Management for Professionals

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Ludic Leadership: The Counter-Intuitive Case for Playing Games in the Life Science Industry: Avo Schönbohm and Jan-Henrik Walter
Protection of Innovation: Roman Boutellier and Mareike Heinzen
Leading with the Spiritual Rule: Collectively Navigating Toward a Morally Sound Future: Joan Marques
Bar Brothers’ Fishery in India: Nirmal Kumar Patra and Suresh Babu
Driving Against the Tide: The Case of Tesla Motors: Kai-Ingo Voigt, Oana Buliga and Kathrin Michl
Sports Sponsorship Contracts: André-M. Szesny
Becoming Faster and More Direct: Telco Carrier Product Management Turns Towards Customers, Partners and Colleagues: Thomas Heilen
Project Risk Management: Stefano Tonchia
Advancing from a Scalable Marketing Approach into a Digital Self-Service Sphere: Alexander Schwertlein, Uli Schneider and Jürgen Hoika
Creative Minds of Leaders in Psychobiographical Perspectives: Exploring the Life and Work of Christiaan Barnard and Angela Merkel: Claude-Hélène Mayer and Roelf Niekerk
Renewable Energy in the Marketing of Tourism Companies: Susanne Gervers
Integrated Reputation Analysis at Daimler: Sabine A. Einwiller and Michael M. Kuhn
Negotiations in the Global Economy: Jan Pieper
Reinventing the Wheel! The Witten Model of Family Strategy Development: Arist von Schlippe, Tom A. Rüsen and Torsten Groth
Viewing Human–Machine Interaction from a Developmental Perspective: Stepping Up to the Humane Organization: Jan De Visch and Otto Laske
Artificial Projects: Mario Vanhoucke
To Brand or Not to Brand: An Introduction to B2B Branding: Kirsten Juliet Ives and Vera Müllner
The Role of IT Systems in the Strategy Process: The Case of Electrolux: Fredrik Nilsson and Jan Lindvall
Enabling Data-Based Applications in Manufacturing: Paul Buess
Guide to Outsourcing in Supply Chain Management: Colin Scott, Henriette Lundgren and Paul Thompson
Path Dependence: Segregation, Increasing Returns, Success to the Successful: Christoph E. Mandl
Comparison of Plans and Targets to Actuals: Lukas Rieder and Raef Lawson
The Last Frontier: Room Attribute Pricing and Inventory Control: Ben Vinod
Account-Based Marketing with CRM and Marketing Automation: Klaus Heinzelbecker
Dr. João Freire on Place Branding in Portugal and the Middle East: Florian Kaefer
Managing Content in a Platform Economy: Copyright-Based Approaches to User-Generated-Content: Clemens Appl and Philipp Homar
Tragedy of the Commons: There Ain’t no Such Thing as a Free Lunch: Christoph E. Mandl
Indian Negotiation Strategies and Tactical Ways: Kim Cheng Patrick Low
The Evolution of Sustainability Reporting: Integrated Reporting and Sustainable Development Challenges: Cristiano Busco and Elena Sofra
The New Age Entrepreneurs of Africa: The Men Who Founded Lions: Ebimo Amungo
Strategic Management for Innovation in Life Sciences: A Comprehensive Overview: Soham Saha, Victor Hannothiaux, Manish Sarkar and Sophie Ameloot
BPR and Malcolm Baldrige National Quality Program: Sanjay Mohapatra
Scenarios of Real-Estate-Backed Securitization and Financing: Dave Chiou
Scenarios of Real Estate-Backed Securitization and Financing: Dave Chiou
Transaction Cost in Economics: Chihiro Suematsu
Routes and Levers for Strategy Implementation: Base Camp and Route Planning: Matthias Kolbusa
Future Research Agenda: Xuejing Ma
Scheduling: Philip Bauer
Master of Time and Space: Stephen R. Balzac
The Legal Department: From Business Enabler to Business Creator: Isabelle Roux-Chenu and Elisa Rocca-Serra
Failure of Networks and Network Management: Jules Thoma and Christiane Funken
Change Management Tools: Marc Helmold
Purchasing’s Role as an Influencer of Business Outcomes: Thomas Nash and Robert Handfield
Innovative View on Value Creation – Investigating Requirements for a Holistic Service Life Cycle Management: Sabine Janeschek and Matthias Gouthier
Role and Deployment of Statistics and Data Science in People Analytics: Rahul Ghatak
Outlook and Summary: Thomas Friedli, Andreas Mundt and Stefan Thomas
Dell’s Acquisition of EMC: B. Rajesh Kumar
Employees: Tracy Dathe, René Dathe, Isabel Dathe and Marc Helmold
Blackblot PMTK Methodology™ Models: Gabriel Steinhardt
More Than Just Talking or: The Instruments of Systemic Leadership: Daniel F. Pinnow