Management for Professionals

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Identifying Profitable Markets, eVTOLs, and the Physiology of Luxury: Diana Derval
Value Concepts: Wing Sun Li
Airline Application Security in the Digital Economy: Tackling Security Challenges for Distributed Applications in Lufthansa Systems: Balázs Somoskői, Stefan Spahr, Erkuden Rios, Oscar Ripolles, Jacek Dominiak, Tamás Cserveny, Péter Bálint, Peter Matthews, Eider Iturbe and Victor Muntés-Mulero
Phase 2: Evaluate the Context: Livio Moretti
The Entrepreneurial Society: Georg Weiers
Evolutionary Theory as a Framework for Change: Klaus Solberg Söilen
The Fallacy of Sustainable Change: Arun Kohli
Prediction, Butterfly Effect, and Decision-Making: Christoph E. Mandl
Greenwashing Versus Brownwashing: The Dichotomy of Exaggeration and Undue Modesty in Corporate Sustainability Practices: Disclosure: Konstantina Ragazou, Constantin Zopounidis, Emilios Galariotis, Nikolaos Sariannidis and Georgia Zournatzidou
Operational Quality: Zero Outage Ensures Reliability and Sustainability: Stephan Kasulke and Jasmin Bensch
A Queuing Network Based Framework for PCS Engineering: Christoph Karrer
The Quintessence of Implementation Success—Concept Development: Matthias Kolbusa
Sustainable Remote Health Workforces: Leigh-ann Onnis
Effective Decision Making and Problem Solving in Projects: Felix C. Brodbeck and Yves R. F. Guillaume
Moving Forward: China’s Plan to Innovation: Henk R. Randau and Olga Medinskaya
My First Job in the Private Sector – Xerox: Vincent P. Barabba
Google’s Model for Innovation: Annika Steiber
Assessing and Improving the Effectiveness of Private Art Museums: Alessia Zorloni
Greenpeace’s Detox Campaign: Towards a More Sustainable Textile Industry: José Manuel Ortega-Egea and Nieves García- de-Frutos
Introduction: K. Ganesh, Sanjay Mohapatra, S. P. Anbuudayasankar and P. Sivakumar
At the Forefront: Network Expansion Oriented to Customers and Needs: Stefan Rinkel-Holgersson
All Things Talent and Organization Networks: Rahul Ghatak
Success of HAM in the Indian Context: Abhinav Mittal, Puneet Agrawal and Shuchi Agrawal
Theoretical and Practical Considerations on the Relevance and Usefulness of Emotions in the Context of Dynamic Change Management: Martin Kupiek
Population: Shuai Chen
Distributed Manufacturing: Make Things Where You Need Them: Anna Sera Lowe
Perpetrators and Offenses: Stefan Heissner
Silicon Valley: A Cradle of Management Innovation: Annika Steiber and Sverker Alänge
Digital Entrepreneurial Opportunities in a 4.0 World: A Roadmap for Data-Driven Entrepreneurs: Tal Berman, Daniel Schallmo and Christopher A. Williams
Perspectives of Programmatic Advertising: Jürgen Seitz and Steffen Zorn
Analysis of the Relationship Between Casinos and Economic Growth: Douglas Walker
Failure Mode and Effect Analysis (FMEA): Gilad Issar and Liat Ramati Navon
The Law and Its Contribution to IT Security: Legal Framework, Requirements, Limits: Klaus Brisch
Development Planning: Anthony L. Barth and Wiaan Beer
Why Sustainable Firms Have a Superior Management of Capabilities?: Eric Viardot
Developing and Implementing a Process-Performance Management System: Experiences from S-Y Systems Technologies Europe GmbH—A Global Automotive Supplier: Josef Blasini, Susanne Leist and Werner Merkl
Analysis of Control Systems in Serial Production Lines: Yacob Khojasteh
Discovering Your Target Audience: Talaya Waller
Dovetailing of Marketing and Sales Automation: Manfred Aull
Audi and the Chinese Market: A Success Story: Sylvie Hertrich and Ulrike Mayrhofer
Case 5 Etsy: B. Rajesh Kumar
The Difficult Task of Advising: Hermut Kormann and Birgit Suberg
Digitalization in Air Transportation and Reflections on SCRM: Marc Helmold, Ayşe Küçük Yılmaz, Tracy Dathe and Triant G. Flouris
Google’s Model for Innovation in 2014: Annika Steiber
Second Element of Strategy—Technology and Architecture: Prakash Sah
Legacy of Excellence: The Case of the United Arab Emirates (UAE): Flevy Lasrado
Operational Governance: Bharat Vagadia
Unconscious Brand Messaging and Perception Beneath the Detection Threshold: Felix Sand, Anna-Katharina Frison, Pamela Zotz, Andreas Riener and Katharina Holl
Political: Anurag K. Agarwal
Portfolios and Governance: Michael Knapp