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Management for Professionals

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Introduction
Feifei Yang
Motivation
Claudio Franzetti
An Introduction to Sports Entrepreneurship
Vanessa Ratten
The World Is Changing
Annika Steiber and Sverker Alänge
How Long Do You Want to Tolerate That Your Organization is Hindering Growth?
Guido Quelle
Clouds Demystified
Michael Missbach, Thorsten Staerk, Cameron Gardiner, Joshua McCloud, Robert Madl, Mark Tempes and George Anderson
Understanding Luxury Shoppers, UHNWIs, and the Science of Mind Reading
Diana Derval
Lean Management: Introduction
Marc Helmold, Ayşe Küçük Yılmaz, Triant Flouris, Thomas Winner, Violeta Cvetkoska and Tracy Dathe
The World in Transition
Ralf T. Kreutzer
Digital Enablers
Vijay Kumar
The Concept of a Comprehensive Management Approach
Hans-Werner Franz
Introduction
Kai-Ingo Voigt, Oana Buliga and Kathrin Michl
Introduction
Stefano Tonchia
Module 1: Managing Self
Upasna A. Agarwal, Karuna Jain, Vittal Anantatmula and Sankaran Shankar
Knowledge Risk Management—State of Research
Susanne Durst and Thomas Henschel
It’s Time to Change the Project Model
Michael Knapp
Awakened Leadership: A Mindful Roadmap for Perpetual Design Thinking
Joan Marques
How Environmental and Social Issues Affect Business Strategy
Melissa Demartini and Paolo Taticchi
Customers: Unknown Entities!
Stefanie Auge-Dickhut, Bernhard Koye and Axel Liebetrau
Introduction to ESG and Its Growing Importance
Jianrong Wang
Commodity Marketing: An Introduction into Key Concepts and Processes
Margit Enke, Anja Geigenmüller and Alexander Leischnig
General Information
Tracy Dathe, Volker Müller and Marc Helmold
Why Project Management?
Jürg Kuster, Eugen Huber, Robert Lippmann, Alphons Schmid, Emil Schneider, Urs Witschi and Roger Wüst
Family Company Governance Case
Martin Hilb
Introduction
Hermut Kormann and Birgit Suberg
Introduction
Radu Atanasiu
The Drive for Systematic Sales Management: The Sales Excellence Approach as a Roadmap
Christian Homburg, Heiko Schäfer and Janna Schneider
Urban Logistics in Asia
Mark Goh
How Good Is Your Idea?
Tom Harris
What Is Strategic About Strategic HR Development?
Matthias T. Meifert
The CRM Competence Model: The Basis of Consistently Customer-Oriented Company Design
Martin Stadelmann
The Birth of Leadership
Michael Alznauer
Understanding Real Estate Markets in Türkiye: An Introduction
Tobias Just, Harun Tanrıvermiş and Yeşim Tanrıvermiş
Important Dimensions of the Conversation That Determine Success or Failure
Hanspeter Zürcher
The Significance of Digital Transformation
Xiaodong Ma
Software Product Management Fundamentals
Timo Wagenblatt
Demographic Developments and Other Social Phenomena
Hermann Troger
Real Estate Data Sources in Germany
Michael Voigtländer
Family Strategy over Generations
Arist von Schlippe, Tom A. Rüsen and Torsten Groth
Blockchain Foundations
Daniel Hellwig, Goran Karlic and Arnd Huchzermeier
A Capital Idea
Richard Thomas Watson
A Capital Idea
Richard Thomas Watson and Saji K. Mathew
Ethics for Non-philosophers: Basis of Ethics and Ethical Perspectives
Stefan H. Vieweg
Why a Scrum Culture Is Important
Dominik Maximini
An Uncertain and More Complex Environment Requires You Learn from Your Decisions: Question the Known and Seek Answers to the Unknown
Vincent P. Barabba
Services Everywhere
Lefei Li
Cycle
Shuai Chen
Eastern Psyche
N. K. Singh
Development of the Life Sciences Industry over the past 30 Years
Andreas Föller and Julia Kemmer
Service Productivity and Innovation
John Bessant, Claudia Lehmann and Kathrin M. Möslein
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