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Management for Professionals

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Growth Strategy for Corporate Sustainability
Eric Viardot
Case II (Part A): JIMI’s Growth Path: Artificial Intelligence Has Redefined the Customer Service of JD.Com
Xiaoming Zhu
Viability, Not Just Feasibility
George Vekinis
Caio Esteves on Place Branding in Brazil and Latin America
Florian Kaefer
Lean Management on the Upstream (Supply Side)
Marc Helmold
Interface and Conversion
K. Ganesh, Sanjay Mohapatra, S. P. Anbuudayasankar and P. Sivakumar
Case 2: Developing the World’s Largest Passenger Aircraft-Airbus A3XX
B Rajesh Kumar
Russian Dolls
Martin Pfiffner
Claims Management
Albert Liao
Digintelligence in Channels
Ye Tian
The Monetization of Personal Brands
Talaya Waller
Revenue Management of the Base Fare
Ben Vinod
Compliance and Environmental Protection: CSR in Family Enterprises
Hermut Kormann and Birgit Suberg
Unequal Wealth Distribution
Henk R. Randau and Olga Medinskaya
Opportunity: Information Valuation
Thomas Frisendal
Overview
Sabrina Helm, Kerstin Liehr-Gobbers and Christopher Storck
Enabling Flexibility of Business Processes Using Compliance Rules: The Case of Mobiliar
Thanh Tran Thi Kim, Erhard Weiss, Christoph Ruhsam, Christoph Czepa, Huy Tran and Uwe Zdun
Business Models of Banks
Stefanie Auge-Dickhut, Bernhard Koye and Axel Liebetrau
Generic Structures, Systems Archetypes, and Theories
Christoph E. Mandl
Manufacturing Overhead (MOH) and Departmental Expense Control
Gilad Issar and Liat Ramati Navon
Fraud Governance Case
Fred Eenennaam and Hagar Michel
PM in the Downstream Value Chain
Marc Helmold
“The Good, The Bad and The Ugly”: Data Requirements and Formats for a Successful and Cost-Effective Implementation
Sascha Stürze, Markus Hoyer, Claudio Righetti and Matthias Rasztar
Possibilities and Limits of Traditional Performance Appraisals
Armin Trost
“IP Is Paramount:” The Significance of IP in Early-Stage Start-Up Investment Decisions
Ulf G. Schaberg
Applying the Lesson to More Complex Transactions
Oliver Treidler
IT Business Value
Steven De Haes, Wim Van Grembergen, Anant Joshi and Tim Huygh
Candidate Retention
Armin Trost
Foresight and Strategic Thinking Enabling Valuable Strategy
Luke Laan and Janson Yap
Cultural Elements in SCRM
Marc Helmold, Ayşe Küçük Yılmaz, Tracy Dathe and Triant G. Flouris
China as the Frontrunner in Digitalization
Clas Neumann
Managing New Work Through Emotional Intelligence (EI)
Marc Helmold
Experiential Branding of Luxury
Wided Batat
A Business Perspective
Malte Ackermann
Innovation for Health: Success Factors for the Research-Based Pharmaceutical Industry
Christoph Franz
Risk Modeling: Asset Liability Management (ALM)
Johannes Wernz
Elements of Structural Change and the Management of Transformation
Henryk Biesiada
Scrum Introduction Overview
Dominik Maximini
Sales Organization: Successfully Designing Structures and Processes
Christian Homburg, Heiko Schäfer and Janna Schneider
Tools for Wine Differentiation and Positioning
Pierre Mora
Project Quality Management
Stefano Tonchia
Moments of Stress
Hanspeter Zürcher
Identity and Social Skills
Alan Okros
Set Category Work and Suppliers in Motion
Stefan Aichbauer, Martina Buchhauser, Agnes Erben, Sven Steinert, Detlef Tietze and Emilia Wiking
Leading an R&D Team
Orestis Georgiou, Mykola Maksymenko and Stephen Russo
Decision-Making in Groups
Radu Atanasiu
Choosing a Tangible Strategic Focus Rather Than Building Upon an Abstract Vision
Claude Diderich
From Customer Perception to Customer Satisfaction
Stephan Kasulke and Jasmin Bensch
Relationships: Social Exchanges, Community Ties and Employee-Manager Relationships
Leigh-ann Onnis
The Pursuit of the Integrated Multidisciplinary Service Line
James Andrews
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