Management for Professionals

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A Different Way of Thinking About HRM: Regina Tendayi and Larry M. Starr
An Introduction to Personal Branding: Talaya Waller
Leadership in the Twenty-First Century Leadership in the Crisis?: Daniel F. Pinnow
The Battle for Attention: Felix Sand, Anna-Katharina Frison, Pamela Zotz, Andreas Riener and Katharina Holl
Introducing Enterprise Governance of IT, Alignment and Value: Steven De Haes, Anant Joshi, Tim Huygh and Ziggy Van Giel
Analysis of the Management Consulting Industry: Jeremy David Curuksu
Marketing and Channels of Distribution: Gary L. Frazier
Mass Casualty: Michael Madigan
Unchartered Territories: Treat Your Innovation as a Disaster: Mattia Vettorello, Boris Eisenbart and Charlie Ranscombe
About This Book: Mario Vanhoucke
Global Talent Management: An Introduction and a Review: Akram Al Ariss
The Concept of a Comprehensive Management Approach: Hans-Werner Franz
The Programmatic Advertising Principle: Oliver Busch
Introduction: Christian Staudter, Clemens Hugo, Philipp Bosselmann, Jens-Peter Mollenhauer, Renata Meran and Olin Roenpage
Introduction: Georg Weiers
Service Productivity and Innovation: John Bessant, Claudia Lehmann and Kathrin M. Möslein
Business Process Management: Potentials and Challenges of Driving Innovation: Theresa Schmiedel and Jan vom Brocke
Introduction: Stefano Tonchia
Introduction: Kai-Ingo Voigt, Oana Buliga and Kathrin Michl
Introduction to Managing Industrial Services: Thomas Friedli and Philipp Osterrieder
China Goes Global: Jan Y. Yang, Lei Chen and Zheng Tang
Bank Management and Steering: Johannes Wernz
Generating Cyber Intelligence (CYBINT) Scenarios and Solutions to Address Uncertainty for Decision-Advantage: Using Intelligence Engineering and Strategic Options Analysis: Bruce Garvey and Adam D. M. Svendsen
Introduction: Radu Atanasiu
Why Project Management?: Jürg Kuster, Eugen Huber, Robert Lippmann, Alphons Schmid, Emil Schneider, Urs Witschi and Roger Wüst
Family Company Governance Case: Martin Hilb
Introduction: Hermut Kormann and Birgit Suberg
It’s Time to Change the Project Model: Michael Knapp
Some Basic Concepts for Marketing Renewable Energy: Christian Friege and Carsten Herbes
Blockchain Foundations: Daniel Hellwig, Goran Karlic and Arnd Huchzermeier
Describing Intercultural Competence: Alex Matveev
Real Estate Data Sources in Germany: Michael Voigtländer
A Case for Social Entrepreneurship in Our Times: Joan Marques
Introduction: Niklas Schaffmeister
Corporate Reputation: An Introduction to a Complex Construct: Sabrina Helm
Scrum Culture Definition: Dominik Maximini
Project Data: Mario Vanhoucke
Introduction to the Research Topic and Its Domains: Susanne Durst and Thomas Henschel
Development of the Life Sciences Industry over the past 30 Years: Andreas Föller and Julia Kemmer
Cycle: Shuai Chen
Eastern Psyche: N. K. Singh
Decision-Making: Zheng Qin, Yan Li and Yinzhou Yang
General Information: Tracy Dathe, Volker Müller and Marc Helmold
Customers: Unknown Entities!: Stefanie Auge-Dickhut, Bernhard Koye and Axel Liebetrau
Introduction to ESG and Its Growing Importance: Jianrong Wang
Commodity Marketing: An Introduction into Key Concepts and Processes: Margit Enke, Anja Geigenmüller and Alexander Leischnig
How Environmental and Social Issues Affect Business Strategy: Melissa Demartini and Paolo Taticchi
Awakened Leadership: A Mindful Roadmap for Perpetual Design Thinking: Joan Marques
What Is Strategic About Strategic HR Development?: Matthias T. Meifert
The Birth of Leadership: Michael Alznauer