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Management for Professionals

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Product Definition Team
Gabriel Steinhardt
The Data-Driven Project Manager
Mario Vanhoucke
Israeli Start-Ups and Ecosystem
Roy S. Melzer
Value Stream Maps
Thomas Pyzdek
Why Is Disinformation Effective?
Uwe Wolff
Learning from Peers
Steven De Haes, Laura Caluwe, Tim Huygh and Anant Joshi
Revisiting the Business Model Canvas as a Common Language
Claude Diderich
Quality Overview
Timothy Adesanya Ibidapo
The Productivity Ratio
Kenneth Moore
Crisis: A Philosophical Insight
Aive Pevkur
Multinationals Strategies and Governance
Ebimo Amungo
Executive Ownershift
Dan Norenberg
Applying Neuromarketing to Redesign a Travel Brand: The Implicit Journey to Create a New Corporate Design
Gesa Lischka, Steffen Schmidt and Jonathan T. Mall
Smart Global Talent Management: A Promising Hybrid
Charles M. Vance, Vlad Vaiman, Ana Cosic, Mursal Abedi and Raquel Sena
Digintelligence Growth Based on Commercial Operating Systems
Ye Tian
Opportunities Are Everywhere… and if There Aren’t, Create Them!
George Vekinis
Process Thinking
Nick Shannon and Bruno Frischherz
Implications of Precision Medicine on Marketing and Sales Strategies
Kristian Koch
PricingPricing as Part of Corporate Strategy
Marc Helmold
Different Starting Points
Dominik Maximini
Empowerment
Gilad Issar and Liat Ramati Navon
China
Annika Steiber
Fundamental Elements of the Strategy Concept
Xiu-bao Yu
Other Process Models
Jürg Kuster, Eugen Huber, Robert Lippmann, Alphons Schmid, Emil Schneider, Urs Witschi and Roger Wüst
Untangling Resource Conflicts
Mario Vanhoucke
Work Factors That Inhibit Doing Leadership
Gilbert W. Fairholm
Process Improvement Methods
Martin Hofmann
CSR in Procurement
Tracy Dathe, René Dathe, Isabel Dathe and Marc Helmold
Simple Moving Averages (SMA)
Don K. Mak
What Makes Integrated Business Planning
Robert Kepczynski, Raghav Jandhyala, Ganesh Sankaran and Alecsandra Dimofte
The Cartography of Narrative Organizations
Christine Erlach and Michael Müller
Rebalancing the Economy: The 12th Five-Year Plan
Henk R. Randau and Olga Medinskaya
Strategy Blueprint
Angel Gavieiro Besteiro
Confidential Information as Business Secret
Graham Bell, Pierre Ollivier, Philippe Simon and Ferzana Haq
Direct Business
Manuel C. Solbach
How Place Branding Can Contribute to a Better World
Florian Kaefer
Identity, Segmentation, and Positioning
Pierre Mora
Making Decisions
Upasna A. Agarwal, Karuna Jain, Vittal Anantatmula and Sankaran Shankar
Technology Foundations of Autonomic Business
Christos Voudouris
Painting the Relevant Organisation
Alf Westelius and Johnny Lind
Commonalities and Differences of the Large Emerging Markets
Niklas Schaffmeister
American Online: Time Warner Merger and Other Restructuring
B. Rajesh Kumar
Change Management as the Trigger for New Work
Marc Helmold
Step 2: Specifying the Ideal Target Segment
Sara Dolnicar, Bettina Grün and Friedrich Leisch
Understanding Leadership Dimension
Aristide Aartsengel and Selahattin Kurtoglu
Thinking Tri-laterally About Business Processes, Services and Business Models: An Innovation Perspective
Richard J. Welke
Two Primary Reasons to Speed Up Digital Transformation
Xiaodong Ma
Digitally Enhanced Life Cycle Management for a Blockbuster Prescription Drug
Matthias Mahn and Henning Witt
How Do Enduring Firms Outlive the Environment and the Competition?
Eric Viardot
Complementary Forms of Conflict Management
Stephan Proksch
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