Management for Professionals

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An Expert Vignette from the American Perspective: John R. Washbish, President and CEO: Maria Elo and Fotios Katsardis
Strategic Sourcing: Required Infrastructure of Supply Management: Sathit Parniangtong
Process Versus Content: Kim Cheng Patrick Low
Google in 2023: Annika Steiber
Public and Non-Profit Organizations Versus Private Industry Needs: Nicolas A. Valcik, Meghna Sabharwal and Teodoro J. Benavides
Case Study—Project Highway: Abhinav Mittal, Puneet Agrawal and Shuchi Agrawal
GE Appliances in 2021: Annika Steiber
Agile Marketing, Agile Budgeting: Sascha Stürze, Markus Hoyer, Claudio Righetti and Matthias Rasztar
What Makes You Successful at Diversity Management? A Personal Journey: Ágota Bíró
The New Company: Fady A. Harfoush
The Four A’s of Marketing: Jagdish N. Sheth and Rajendra S. Sisodia
Problem-Solving, Process and Idea Creation Tools: Marc Helmold
Leading Innovation: Creating the Future: Eric Viardot
Social CRM: Challenges and Perspectives: Rainer Alt and Olaf Reinhold
Economic Hubs: Tracy Dathe, Volker Müller and Marc Helmold
Sensitivity and Uncertainty: Locust Plagues and Price Dynamics of Commodities: Christoph E. Mandl
Forecasting: Jörg Thomas Dickersbach and Michael F. Passon
Bridging Distances in the Virtual Organization: Sandhya Shekhar
EAM governance and organisation: Frederik Ahlemann, Eric Stettiner, Marcus Messerschmidt, Christine Legner and Glen Hobbs
Data and Social, Mobile, Analytics, Cloud (SMAC): Rahul Ghatak
Development of a Responsive Operating Model: Lars Michael Bollweg
Sustainable Supply Chains in Bolivia: Between Informality and Political Instability: Boris Christian Herbas-Torrico, Björn Frank, Carlos Alejandro Arandia-Tavera and Pamela Mirtha Zurita-Lara
Product Development: Managing Uncertainty and Knowledge Integration: Stefano Biazzo and Roberto Filippini
Maintaining ‘Respect for Spirituality’ in a Secular Work Environment: A Biographical Account of the Career-Life Journey of a Black Female Practitioner of Declared Faith: Doirean Wilson
When the E-Shopper Meets the Wine Industry: Pierre Mora
Strategic Outsourcing: Risks, Rewards and Relationships: Bharat Vagadia
Risk Wisely: George Vekinis
Bill Geist on the Future of Destination Marketing and DMOs: Florian Kaefer
Structuring and Implementation of the Project: B Rajesh Kumar
Key Drivers of Business Efficiency in a Dynamic Environment: Krystian Olek
Sales Performance Management: Excellence in CRM with Digital Control Concepts: Mario Pufahl
Supply Performance Management: Marc Helmold and Brian Terry
Attracting Foreign Direct Investment into Sub-Saharan Africa: Holger Görg
Some Final Thoughts: Charles J. Alaimo
Service Marketing and Service Sales Management: Marc Helmold
ZongTeng Group: Fighting Against the COVID-19 Pandemic, and Being the Hero in Harm's Way of Cross-Border E-commerce Logistics: Ying Wang and Shuying You
How Not To Be Confused—Mastering Complexity: Matthias Kolbusa
Business Marketing Intelligence: Philippe Malaval, Christophe Bénaroya and Jonathan Aflalo
Principles of Flowing Stream Strategy: Professor Sushil
Strategic Management Objectives, KPI, and OKR: Marc Helmold
TRM for ServicesServices: Marc Helmold
Case 11 AppFolio: B. Rajesh Kumar
System Contradictions: Isak Bukhman
Swiggy™, Foodora™, and Yelp™: Hyperlocal Platforms: R. Srinivasan
Overcoming the Blind Spot of Positive Leadership: Authenticity Amidst Change: Petros G. Malakyan, Wenli Wang and Steven P. Niles
Revenue Models: Frank Frohmann
Motivation and Loyalty: Creating a Motivated Workforce: Stephen R. Balzac
The Organization of Data Warehouse Activities: Federico Rajola
Designing the Lean Intervention: Ganesh Mahadevan and Kalyana C. Chejarla
The Power of Corporate Purpose: Pekka Aula and Jouni Heinonen