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Management for Professionals

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Adapting the Customer Value Proposition
Michael Kleinaltenkamp, Katharina Prohl-Schwenke and Laura Elgeti
Searching for Innovation Opportunities: Idea Generation and Technology Development
Stefano Biazzo and Roberto Filippini
The Threats and Opportunities of Green China
Taco C. R. Someren and Shuhua Someren-Wang
Improving the List Price
Louis-Philippe Kerkhove
Determining Context and Formulating Challenges
Regina Tendayi and Larry M. Starr
How to Promote Blood Donation? The Case of the Blood Donor Association of Cantabria (Spain)
M. Mar. García- De los Salmones and Andrea Pérez
Marks & Spencer: A Global Expansion to Acquire Lost Momentum?
Umair Ahmed
Entrepreneurship: What It Really Is, and Why It Must Be Integrated into Management of the Firm
Annika Steiber and Sverker Alänge
Policy Deployment and Hoshin Kanri Strategy (方針管理)
Marc Helmold, Ayşe Küçük Yılmaz, Triant Flouris, Thomas Winner, Violeta Cvetkoska and Tracy Dathe
Is Your R&D Department Focused on Growth, or Just Its Own Ego?
Guido Quelle
Business Model Innovation: Some Key Success Factors at Bosch
Volkmar Denner
Price Policy: The Price Is Right
Christian Homburg, Heiko Schäfer and Janna Schneider
Contemporary Corporate Environment
N. K. Singh
Economic Pricing, 3C-Pricing and Cost-Estimation Concepts
Marc Helmold
Big Data Entrepreneurship in Healthcare
Daohai Zhang and Mingyue Fan
Value-Marketing Model
Gabriel Steinhardt
International Trade Contracts
Eun Sup Lee
Sports Jurisdiction and Arbitration
Jonas Pust
Analysing the Real-World LandscapeAnalysing the real-world landscape
David Miller
Asian Supplier Productivity Diagnosis
Karlheinz Zuerl
Service Design
Stefano Tonchia
Personal Transformation—Becoming a Manager
Nick Shannon and Bruno Frischherz
Moral Entrepreneurship: Being Authentic and Using One’s Moral Compass to Navigate the Journey of Doing Good Deeds
Debra J. Dean
Vision and Strategy
Dominik Maximini
The Second Ingredient: Establish Expectations
Tony McNulty and Robin Marks
5G: New Opportunities?
Falk Schröder
A Novel Strategy Development Process Based on Design Thinking
Claude Diderich
Standardized Work Design
Thomas Pyzdek
Towards Emotions and Experience
Johannes Robier
Self-assessment of Digital Transformation
Xiaodong Ma
Concept, Structures, and Decision Factors of Open Innovation
JinHyo Joseph Yun
Global Sourcing
Ulrich Weigel and Marco Ruecker
Analysis of Control Systems in Assembly Production Processes
Yacob Khojasteh
Understanding Organizational Change
N. K. Singh
GDS: Platform Power (1984–1995)
Ben Vinod
Interfaces and Their Improvement in Operations
Gilad Issar and Liat Ramati Navon
Blockchain-Enabled Open Business Models: New Means to Shared Value Capturing?
Robin P. G. Tech, Jonas Kahlert and Jessica Schmeiss
Managing International Manufacturing Networks in Today’s Business Environment
Jens Kaiser and Dominik Remling
Perspectives of Sport Entrepreneurship
Vanessa Ratten
Introduction to the Model
Martin Pfiffner
Exploring Industrial Markets
Claudio A. Saavedra
Leadership, Power, and Emotional Intelligence
Stephen R. Balzac
CRM 2.0 in the Financial Industry
Federico Rajola
Segmenting Targeting and Positioning in Global Markets
Bodo B. Schlegelmilch
Visionary Leadership in a Team-Oriented Setting
Jody A. Worley
Stress Management and Resilience Building
Rita Berger and Jan Philipp Czakert
Transfer Pricing and Rights Transfers
Gio Wiederhold
Always Negotiate with a Sense of the Benefits for Your Negotiating Partner
Marc O. Opresnik
Be Mindful of You
Charles J. Alaimo
The African Continental Free Trade Area as a Business Case
Helmut Asche
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