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Management for Professionals

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Introduction: Globalization and the Opening of New Markets
Thomas Bieger, Christoph Franz and Andreas Herrmann
Business Transformation and Project Management
Marc Helmold
Introduction: Foresight and Strategy in Asia Pacific Business
Luke Laan and Janson Yap
Open Innovation and Intellectual Capital
Clifford M. Gross
The Case for Culture in Expansion Strategy
Ralf Drews and Melissa Lamson
Cracks in the Leader’s Ship
Dan Norenberg
Enterprise Governance of IT, Alignment and Value
Steven Haes and Wim Grembergen
Theoretical Background: Introduction to Social Marketing
Helena M. Alves and M. Mercedes Galan-Ladero
Erratum to: Real Estate Transactions
Tobias Just and Hermann Stapenhorst
Erratum to: Intellectual Capital: The World’s Fastest Growing Asset Class
Clifford M. Gross
General Information
Tracy Dathe, Volker Müller and Marc Helmold
How Environmental and Social Issues Affect Business Strategy
Melissa Demartini and Paolo Taticchi
Awakened Leadership: A Mindful Roadmap for Perpetual Design Thinking
Joan Marques
Commodity Marketing: An Introduction into Key Concepts and Processes
Margit Enke, Anja Geigenmüller and Alexander Leischnig
Introduction to ESG and Its Growing Importance
Jianrong Wang
Customers: Unknown Entities!
Stefanie Auge-Dickhut, Bernhard Koye and Axel Liebetrau
Software Product Management Fundamentals
Timo Wagenblatt
The Concept of a Comprehensive Management Approach
Hans-Werner Franz
Decision-Making
Zheng Qin, Yan Li and Yinzhou Yang
Module 1: Managing Self
Upasna A. Agarwal, Karuna Jain, Vittal Anantatmula and Sankaran Shankar
Knowledge Risk Management—State of Research
Susanne Durst and Thomas Henschel
Global Talent Management: An Introduction and a Review
Akram Al Ariss
About This Book
Mario Vanhoucke
Introduction
Anurag K. Agarwal
Introduction: From Impulse via Strategy to Implementation
Matthias Kolbusa
Evolution of Hybrid PPPs
Abhinav Mittal, Puneet Agrawal and Shuchi Agrawal
The Driving Force from Environment
Wenya Yang
The Talent Management Plan of Siensol Environment Protection Industry Group
Hui Zhou
Opportunities of and Necessities for a Digital Transformation in Sales and Marketing in a Leading Electronics Company
Uli Schneider and Jürgen Hoika
The Promise of China
Christiane Prange
Introduction to Sustainable Fashion Governance
Anna-Maria Schneider and Sarah Margaretha Jastram
Strategic Design
Eric Viardot
Managing for Return on Social Innovation (ROSI): Pillars for Sustainable Social Impact
Tiziana C. Dearing
The Retailer’s Pricing Challenge
Louis-Philippe Kerkhove
The Big Picture: Why the Going Gets Tougher!
Mike Kleinemaß and Uwe G. Seebacher
Sustainable Practices for Long-Term Business Efficiency: The Permaenterprise as a Strong Sustainable Model in the Age of the Anthropocene
Christian Makaya and Olivier Cateura
About the Book
Leigh-ann Onnis
Introduction to Lean and Muda (Waste)
Thomas Pyzdek
The Challenge of Our Lifetime
Stefan Aichbauer, Martina Buchhauser, Agnes Erben, Sven Steinert, Detlef Tietze and Emilia Wiking
The Scope of Human Resource Development: Both an Academic Discipline and Professional Practice
Lyle Yorks, Amy Lui Abel and Denise Rotatori
Introduction
Kai-Ingo Voigt, Oana Buliga and Kathrin Michl
Introduction
Stefano Tonchia
Bank Management and Steering
Johannes Wernz
Generating Cyber Intelligence (CYBINT) Scenarios and Solutions to Address Uncertainty for Decision-Advantage: Using Intelligence Engineering and Strategic Options Analysis
Bruce Garvey and Adam D. M. Svendsen
Some Basic Concepts for Marketing Renewable Energy
Christian Friege and Carsten Herbes
Blockchain Foundations
Daniel Hellwig, Goran Karlic and Arnd Huchzermeier
Beyond Labels: Generation Z as a Socio-Technical and Cultural Construct
Tiago Lapa and Cláudia Álvares
Describing Intercultural Competence
Alex Matveev
Introduction
Niklas Schaffmeister
Scrum Culture Definition
Dominik Maximini
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