Management for Professionals

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Correction to: Business Secrets Increase Asset Value: Graham Bell, Véronique Chapuis-Thuault, André Gorius, Aldona Kapacinskaite, Pierre Ollivier, Katarína Račková and Philippe Simon
Urban Logistics in Asia: Mark Goh
What Is Strategic About Strategic HR Development?: Matthias T. Meifert
The Birth of Leadership: Michael Alznauer
How Good Is Your Idea?: Tom Harris
The Drive for Systematic Sales Management: The Sales Excellence Approach as a Roadmap: Christian Homburg, Heiko Schäfer and Janna Schneider
The CRM Competence Model: The Basis of Consistently Customer-Oriented Company Design: Martin Stadelmann
Software Product Management Fundamentals: Timo Wagenblatt
Applicability: Ondrej Zizlavsky and Eddie Fisher
The Programmatic Advertising Principle: Oliver Busch
Introduction: Georg Weiers
Service Productivity and Innovation: John Bessant, Claudia Lehmann and Kathrin M. Möslein
Introduction: Christian Staudter, Clemens Hugo, Philipp Bosselmann, Jens-Peter Mollenhauer, Renata Meran and Olin Roenpage
Business Process Management: Potentials and Challenges of Driving Innovation: Theresa Schmiedel and Jan vom Brocke
An Uncertain and More Complex Environment Requires You Learn from Your Decisions: Question the Known and Seek Answers to the Unknown: Vincent P. Barabba
Services Everywhere: Lefei Li
Why a Scrum Culture Is Important: Dominik Maximini
Awakened Leadership: A Mindful Roadmap for Perpetual Design Thinking: Joan Marques
General Information: Tracy Dathe, Volker Müller and Marc Helmold
How Environmental and Social Issues Affect Business Strategy: Melissa Demartini and Paolo Taticchi
Customers: Unknown Entities!: Stefanie Auge-Dickhut, Bernhard Koye and Axel Liebetrau
Commodity Marketing: An Introduction into Key Concepts and Processes: Margit Enke, Anja Geigenmüller and Alexander Leischnig
Blockchain Foundations: Daniel Hellwig, Goran Karlic and Arnd Huchzermeier
Family Strategy over Generations: Arist von Schlippe, Tom A. Rüsen and Torsten Groth
Introduction: JinHyo Joseph Yun
Why New Management Models Are Needed: And the New Management Capabilities: Annika Steiber
Dancing with Biopunks: Innovation in the Life Science Industry and Science Fiction: Avo Schönbohm and Isabella Hermann
Introduction to Digital Content: Xuejing Ma
Vision of Efficient Processes: Martin Hofmann
The Multinational Corporation: Ebimo Amungo
Introduction to VUCA: Sharda S. Nandram and Puneet K. Bindlish
Understanding the Need for a New Approach to Strategy Development: Claude Diderich
Leveraging Strategic Change with Continuity: Professor Sushil
Decision-Making: Zheng Qin, Yan Li and Yinzhou Yang
Managing for Return on Social Innovation (ROSI): Pillars for Sustainable Social Impact: Tiziana C. Dearing
The Retailer’s Pricing Challenge: Louis-Philippe Kerkhove
The Big Picture: Why the Going Gets Tougher!: Mike Kleinemaß and Uwe G. Seebacher
Introduction: Hermut Kormann and Birgit Suberg
Family Company Governance Case: Martin Hilb
Why Project Management?: Jürg Kuster, Eugen Huber, Robert Lippmann, Alphons Schmid, Emil Schneider, Urs Witschi and Roger Wüst
Introduction: Radu Atanasiu
Luxury, Back to Origins: Wided Batat
Introduction to Managing Industrial Services: Thomas Friedli and Philipp Osterrieder
China Goes Global: Jan Y. Yang, Lei Chen and Zheng Tang
A Capital Idea: Richard Thomas Watson and Saji K. Mathew
Ethics for Non-philosophers: Basis of Ethics and Ethical Perspectives: Stefan H. Vieweg
A Capital Idea: Richard Thomas Watson
Some Basic Concepts for Marketing Renewable Energy: Christian Friege and Carsten Herbes
Describing Intercultural Competence: Alex Matveev
It’s Time to Change the Project Model: Michael Knapp