Management for Professionals

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Innovation: Zheng Qin, Yan Li and Yinzhou Yang
Culture in Sales: The Power of Unwritten Laws: Christian Homburg, Heiko Schäfer and Janna Schneider
SAP and the Internet of Things: Michael Missbach, Thorsten Staerk, Cameron Gardiner, Joshua McCloud, Robert Madl, Mark Tempes and George Anderson
Strategy, Management Control and Organizational Design: Empirical Illustrations from SCA Packaging: Katarzyna Cieslak
Sustainable Fashion: From Production to Alternative Consumption: Samira Iran
Complaint Processing: Bernd Stauss and Wolfgang Seidel
PricingPricing in the Healthcare Sector: Marc Helmold
The Next Level: Understanding Effective Board Development: Mary Hiland
Economic Order Quantity and Safety Stock: Jörg Thomas Dickersbach and Michael F. Passon
Marketing 3.0: From Products to Customers to the Human Spirit: Philip Kotler, Hermawan Kartajaya and Iwan Setiawan
5G+ Smart Mining: Pengfei Sun
Vocational Education Training (VET) for Electrical-Driven Cars: Development of a Training Concept for the Aftersales Market (Project DIAKOM-E): Ralph Dreher, Jens Jüngst and Fynn Komp
Impact, Perception and Challenges Due to Halal Certification: The Case of Zulaikha Shop: Ahmad Rafiki
Quality Management on the Supply Side: Marc Helmold
Embedding EAM into the project life cycle: Frederik Ahlemann, Eric Stettiner, Marcus Messerschmidt, Christine Legner and Johannes Lux
Cross-Channel Real-Time Response Analysis: Burkhardt Funk and Nadia Abou Nabout
Transfer Stories: Retrieving Hidden Knowledge: Christine Erlach and Michael Müller
Technology Commercialization: Orestis Georgiou, Mykola Maksymenko and Stephen Russo
Talent Management in China: Tony Fang
The Special Case of China: Peggy Chaudhry and Alan Zimmerman
Harmonious Relationship-Management Based on Human Relationships: Haibo Hu
Financial Aspects of Customer Value Management: Tymoteusz Doligalski
A Rose by Any Other Name Would Smell as Sweet: The New Legal Pro-Occupations in the Construction Sector: Barbara Chomicka
On Price Roles and Budget Branding: Björn Ivens, Brigitte Müller, Steffen Wölfl and Alexander Leischnig
From Data to Business: A Paradigm Shift in Industry: Joe Kaeser
Luxury Staff Training: Wided Batat
Developing the Design and Implementation of an Inquiry Center That Contributes to the Ability to Avoid Burnt Toast: Vincent P. Barabba
Sys HRM Decision-Making and Problem-Solving: Regina Tendayi and Larry M. Starr
Huawei: R. Guerrero, C. Lattemann and S. Michalke
Failure in Public Relations: Non-profit Organizations Facing Growing Challenges: Carsten Tesch
Chinese Strategies and Tactical Ways: Patrick Kim Cheng Low
Transformation of the Organization: Georg Michalik
From Value Chain to Value Network: Reinventing the Enterprise in the Light of Technology Forces: Tarmo Ploom
Team Sports Brand Management: Guillaume Bodet and Benoit Séguin
Governance Behaviours: Michael Knapp
Evaluation of Strategy Based on the Three Elements: Xiu-bao Yu
Conclusions and Rules Drawn from Part II: Daniel Huber, Heiner Kaufmann and Martin Steinmann
Rollout: K. Ganesh, Sanjay Mohapatra, S. P. Anbuudayasankar and P. Sivakumar
Business Transformation and Project Management: Marc Helmold
Capturing the Life Stories of Individuals in Family Businesses: Laura Hougaz
Pilot Projects Conducted Within IMPRESS: C.-Andreas Dalluege and Hans-Dieter Schinner
Preliminary Evidence on Health Threats and Green Consumption: Xuehua Wang
Strategies for Managing Personal Brand Equity: Talaya Waller
Virtual Management and Cyber Tools: Marc Helmold
AI and the Ethical Challenge: Stefan H. Vieweg
Spirituality, Success, and Happiness: Implications for Leadership in Business: Rohana Ulluwishewa, Anura Uthumange and Ranisha Weerakoon
The Silicon Valley Model: Annika Steiber and Sverker Alänge
New Work in Education and Teaching: Marc Helmold
Passion for Music: The Case of Spotify: Kai-Ingo Voigt, Oana Buliga and Kathrin Michl
Dr. Heather Skinner on Responsible Tourism, Corfu and Place Branding: Florian Kaefer