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Management for Professionals

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Step 5: Extracting Segments
Sara Dolnicar, Bettina Grün and Friedrich Leisch
Use of Virtual Reality for Hazard Safety Training to Reduce High Risk and Significant Safety Incidents and Increase Training Engagement
Anthony Jones
Value-Based and Cost-Based Pricing Concepts
Marc Helmold
A Great Florist: The Initial Heart of the Founder of the Dongxin International Flower Company
Mingyue Fan and Limin Wang
Designing Luxury Brands
Diana Derval
Unlocking Value with Production Network Optimization: A Strategic Perspective
Marian Wenking, Oliver von Dzengelevski and Torbjørn H. Netland
CSR in Marketing Management
Tracy Dathe, René Dathe, Isabel Dathe and Marc Helmold
Rabbit Holes to Narrative Organizations
Christine Erlach and Michael Müller
Performance Management
Aristide Aartsengel and Selahattin Kurtoglu
Mission Mastery: Pillar 2—Organization Design
Brian Dive
Remuneration: Extrinsic and Intrinsic Rewards, Incentives and Motivation
Leigh-ann Onnis
Examining the Relationship Between ESG Standards and Corporate Corruption: Greenwashing’s Substantial Impact
Konstantina Ragazou, Constantin Zopounidis, Emilios Galariotis, Nikolaos Sariannidis and Georgia Zournatzidou
Bill Baker on Destination Branding for Small Cities and Regions
Florian Kaefer
Risk Modeling and Capital: Market Risk
Johannes Wernz
Distribution Tests
Martin Auer
Management Implications
Roland Müller and Christopher Drax
Value Chain Impact Measurement at the Otto Group
Andreas Streubig
Quality Management Trends
Timothy Adesanya Ibidapo
Managing Change and Transformation for Corporate Sustainability
Eric Viardot
Firms Strategies and Their Three Elements
Xiu-bao Yu
Crisis Management from the Perspective of Sustainable Supply Chains
Jana Peterson and Wolfgang Dieter Gerstlberger
Capturing Luxury Customer Values
Wided Batat
BPM Adoption and Business Transformation at Snaga, a Public Company: Critical Success Factors for Five Stages of BPM
Andrej Kovačič, Gregor Hauc, Brina Buh and Mojca Indihar Štemberger
Schedule Risk
Mario Vanhoucke
Introduction to Strategic Development
Zita K. Lucius, Barbara Blenski and Svenja Damberg
The Growth of China’s Technology Transfer Industry
Clifford M. Gross
Success Factors
Chitra Sharma
The Capability Management Process: Finding Your Way into Capability Engineering
Matthias Wißotzki
Value-Based Corporate Management and Integral Intelligence
Matthias Müller-Wiegand
Cognitive Capacities and Competencies
Alan Okros
Integration
N. K. Singh
Selecting the right growth mechanism: The choice between internal development, strategic alliances, and mergers & acquisitions
Markus Kreutzer
Subsidiary Governance Case
Martin Hilb
LEAN Operations
Gilad Issar and Liat Ramati Navon
Rethinking Data Acquisition to Data Analytics in Bioprocessing
Sophia Bongard, Nicole Kees, Pedro Ivo Guimarães and Tobias Großkopf
Linking Leadership Development to Strategy at Ericsson
Martha A. Gephart and Victoria J. Marsick
Upskilling for “Purchasing 4.0”
Yasmin Weiß and Sonja Kamm
Integrating Methodologies: Tools for Studying Economic Evolution
Klaus Solberg Söilen
Legal Process Outsourcing: Redefining the Legal Services Delivery Model
Mark Ross
Recognition and Reward
Anthony L. Barth and Wiaan Beer
How to Take Advantage of Online Platforms Like the Sharing Economy Does
Anja Herrmann-Fankhaenel
Credit Modeling Techniques
Colin Chen
Intercultural Competence in Multicultural Teams
Alex Matveev
Creating Customer Value Through Design Thinking
Christoph Fuchs and Franziska J. Golenhofen
Optimizing Markdowns and Promotions
Louis-Philippe Kerkhove
Understanding the Industry Environment and Its Implications to Strategy
Claude Diderich
Inpatriation as a Key Component of Global Talent Management
Jean-Luc Cerdin and Kushal Sharma
Inorganic Growth Process
Angel Gavieiro Besteiro
The Perspective of Culture
Lefei Li
Patterns of Family Enterprise’s Growth
Laura K. C. Seibold
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