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Management for Professionals

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Equality and Gender-Based Violence in the University: A Practical Case of Social Marketing to Implement in the Framework of Non-Profit Marketing Studies
Juan José Mier-Terán Franco and Pedro Pablo Marín-Dueñas
Publicly Funded R&D: Why, What, and How?
Orestis Georgiou, Mykola Maksymenko and Stephen Russo
Kaizen Events
Thomas Pyzdek
The Road to Sustainable Coexistence of China, the USA, and the EU
Taco C. R. Someren and Shuhua Someren-Wang
Building Agile Enterprises: A Model-Based Approach to Rapid Realization of Business Value
Marc M. Lankhorst and Bas Gils
Using Collaboration to Create Added-Value for End Customers
Sathit Parniangtong
Creativity Tools in QM
Marc Helmold
Development of Strategies and Transformation Paths for Structured and Targeted Digital Change: The Case of the Presbyterian Church of Ghana Trinity Congregation
Sylvester Tetey Asiedu and Richard Boateng
The Remarkable Transformation of Cross-Border E-commerce Service Providers Named Cifnews
Zhigang Fan, Huijing Sun and Xuanshun Zhai
Cultural Characteristics of Scrum
Dominik Maximini
Catalyzing Social Impact Investments
Michael Gilligan
Development Process for Smart Service Strategies: Grasping the Potentials of Digitalization for Servitization
Christian Koldewey, Jürgen Gausemeier, Roman Dumitrescu, Hans Heinrich Evers, Maximilian Frank and Jannik Reinhold
Ecosystem Services
Daniel Fasnacht
Managing Complexity
Christoph E. Mandl
BanIva: Going Bananas for Diversification
Mathew Tsamenyi and Nana Yaa A. Gyamfi
Philosophy and Religion
Henk R. Randau and Olga Medinskaya
Application of the Design Thinking Approach to Process Redesign at an Insurance Company in Brazil
José Ricardo Cereja, Flavia Maria Santoro, Elena Gorbacheva and Martin Matzner
Complaint Evaluation
Bernd Stauss and Wolfgang Seidel
Case 21: Bhadla Solar Park
B Rajesh Kumar
Case 27 Logitech International
B. Rajesh Kumar
Innovation Management
Marc Helmold
Six Sigma Project Guideline
Reiner Hutwelker
Strategy Praxis: Perspectives and Reflections
George Tovstiga
Moments Within the Team
Hanspeter Zürcher
System Reliability
Hao Zhang
Implementing Successful Strategic Outsourcing Programmes
Bharat Vagadia
From Energy Supplier to Capacity Manager: New Business Models in Green and Decentralized Energy Markets
Ben Schlemmermeier and Björn Drechsler
Path Dependence: Segregation, Increasing Returns, and Success to the Successful
Christoph E. Mandl
Conclusion
Martin Kupiek
Conclusion
Nick Shannon and Bruno Frischherz
Separating the Useful from the Harmful: How the Core Competence of Filtration Drives Digital Marketing Transformation
Julia Remmele, Gudmund Semb and Marian Wenking
Sustainable Supply Chain Management
Marco Formentini
Sys HRM Curriculum Prototype Design
Regina Tendayi and Larry M. Starr
Knowledge Risk Management During Implementation of Open Innovation
Serdal Temel and Wim Vanhaverbeke
Negotiation and the Martial Arts, Mastering the Art of Effective Persuasion: The Asian Perspective
Kim Cheng Patrick Low
Finding the Key to Positive Leadership: Applying Virtue Ethics and Inclusivity
Kerri Cissna and H. Eric Schockman
The Importance of Family
Henk R. Randau and Olga Medinskaya
Advanced Concepts in Automotive Manufacturing to Master Variance in Assemblies
Peter Bebersdorf and Arnd Huchzermeier
Juan Carlos Belloso on City Branding and the Case of Barcelona
Florian Kaefer
From Collectivism to Individualism
Henk R. Randau and Olga Medinskaya
Corporate Governance
Bharat Vagadia
Case 22: Tengger Desert Solar Park China
B Rajesh Kumar
Case Study on Future Stories: A Narrative Change Process at the Vorarlberger Kinderdorf
Christine Erlach and Michael Müller
Innovative Approaches to Customer Access in the African Informal Markets
Thierry Delahaye
The Lions Driving the Development of Africa
Ebimo Amungo
Growing Experience: From Unconscious Incompetence to Unconscious Competence
Hans-Werner Franz, Christoph Kaletka, Bastian Pelka and Ruggiera Sarcina
Spirituality in Management Education for Building Integrated Self: Insights from Sanskrit Scriptures
Pawan Kumar Singh
Into the Future on the Digital Highway
Dieter Zetsche
The Role of Law in Creating Space for Innovation: An Example from the Healthcare Sector in Germany
Roman Grinblat
Lean Management and Pull as Part of the Marketing Strategy
Marc Helmold
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