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Management for Professionals

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Google in 2023
Annika Steiber
Process Versus Content
Kim Cheng Patrick Low
Strategic Sourcing: Required Infrastructure of Supply Management
Sathit Parniangtong
An Expert Vignette from the American Perspective: John R. Washbish, President and CEO
Maria Elo and Fotios Katsardis
Risk Modeling and Capital: Market Risk
Johannes Wernz
ZongTeng Group: Fighting Against the COVID-19 Pandemic, and Being the Hero in Harm's Way of Cross-Border E-commerce Logistics
Ying Wang and Shuying You
How Not To Be Confused—Mastering Complexity
Matthias Kolbusa
Strategic Management Objectives, KPI, and OKR
Marc Helmold
Conflict Configurations in Dynastic Business Families
Tom A. Rüsen, Heiko Kleve and Arist von Schlippe
Business Marketing Intelligence
Philippe Malaval, Christophe Bénaroya and Jonathan Aflalo
Nine to Five
Martin Auer
Intrapreneurial Team Freedom
Sharda S. Nandram
Software Product Management and Agile Software Development: Conflicts and Solutions
Hans-Bernd Kittlaus
Negotiations in Different Cultures and Internationalization
Tracy Dathe and Marc Helmold
Change and Configuration Management
Michael Missbach, Josef Stelzel, Cameron Gardiner, George Anderson and Mark Tempes
5G+ Smart Manufacturing
Pengfei Sun
The Resilience of Family Firms During Crisis
Börje Boers, Thomas Henschel and Maria Stellmacher
A Framework of Figures for the Sales Strategy: Targets and Resources
Christian Homburg, Heiko Schäfer and Janna Schneider
The Counterculture of Silicon Valley
Steffan Heuer
Shengdu Home Furnishings Co., Ltd.: A Hero Walks Against the Wind
Hua Cheng
Stations AR Simulated Digital Twin
Darren Ackers
Phase 4: Design Commercial Terms
Livio Moretti
System Contradictions
Isak Bukhman
Leadership in the Operations
Gilad Issar and Liat Ramati Navon
Different Starting Points
Dominik Maximini
The Importance of a Focused and Standardized Operating Model in Managing Digital Customer Engagement
Lukas Trautner
Principles of Flowing Stream Strategy
Professor Sushil
Revenue Models
Frank Frohmann
Swiggy™, Foodora™, and Yelp™: Hyperlocal Platforms
R. Srinivasan
Motivation and Loyalty: Creating a Motivated Workforce
Stephen R. Balzac
Overcoming the Blind Spot of Positive Leadership: Authenticity Amidst Change
Petros G. Malakyan, Wenli Wang and Steven P. Niles
Building the Arsenal: Setting Up an Effective Separation Team and Governance
Joseph Joy
Filippa K’s Fashion Manifest: Long Lasting Simplicity
Elin Larsson
Creating Global Product and Service Offerings
Bodo B. Schlegelmilch
Balancing Global Synergies and Local Responsiveness
Bodo B. Schlegelmilch
Service Marketing and Service Sales Management
Marc Helmold
Execution and Humility
Eric Viardot
The Power of Corporate Purpose
Pekka Aula and Jouni Heinonen
Humility and Social Entrepreneurship
Elliott Kruse
The Organization of Data Warehouse Activities
Federico Rajola
Designing the Lean Intervention
Ganesh Mahadevan and Kalyana C. Chejarla
Service Sales
Moritz Classen
Objects
Richard Thomas Watson
A Number of Cases
Theo Janssen
TRM for ServicesServices
Marc Helmold
Case 11 AppFolio
B. Rajesh Kumar
Effective Coaching
Arun Kohli
The Co-creation Process
Georg Michalik
Organisational Transformation—Going Digital
Nick Shannon and Bruno Frischherz
Case V: Alibaba: A Decade-Long Road to Financial Services
Xiaoming Zhu
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