Management for Professionals

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Cost to Serve and Customer Selection: Wing Sun Li
Sustainable development of housing finance markets – An international perspective after the crisis: Friedemann Roy
Culture and Communication: Chitra Sharma
Managing Quality: Timothy Adesanya Ibidapo
Establishment of a Central Process Governance Organization Combined with Operational Process Improvements: Christian Czarnecki
Dr. Andrea Lucarelli on the Politics of Place Branding: Florian Kaefer
Be Disruptive... But Don’t Disrupt!: George Vekinis
Board–Management Collaboration Case: Harry Korine
Third Element of Strategy—Team, Processes, and Governance: Prakash Sah
Social CRM: Tools and Functionalities: Rainer Alt and Olaf Reinhold
Corporate Ambition: Hubert Rampersad and Saleh Hussain
The Perspective of Needs: Lefei Li
Mining IP: A Story of Start-Ups in the Global Mining Industry: Dallas L. Wilkinson and John Walker
Pricing and Subsidies: R. Srinivasan
The German City System: Guido Spars and Inès-Caroline Naismith
Starting the Project: C.-Andreas Dalluege and John Stephen Gary Wells
From Differentiation to Integration: Theresia Olsson Neve
Shifting Client Expectations of Law Firms: Morphing Law Firms into Managed Services Providers: Lucy Endel Bassli
Business Models: Bernd X. Weis
Open Innovation: Georg Weiers
Italian Migration to Australia and Its Descendants: Laura Hougaz
Negotiation Execution—Value Add and the ZomA: Marc Helmold
Confusing Stocks with Flows: The Carbon Credit Fallacy: Christoph E. Mandl
The Key Issues of the Family Enterprise’s Strategy: Hermut Kormann
Augmented Reality Using ViXAssist and HoloLens 2 for Automotive Service and Maintenance: Henry Chow
Multi-touch Attribution and Unified Measurement: Sascha Stürze, Markus Hoyer, Claudio Righetti and Matthias Rasztar
Structure of the Potentialum Model: Georg Michalik
Method Cancer—Diagnosis, Elimination and Avoidance: Matthias Kolbusa
The German Security Market: Searching for the Complete Peace-of-Mind Service: Markus a Campo, Henning Dransfeld and Frank Heuer
Diffusion of New Technologies: Roman Boutellier and Mareike Heinzen
Competence Development and Personnel Selection in Dynastic Business Families: Tom A. Rüsen, Heiko Kleve and Arist von Schlippe
The Product Yield Potential Radar: Timo Wagenblatt
Polarized Light, Space Exploration, and the Future of Luxury: Diana Derval
Corporate Branding and Corporate Reputation: Divided by a Shared Purpose?: Claudia Fisher-Buttinger and Christine Vallaster
Leveraging Social Media for Process Innovation. A Conceptual Framework: Peter Trkman and Monika Klun
RenDanHeYi Versus the Silicon Valley Model: Annika Steiber
The Impact of the Novel Coronavirus Outbreak on the Development of Digital Economy in Commodity Countries: Galimkair Mutanov and Aziza Zhuparova
Digital Technologies for Ordering and Delivering Fashion: How Baur Integrates the Customer’s Point of View: Daniel Baier, Alexandra Rese, Nikita Nonenmacher, Steve Treybig and Benjamin Bressem
The German City System: Guido Spars and Inès-Caroline Naismith
Strategic Sourcing: The Supplier Strategy: Sathit Parniangtong
Trends Towards Servitisation: Andy Neely
Crisis Management and Leadership: A Search for Competencies in SMEs: Marina Järvis and Karin Reinhold
Leveling Up: How South Side High School Learned to Transform Itself: Martha A. Gephart and Victoria J. Marsick
Market Understanding: Christoph Fuchs and Franziska J. Golenhofen
Numerical Optimization of Control Parameters Along a PCS Engineering Process: Christoph Karrer
Power of GEMBA: Qizhang Liu and Motoka Mouri
How Management Control Affects the Implementation of Strategies in a Decentralized Organization: Focus on Formal and Informal Control in the Case of Atlas Copco: Klas Sundberg
Internationalizing the RMB: Henk R. Randau and Olga Medinskaya
Basics and Drivers of Artificial Intelligence: Ralf T. Kreutzer and Marie Sirrenberg
Strategy and Asia Pacific Futures: Luke Laan and Janson Yap