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Management for Professionals

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Separation Management Office: Leading Practices
Joseph Joy
Important Aspects of IP for Start-Ups: Strategies for Avoiding Common Pitfalls
Louis Lagler and Christian Ebner
Case 59 MarineMax
B. Rajesh Kumar
Facility, Property, and Asset Management and the Practices
Harun Tanrıvermiş, Esra Keskin and Salih Demirkaya
Listen—PYPRs in Action
Timo Wagenblatt
How to Prepare Process Measurement and Improvement
Robert Kepczynski, Alecsandra Ghita, Raghav Jandhyala, Ganesh Sankaran and Andrew Boyle
GOFANS E-commerce: Make the Down Lighter, Make the Supply Chain Softer
Jianshan Sun, Yezheng Liu and Yuanchun Jiang
Outlook
Jörg Thomas Dickersbach and Michael F. Passon
Marketing and Sales Automation as Enabler for Reengineering Corporate Communication
Uwe Seebacher
Adoption of RFID Technology: The Case of Adler—A European Fashion Retail Company
Roland Leitz, Andreas Solti, Alexander Weinhard and Jan Mendling
Online Learning
Vijay Kumar
Public Real Estate
Eleonore Pöll
Summing It All Up
Joseph Joy
Case 60 Fox Factory
B. Rajesh Kumar
Function Modeling and Analysis and Trimming Method
Isak Bukhman
Brand Management
Philippe Malaval, Christophe Bénaroya and Jonathan Aflalo
Social Media Complaints
Bernd Stauss and Wolfgang Seidel
Warranty Chain Management System
Albert Liao
The Future Fit Leadership Academy
Giles Hutchins
JACK: How a Manufacturing Enterprise Transforms Digitally?
Jiahui Ye, Jiaorong Zhao, Kecheng Chen, Junping Wang and Chengbin Wang
Reference List for the Individual Competence Baseline (ICB) from IPMA (International Project Management Association)
Jürg Kuster, Christian Bachmann, Mike Hubmann, Robert Lippmann and Patrick Schneider
Case 61 Charles River Laboratories
B. Rajesh Kumar
Blind As a Mole? How Patent Data can Help Start-ups to Compete
Sevim Süzeroğlu-Melchiors
Automate Does Not Always Mean Optimize: Case Study at a Logistics Company
Jan Suchy, Milan Suchy, Michal Rosik and Agnes Valkova
Social Selling in B2B: How to Get Jump Started
Beatrice Ermer and Jens Kleine
Joint Efforts for Mutual Development, Collaborative Innovation for Future—National Undergraduate E-commerce “Innovation, Creativity and Entrepreneurship” Competition
Qi Li, Shuai Liu and Cuihua Zhu
Case 62 Spirit of Texas Bancshares, Inc
B. Rajesh Kumar
Technology for Innovation: Strategy of System Development and Related Problem-Solving
Isak Bukhman
Implementing Active Complaint Management
Bernd Stauss and Wolfgang Seidel
Case 63 DuPont
B. Rajesh Kumar
PPP and Infrastructure
Hans Wilhelm Alfen and Sven Barckhahn
Quality Outlook
Timothy Adesanya Ibidapo
Verify
Christian Staudter, Clemens Hugo, Philipp Bosselmann, Jens-Peter Mollenhauer, Renata Meran and Olin Roenpage
Digitalisation in the Real Estate Sector in Türkiye
Emir Sunguroğlu, Sibel Canaz Sevgen and Mehmet Ülger
Case 64 M/I Homes Inc
B. Rajesh Kumar
Quick Test Complaint Management
Bernd Stauss and Wolfgang Seidel
Corporate Influencing in B2B: Employees as Brand Ambassadors in Social Media
Markus Weinländer
Integrate Your Partners into Your Business Processes Using Interactive Forms: The Case of Automotive Industry Company HEYCO
Bernhard Schindlbeck and Peter Kleinschmidt
Case 65 Sallie Mae (SLM Corporation)
B. Rajesh Kumar
Technical Patent Circumvention: How Start-ups can get Around Infringed Patents
Oliver Mayer and Frank C. Schnittker
Case 66 MYR Group
B. Rajesh Kumar
The Process of Risk Analysis and Decision-Making in Real Estate Development Projects
Akın Öztürk and Harun Tanrıvermiş
Change Management: Shaping Change Processes Successfully
Ralf T. Kreutzer
Marine Cargo Insurance
Eun Sup Lee
Case 67 IES Holdings
B. Rajesh Kumar
Digital Marketing in China: How B2B Companies Can Successfully Expand into the Chinese Market
Nils Horstmann
Leading 20,000+ Employees with a Process-Oriented Management System: Insights into Process Management at Lufthansa Technik Group
Mirko Kloppenburg, Janina Kettenbohrer, Daniel Beimborn and Michael Bögle
Case 68 Veritex Holdings, Inc
B. Rajesh Kumar
Building Loyalty: Maintenance, Customer Training and Offsets
Philippe Malaval, Christophe Bénaroya and Jonathan Aflalo
Case 69 The First Bancshares Inc
B. Rajesh Kumar
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