Management for Professionals
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- China Goes Global
- Jan Y. Yang, Lei Chen and Zheng Tang
- The Driving Force from Environment
- Wenya Yang
- Introduction
- Anurag K. Agarwal
- The Promise of China
- Christiane Prange
- Introduction: From Impulse via Strategy to Implementation
- Matthias Kolbusa
- The Talent Management Plan of Siensol Environment Protection Industry Group
- Hui Zhou
- Opportunities of and Necessities for a Digital Transformation in Sales and Marketing in a Leading Electronics Company
- Uli Schneider and Jürgen Hoika
- Introduction to Sustainable Fashion Governance
- Anna-Maria Schneider and Sarah Margaretha Jastram
- Strategic Design
- Eric Viardot
- Evolution of Hybrid PPPs
- Abhinav Mittal, Puneet Agrawal and Shuchi Agrawal
- Introduction
- Martin Pfiffner
- The Lesson
- Oliver Treidler
- Bank Management and Steering
- Johannes Wernz
- Managing for Return on Social Innovation (ROSI): Pillars for Sustainable Social Impact
- Tiziana C. Dearing
- The Retailer’s Pricing Challenge
- Louis-Philippe Kerkhove
- The Big Picture: Why the Going Gets Tougher!
- Mike Kleinemaß and Uwe G. Seebacher
- Growth imperative and money creation – a new outlook on growth dynamics
- Hans Christoph Binswanger
- Why Are Corporate Ambition and Culture Vital for Sustainability?
- Eric Viardot
- China 2.0
- Henk R. Randau and Olga Medinskaya
- Motivation
- Martin Auer
- Market Segmentation
- Sara Dolnicar, Bettina Grün and Friedrich Leisch
- Introduction: Relevance of Doing Business in Africa
- Philipp Carlowitz and Simon Züfle
- Preface
- Joseph Joy
- Family Strategy over Generations
- Arist von Schlippe, Tom A. Rüsen and Torsten Groth
- Blockchain Foundations
- Daniel Hellwig, Goran Karlic and Arnd Huchzermeier
- How Environmental and Social Issues Affect Business Strategy
- Melissa Demartini and Paolo Taticchi
- Commodity Marketing: An Introduction into Key Concepts and Processes
- Margit Enke, Anja Geigenmüller and Alexander Leischnig
- Awakened Leadership: A Mindful Roadmap for Perpetual Design Thinking
- Joan Marques
- General Information
- Tracy Dathe, Volker Müller and Marc Helmold
- Customers: Unknown Entities!
- Stefanie Auge-Dickhut, Bernhard Koye and Axel Liebetrau
- It’s Time to Change the Project Model
- Michael Knapp
- Introduction
- Christian Staudter, Clemens Hugo, Philipp Bosselmann, Jens-Peter Mollenhauer, Renata Meran and Olin Roenpage
- The Programmatic Advertising Principle
- Oliver Busch
- Business Process Management: Potentials and Challenges of Driving Innovation
- Theresa Schmiedel and Jan vom Brocke
- Service Productivity and Innovation
- John Bessant, Claudia Lehmann and Kathrin M. Möslein
- Introduction
- Georg Weiers
- The Drive for Systematic Sales Management: The Sales Excellence Approach as a Roadmap
- Christian Homburg, Heiko Schäfer and Janna Schneider
- The Birth of Leadership
- Michael Alznauer
- How Good Is Your Idea?
- Tom Harris
- The CRM Competence Model: The Basis of Consistently Customer-Oriented Company Design
- Martin Stadelmann
- What Is Strategic About Strategic HR Development?
- Matthias T. Meifert
- Urban Logistics in Asia
- Mark Goh
- Generating Cyber Intelligence (CYBINT) Scenarios and Solutions to Address Uncertainty for Decision-Advantage: Using Intelligence Engineering and Strategic Options Analysis
- Bruce Garvey and Adam D. M. Svendsen
- Bank Management and Steering
- Johannes Wernz
- Applicability
- Ondrej Zizlavsky and Eddie Fisher
- Real Estate Data Sources in Germany
- Michael Voigtländer
- Introduction to the Research Topic and Its Domains
- Susanne Durst and Thomas Henschel
- Project Data
- Mario Vanhoucke
- A Case for Social Entrepreneurship in Our Times
- Joan Marques
- Introduction
- Niklas Schaffmeister