Management for Professionals

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Leveraging Development: From the Small County Town to Modern Shanghai’s Rise: Xinwei Cao
Game Changes in Sport: The Role of Innovation and Creativity: Vanessa Ratten
Create Demand: Generating Sales Opportunities: Kaj Storbacka and Risto Pennanen
The Growth of the Capital Creation System: Richard Thomas Watson and Saji K. Mathew
The Growth of the Capital Creation System: Richard Thomas Watson
Institutionalising HR Development: Strategic HR Development in Germany and Around the World: Rüdiger Kabst and Marius C. Wehner
Management of Contract Work: Stefano Tonchia
Take a Good Look at Your Marketing Department: Do You See Creative Geniuses Or Conceptual Pros?: Guido Quelle
When Do You Implement Digital Transformation?: Xiaodong Ma
Transformation in the IT Industry: Katharina Grimme and Peter Kreutter
Heroes to Meet in Virtual Reality; New Media Content Remediation: JongGil Song and JongSoo Kwon
General Management Principles in a Project Management Contest Adaptive Leadership: Michela Manini
The Fallacy of Sustainable Change: Arun Kohli
Evolutionary Theory as a Framework for Change: Klaus Solberg Söilen
Building Demand Planning Organization and Competencies: Ganesh Sankaran, Federico Sasso, Robert Kepczynski and Alessandro Chiaraviglio
Developing Resilient Supply Chain Networks through Blockchain Technology: Strategies and Implications: Mobashar Mubarik, Raja Zuraidah R. M. Rasi, Anna Pilkova, Morteza Ghobakhloo and Muhammad Shahzad Mubarik
Corporate Strategy and Corporate Branding: Reference Frame and Examples of Integrated Corporate Strategic & Brand Management (CS&BM): Holger J. Schmidt
Phase 2: Evaluate the Context: Livio Moretti
Airline Application Security in the Digital Economy: Tackling Security Challenges for Distributed Applications in Lufthansa Systems: Balázs Somoskői, Stefan Spahr, Erkuden Rios, Oscar Ripolles, Jacek Dominiak, Tamás Cserveny, Péter Bálint, Peter Matthews, Eider Iturbe and Victor Muntés-Mulero
The Entrepreneurial Society: Georg Weiers
The Basic Assumptions of Co-creation: Georg Michalik
Prediction, Butterfly Effect, and Decision-Making: Christoph E. Mandl
An EAM navigator: Frederik Ahlemann, Eric Stettiner, Marcus Messerschmidt, Christine Legner and Fedi El Arbi
Population: Shuai Chen
Distributed Manufacturing: Make Things Where You Need Them: Anna Sera Lowe
Unconscious Brand Messaging and Perception Beneath the Detection Threshold: Felix Sand, Anna-Katharina Frison, Pamela Zotz, Andreas Riener and Katharina Holl
Political: Anurag K. Agarwal
At the Forefront: Network Expansion Oriented to Customers and Needs: Stefan Rinkel-Holgersson
Contexts and Characteristics: Regina Tendayi and Larry M. Starr
Analysis of the Relationship Between Casinos and Economic Growth: Douglas Walker
Silicon Valley: A Cradle of Management Innovation: Annika Steiber and Sverker Alänge
Digital Entrepreneurial Opportunities in a 4.0 World: A Roadmap for Data-Driven Entrepreneurs: Tal Berman, Daniel Schallmo and Christopher A. Williams
Perspectives of Programmatic Advertising: Jürgen Seitz and Steffen Zorn
The Law and Its Contribution to IT Security: Legal Framework, Requirements, Limits: Klaus Brisch
Moving Forward: China’s Plan to Innovation: Henk R. Randau and Olga Medinskaya
Development Planning: Anthony L. Barth and Wiaan Beer
Why Sustainable Firms Have a Superior Management of Capabilities?: Eric Viardot
The Strategic Alignment Process: Bernd Heesen
Second Element of Strategy—Technology and Architecture: Prakash Sah
Legacy of Excellence: The Case of the United Arab Emirates (UAE): Flevy Lasrado
Developing and Implementing a Process-Performance Management System: Experiences from S-Y Systems Technologies Europe GmbH—A Global Automotive Supplier: Josef Blasini, Susanne Leist and Werner Merkl
Case 5 Etsy: B. Rajesh Kumar
The Difficult Task of Advising: Hermut Kormann and Birgit Suberg
My First Job in the Private Sector – Xerox: Vincent P. Barabba
Dovetailing of Marketing and Sales Automation: Manfred Aull
Discovering Your Target Audience: Talaya Waller
Sustainable Remote Health Workforces: Leigh-ann Onnis
Effective Decision Making and Problem Solving in Projects: Felix C. Brodbeck and Yves R. F. Guillaume
Operational Quality: Zero Outage Ensures Reliability and Sustainability: Stephan Kasulke and Jasmin Bensch
Greenwashing Versus Brownwashing: The Dichotomy of Exaggeration and Undue Modesty in Corporate Sustainability Practices: Disclosure: Konstantina Ragazou, Constantin Zopounidis, Emilios Galariotis, Nikolaos Sariannidis and Georgia Zournatzidou