Management for Professionals

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Corporate Reputation: An Introduction to a Complex Construct: Sabrina Helm
Scrum Culture Definition: Dominik Maximini
Project Data: Mario Vanhoucke
A Case for Social Entrepreneurship in Our Times: Joan Marques
Introduction: Niklas Schaffmeister
Introduction to the Research Topic and Its Domains: Susanne Durst and Thomas Henschel
Real Estate Data Sources in Germany: Michael Voigtländer
Introduction: JinHyo Joseph Yun
Vision of Efficient Processes: Martin Hofmann
Leveraging Strategic Change with Continuity: Professor Sushil
Understanding the Need for a New Approach to Strategy Development: Claude Diderich
Introduction to Digital Content: Xuejing Ma
Why New Management Models Are Needed: And the New Management Capabilities: Annika Steiber
Dancing with Biopunks: Innovation in the Life Science Industry and Science Fiction: Avo Schönbohm and Isabella Hermann
Introduction to VUCA: Sharda S. Nandram and Puneet K. Bindlish
The Multinational Corporation: Ebimo Amungo
Applicability: Ondrej Zizlavsky and Eddie Fisher
Some Basic Concepts for Marketing Renewable Energy: Christian Friege and Carsten Herbes
Describing Intercultural Competence: Alex Matveev
Correction to: Business Secrets Increase Asset Value: Graham Bell, Véronique Chapuis-Thuault, André Gorius, Aldona Kapacinskaite, Pierre Ollivier, Katarína Račková and Philippe Simon
Ethics for Non-philosophers: Basis of Ethics and Ethical Perspectives: Stefan H. Vieweg
A Capital Idea: Richard Thomas Watson
A Capital Idea: Richard Thomas Watson and Saji K. Mathew
Bank Management and Steering: Johannes Wernz
Generating Cyber Intelligence (CYBINT) Scenarios and Solutions to Address Uncertainty for Decision-Advantage: Using Intelligence Engineering and Strategic Options Analysis: Bruce Garvey and Adam D. M. Svendsen
The Drive for Systematic Sales Management: The Sales Excellence Approach as a Roadmap: Christian Homburg, Heiko Schäfer and Janna Schneider
The Birth of Leadership: Michael Alznauer
The CRM Competence Model: The Basis of Consistently Customer-Oriented Company Design: Martin Stadelmann
How Good Is Your Idea?: Tom Harris
What Is Strategic About Strategic HR Development?: Matthias T. Meifert
Urban Logistics in Asia: Mark Goh
The Concept of a Comprehensive Management Approach: Hans-Werner Franz
Services Everywhere: Lefei Li
Why a Scrum Culture Is Important: Dominik Maximini
An Uncertain and More Complex Environment Requires You Learn from Your Decisions: Question the Known and Seek Answers to the Unknown: Vincent P. Barabba
Mass Casualty: Michael Madigan
Unchartered Territories: Treat Your Innovation as a Disaster: Mattia Vettorello, Boris Eisenbart and Charlie Ranscombe
Introduction: Georg Weiers
The Programmatic Advertising Principle: Oliver Busch
Service Productivity and Innovation: John Bessant, Claudia Lehmann and Kathrin M. Möslein
Business Process Management: Potentials and Challenges of Driving Innovation: Theresa Schmiedel and Jan vom Brocke
Introduction: Christian Staudter, Clemens Hugo, Philipp Bosselmann, Jens-Peter Mollenhauer, Renata Meran and Olin Roenpage
China Goes Global: Jan Y. Yang, Lei Chen and Zheng Tang
Introduction to Managing Industrial Services: Thomas Friedli and Philipp Osterrieder
The Significance of Digital Transformation: Xiaodong Ma
Important Dimensions of the Conversation That Determine Success or Failure: Hanspeter Zürcher
Decision-Making: Zheng Qin, Yan Li and Yinzhou Yang
Motivation: Martin Auer
Market Segmentation: Sara Dolnicar, Bettina Grün and Friedrich Leisch
Preface: Joseph Joy