessandro Chiaraviglio
Corporate Strategy and Corporate Branding: Reference Frame and Examples of Integrated Corporate Strategic & Brand Management (CS&BM)
Holger J. Schmidt
Developing Resilient Supply Chain Networks through Blockchain Technology: Strategies and Implications
Mobashar Mubarik, Raja Zuraidah R. M. Rasi, Anna Pilkova, Morteza Ghobakhloo and Muhammad Shahzad Mubarik
The Basic Assumptions of Co-creation
Georg Michalik
Orientation on Impassable Terrain: The Jungle Topography
Matthias Kolbusa
The Behavior of Dissatisfied Customers
Bernd Stauss and Wolfgang Seidel
Six Perspectives on the Role of Story in Creating Flourishing Organisational Futures
Mary Alice Arthur
Value Concepts
Wing Sun Li
Identifying Profitable Markets, eVTOLs, and the Physiology of Luxury
Diana Derval
The Employee Value Proposition
Armin Trost
The Value of Intellectual Capital
Gio Wiederhold
An EAM navigator
Frederik Ahlemann, Eric Stettiner, Marcus Messerschmidt, Christine Legner and Fedi El Arbi
Supply Management Strategy
Marc Helmold and Brian Terry
sigmaGuide
Reiner Hutwelker
Relational Thinking
Nick Shannon and Bruno Frischherz
Can You Manage as well as You Research?
George Vekinis
Project Evaluation and Project Portfolios
Jürg Kuster, Eugen Huber, Robert Lippmann, Alphons Schmid, Emil Schneider, Urs Witschi and Roger Wüst
Analytical Value-at-Risk
Martin Auer
A Case Study on the Default of Islamic Financing Facilities: Malaysian Perspective
Aishath Muneeza
China’s Economy at the Crossroads
Klaus-Jürgen Gern and Philipp Hauber
Leveraging Development: From the Small County Town to Modern Shanghai’s Rise
Xinwei Cao
China’s Economy at the Crossroads
Klaus-Jürgen Gern and Philipp Hauber
SAP® APO - Module Matrix and General Principles
Christopher Sürie
Shaping the Future of Mobility
Malte Ackermann
Google’s Model for Innovation
Annika Steiber
Audi and the Chinese Market: A Success Story
Sylvie Hertrich and Ulrike Mayrhofer
Discovering Your Target Audience
Talaya Waller
Dovetailing of Marketing and Sales Automation
Manfred Aull
Analysis of Control Systems in Serial Production Lines
Yacob Khojasteh
The Quintessence of Implementation Success—Concept Development
Matthias Kolbusa
A Queuing Network Based Framework for PCS Engineering
Christoph Karrer
Moving Forward: China’s Plan to Innovation
Henk R. Randau and Olga Medinskaya
Legacy of Excellence: The Case of the United Arab Emirates (UAE)
Flevy Lasrado
Second Element of Strategy—Technology and Architecture
Prakash Sah
My First Job in the Private Sector – Xerox
Vincent P. Barabba
Operational Quality: Zero Outage Ensures Reliability and Sustainability
Stephan Kasulke and Jasmin Bensch
Greenwashing Versus Brownwashing: The Dichotomy of Exaggeration and Undue Modesty in Corporate Sustainability Practices: Disclosure
Konstantina Ragazou, Constantin Zopounidis, Emilios Galariotis, Nikolaos Sariannidis and Georgia Zournatzidou
Success of HAM in the Indian Context
Abhinav Mittal, Puneet Agrawal and Shuchi Agrawal
Theoretical and Practical Considerations on the Relevance and Usefulness of Emotions in the Context of Dynamic Change Management
Martin Kupiek
All Things Talent and Organization Networks
Rahul Ghatak
Why Sustainable Firms Have a Superior Management of Capabilities?
Eric Viardot
Development Planning
Anthony L. Barth and Wiaan Beer
Contexts and Characteristics
Regina Tendayi and Larry M. Starr
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