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Management for Professionals

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Hotel Pricing
Ben Vinod
Case Study 1: Red Hat Enterprise Linux (RHEL) Atomic Host
Ondrej Zizlavsky and Eddie Fisher
Sustainable Supply Chains in Bolivia: Between Informality and Political Instability
Boris Christian Herbas-Torrico, Björn Frank, Carlos Alejandro Arandia-Tavera and Pamela Mirtha Zurita-Lara
Data and Social, Mobile, Analytics, Cloud (SMAC)
Rahul Ghatak
Development of a Responsive Operating Model
Lars Michael Bollweg
Risk Modeling and Capital: Market Risk
Johannes Wernz
An Expert Vignette from the American Perspective: John R. Washbish, President and CEO
Maria Elo and Fotios Katsardis
Strategic Sourcing: Required Infrastructure of Supply Management
Sathit Parniangtong
Problem-Solving, Process and Idea Creation Tools
Marc Helmold
Risk Wisely
George Vekinis
Bill Geist on the Future of Destination Marketing and DMOs
Florian Kaefer
Structuring and Implementation of the Project
B Rajesh Kumar
Strategic Outsourcing: Risks, Rewards and Relationships
Bharat Vagadia
When the E-Shopper Meets the Wine Industry
Pierre Mora
Agile Marketing, Agile Budgeting
Sascha Stürze, Markus Hoyer, Claudio Righetti and Matthias Rasztar
Product Development: Managing Uncertainty and Knowledge Integration
Stefano Biazzo and Roberto Filippini
Maintaining ‘Respect for Spirituality’ in a Secular Work Environment: A Biographical Account of the Career-Life Journey of a Black Female Practitioner of Declared Faith
Doirean Wilson
Public and Non-Profit Organizations Versus Private Industry Needs
Nicolas A. Valcik, Meghna Sabharwal and Teodoro J. Benavides
Google in 2023
Annika Steiber
Beyond the Search Engine: The Case of Google
Kai-Ingo Voigt, Oana Buliga and Kathrin Michl
Creating Global Product and Service Offerings
Bodo B. Schlegelmilch
Balancing Global Synergies and Local Responsiveness
Bodo B. Schlegelmilch
Execution and Humility
Eric Viardot
Organisational Transformation—Going Digital
Nick Shannon and Bruno Frischherz
Some Final Thoughts
Charles J. Alaimo
Business Marketing Intelligence
Philippe Malaval, Christophe Bénaroya and Jonathan Aflalo
Shengdu Home Furnishings Co., Ltd.: A Hero Walks Against the Wind
Hua Cheng
A Framework of Figures for the Sales Strategy: Targets and Resources
Christian Homburg, Heiko Schäfer and Janna Schneider
Stations AR Simulated Digital Twin
Darren Ackers
The Counterculture of Silicon Valley
Steffan Heuer
Principles of Flowing Stream Strategy
Professor Sushil
Conflict Configurations in Dynastic Business Families
Tom A. Rüsen, Heiko Kleve and Arist von Schlippe
Strategic Management Objectives, KPI, and OKR
Marc Helmold
The Importance of a Focused and Standardized Operating Model in Managing Digital Customer Engagement
Lukas Trautner
System Contradictions
Isak Bukhman
A Number of Cases
Theo Janssen
Service Sales
Moritz Classen
Designing the Lean Intervention
Ganesh Mahadevan and Kalyana C. Chejarla
The Organization of Data Warehouse Activities
Federico Rajola
Objects
Richard Thomas Watson
The Power of Corporate Purpose
Pekka Aula and Jouni Heinonen
Humility and Social Entrepreneurship
Elliott Kruse
Different Starting Points
Dominik Maximini
Leadership in the Operations
Gilad Issar and Liat Ramati Navon
Filippa K’s Fashion Manifest: Long Lasting Simplicity
Elin Larsson
Building the Arsenal: Setting Up an Effective Separation Team and Governance
Joseph Joy
Case 11 AppFolio
B. Rajesh Kumar
TRM for ServicesServices
Marc Helmold
ZongTeng Group: Fighting Against the COVID-19 Pandemic, and Being the Hero in Harm's Way of Cross-Border E-commerce Logistics
Ying Wang and Shuying You
How Not To Be Confused—Mastering Complexity
Matthias Kolbusa
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