Management for Professionals

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Prediction Methods: Hao Zhang
The Organizational Structure: The Innovative Enterprise: Daniel Huber, Heiner Kaufmann and Martin Steinmann
Approaching the Task with Professionalism: Michael Alznauer
Support Measures: Martin Auer
Consumer-Centric Programmatic Advertising: Oliver Gertz and Deirdre McGlashan
Transforming Organisations Through the Re-authoring Lens and Practices: Chené Swart
Quality Management as Part of the Corporate Strategy: Marc Helmold
Customer Experience to Keep Up with Changing Consumer and New Luxury Consumption Trends: Wided Batat
My Final Job in the Private Sector: How Earlier Involvement in the GM Decision-Making Process Led to More Effective Use of Market Research: Vincent P. Barabba
The Role of Corporates in Creating a Better Everyday Life with Social Entrepreneurs: Åsa Skogström Feldt
Five Nations: A Diversity Study: Alex Elwick, Paul Gibbs, Kate Maguire and Alison Scott-Baumann
Digintelligent Commodities: Ye Tian
Bold Leadership: Charles J. Alaimo
Can Small Earthworms Bring Big Entrepreneurial Opportunities?: Daohai Zhang
Principles of Complaint Management: Bernd Stauss and Wolfgang Seidel
The Stakeholder Satisfaction: Massimo Pirozzi
Neuroscience in Business: Key Protagonists: Argang Ghadiri, Andreas Habermacher and Theo Peters
Determining the Organization’s Cultural Fit in the US: Ralf Drews and Melissa Lamson
Failures of Workplaces in Multiple Competitive Cultures: Gilbert W. Fairholm
Designing Knowledge Management Strategy: Sanjay Mohapatra, Arjun Agrawal and Anurag Satpathy
Customized and Built to Order: The Case of Dell: Kai-Ingo Voigt, Oana Buliga and Kathrin Michl
Virtual and Global Networks: Marc Helmold
Financial Aspects of Carve-Out: Joseph Joy
Toward an Engagement-Centric Sports Rights Valuation Model: Using Large-Scale Electrodermal Monitoring to Measure and Value Sports Broadcasting: Pedro R. Almeida, Pedro S. Moreira and Joseph D. Timson
Conclusions: Dominik Maximini
Warranty Plan: Albert Liao
Wine Brand: Take It Easy?: Pierre Mora
Location-based services as Base Factor No. 2 for SoLoMo: Gerrit Heinemann and Christian Gaiser
Ethics in an International Context: Stefan H. Vieweg
Recruitment: Attraction, Advertising and Realistic Recruitment: Leigh-ann Onnis
Codoon: The Gamification Experience as the Cornerstone of Consumer Loyalty: Yawen He, Huiqin Zhang and Yu Wang
Functions, Prospects, and Challenges of Shari’ah-Based Banking: Islami Bank Bangladesh Limited: Jashim Uddin Ahmed, Hafiza Sultana and Mohammad Tayeenul Hoque
Turning Features into Benefits, Luxury Lifestyle, and the Sense of Motion: Diana Derval
Economic: Anurag K. Agarwal
Human Needs and Values as Guideline for Brands and Their Products: Felix Sand, Anna-Katharina Frison, Pamela Zotz, Andreas Riener and Katharina Holl
Enterprise Engineering in Practice: Theo Janssen
A Regulatory Challenge: The Chinese Stock Market: Henk R. Randau and Olga Medinskaya
Autonomic Business in the Real World: Christos Voudouris
Understanding Organizational Culture: Values: N. K. Singh
The Guiding Coalition: Dominik Maximini
The EAM agenda for the CxO: Frederik Ahlemann, Eric Stettiner, Marcus Messerschmidt and Christine Legner
Risks Inherent in Project Finance and Its Mitigation: B Rajesh Kumar
Outsourcing Within Industry Verticals: Bharat Vagadia
Forecasting: Mario Vanhoucke
Dr. Andrea Lucarelli on the Politics of Place Branding: Florian Kaefer
Board–Management Collaboration Case: Harry Korine
Be Disruptive... But Don’t Disrupt!: George Vekinis
Exponential Moving Average: Don K. Mak
Business/IT Alignment: Steven De Haes, Anant Joshi, Tim Huygh and Ziggy Van Giel
The Cloud in Practice: Frank Strecker and Jörn Kellermann