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Management for Professionals

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sigmaGuide
Reiner Hutwelker
Analytical Value-at-Risk
Martin Auer
Project Evaluation and Project Portfolios
Jürg Kuster, Eugen Huber, Robert Lippmann, Alphons Schmid, Emil Schneider, Urs Witschi and Roger Wüst
Can You Manage as well as You Research?
George Vekinis
Airline Application Security in the Digital Economy: Tackling Security Challenges for Distributed Applications in Lufthansa Systems
Balázs Somoskői, Stefan Spahr, Erkuden Rios, Oscar Ripolles, Jacek Dominiak, Tamás Cserveny, Péter Bálint, Peter Matthews, Eider Iturbe and Victor Muntés-Mulero
Phase 2: Evaluate the Context
Livio Moretti
The Entrepreneurial Society
Georg Weiers
The Basic Assumptions of Co-creation
Georg Michalik
An EAM navigator
Frederik Ahlemann, Eric Stettiner, Marcus Messerschmidt, Christine Legner and Fedi El Arbi
Building Demand Planning Organization and Competencies
Ganesh Sankaran, Federico Sasso, Robert Kepczynski and Alessandro Chiaraviglio
Developing Resilient Supply Chain Networks through Blockchain Technology: Strategies and Implications
Mobashar Mubarik, Raja Zuraidah R. M. Rasi, Anna Pilkova, Morteza Ghobakhloo and Muhammad Shahzad Mubarik
Corporate Strategy and Corporate Branding: Reference Frame and Examples of Integrated Corporate Strategic & Brand Management (CS&BM)
Holger J. Schmidt
Prediction, Butterfly Effect, and Decision-Making
Christoph E. Mandl
General Management Principles in a Project Management Contest Adaptive Leadership
Michela Manini
When Do You Implement Digital Transformation?
Xiaodong Ma
Heroes to Meet in Virtual Reality; New Media Content Remediation
JongGil Song and JongSoo Kwon
Transformation in the IT Industry
Katharina Grimme and Peter Kreutter
The Employee Value Proposition
Armin Trost
The Fallacy of Sustainable Change
Arun Kohli
Evolutionary Theory as a Framework for Change
Klaus Solberg Söilen
The Value of Intellectual Capital
Gio Wiederhold
A Case Study on the Default of Islamic Financing Facilities: Malaysian Perspective
Aishath Muneeza
Digital Revolution of Communication
Pekka Aula and Jouni Heinonen
The Growth of the Capital Creation System
Richard Thomas Watson and Saji K. Mathew
Create Demand: Generating Sales Opportunities
Kaj Storbacka and Risto Pennanen
The Growth of the Capital Creation System
Richard Thomas Watson
Game Changes in Sport: The Role of Innovation and Creativity
Vanessa Ratten
Orientation on Impassable Terrain: The Jungle Topography
Matthias Kolbusa
Take a Good Look at Your Marketing Department: Do You See Creative Geniuses Or Conceptual Pros?
Guido Quelle
Management of Contract Work
Stefano Tonchia
Institutionalising HR Development: Strategic HR Development in Germany and Around the World
Rüdiger Kabst and Marius C. Wehner
Value Concepts
Wing Sun Li
Six Perspectives on the Role of Story in Creating Flourishing Organisational Futures
Mary Alice Arthur
The Behavior of Dissatisfied Customers
Bernd Stauss and Wolfgang Seidel
Identifying Profitable Markets, eVTOLs, and the Physiology of Luxury
Diana Derval
China’s Economy at the Crossroads
Klaus-Jürgen Gern and Philipp Hauber
Leveraging Development: From the Small County Town to Modern Shanghai’s Rise
Xinwei Cao
China’s Economy at the Crossroads
Klaus-Jürgen Gern and Philipp Hauber
Political
Anurag K. Agarwal
Unconscious Brand Messaging and Perception Beneath the Detection Threshold
Felix Sand, Anna-Katharina Frison, Pamela Zotz, Andreas Riener and Katharina Holl
The Law and Its Contribution to IT Security: Legal Framework, Requirements, Limits
Klaus Brisch
Silicon Valley: A Cradle of Management Innovation
Annika Steiber and Sverker Alänge
Perspectives of Programmatic Advertising
Jürgen Seitz and Steffen Zorn
Analysis of the Relationship Between Casinos and Economic Growth
Douglas Walker
Digital Entrepreneurial Opportunities in a 4.0 World: A Roadmap for Data-Driven Entrepreneurs
Tal Berman, Daniel Schallmo and Christopher A. Williams
The Strategic Alignment Process
Bernd Heesen
Perpetrators and Offenses
Stefan Heissner
Portfolios and Governance
Michael Knapp
Audi and the Chinese Market: A Success Story
Sylvie Hertrich and Ulrike Mayrhofer
At the Forefront: Network Expansion Oriented to Customers and Needs
Stefan Rinkel-Holgersson
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