Management for Professionals

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Conceptual Consumption: Why We Consume Based on Mental Concepts: Felix Sand, Anna-Katharina Frison, Pamela Zotz, Andreas Riener and Katharina Holl
Risk Management in Air Traffic Control “Operator’s Risk – Back to Basics”: Heinz Wipf
TRMTotal revenue management (TRM) in Companies with Financial Difficulties: Marc Helmold
The Art Collector Between Private Passion and Philanthropy: Patrizia Sandretto Re Rebaudengo
Appendix I: Cases: Jorij Abraham
Culture: The New Black: Annika Steiber and Sverker Alänge
Affection: N. K. Singh
Key Channels Framework: Professor Sushil
Marketing Mix: Marc Helmold
China’s Retailing Graveyard: A Case Study of TESCO: Pauline Cosijn
Interview with Dr. Sun Shaojun, Executive President of Weichai Power Co., Ltd: Jan Y. Yang, Lei Chen and Zheng Tang
Digitization: Learnings from Ancient Disruptions, AI and the Digital Trio’s Functional Stage, and AI Superpowers Disrupting Us: Stefan H. Vieweg
Failure in Innovation Decision Making: Stephan Bedenk and Harald A. Mieg
Ethical Theories: Tracy Dathe, René Dathe, Isabel Dathe and Marc Helmold
Tame, Wicked, and Super Wicked Systems Archetypes: Christoph E. Mandl
Journalism 2.0: The Case of the Huffington Post: Kai-Ingo Voigt, Oana Buliga and Kathrin Michl
Service Productivity at Airports: Claudia Lehmann and Kathrin M. Möslein
Principles of Service Design and Innovation: Lefei Li
Successful Practices in Commercializing Patents: Oliver Gassmann, Martin A. Bader and Mark James Thompson
Requirements Engineering in Agile Software Development: Rainer Grau
Controversies Over Anti-competition and Anti-corruption: Assessing Anti-ESG Variables Using Entropy-Weighted TOPSIS Methodologies in the European Banking Sector: Konstantina Ragazou, Constantin Zopounidis, Emilios Galariotis, Nikolaos Sariannidis and Georgia Zournatzidou
Organization Learning: Albert Ferdinand Aalders
Working Under the Tent: Confidentiality and Restricted Information Disclosure: Joseph Joy
System Processes in Sport Entrepreneurship: Vanessa Ratten
Pragmatic Will with ICT: Sharda S. Nandram
Dominant Design Industry: Roman Boutellier and Mareike Heinzen
Trading Tactics in the Real Market: Don K. Mak
Patient-Specific Treatment in Hand Surgery: Smart Innovations and Rapid Translation into the Point of Care: Philipp Honigmann, Florian M. Thieringer, Neha Sharma and Marco Keller
Building a Next-Generation Digital Marketing Strategy: Frédéric Demierre
Sustainability Strategies in Luxury Fashion: Company Disclosure on Human Rights: Isabel Ebert
Processes and Roles: Martin Kaschny and Matthias Nolden
Improving Quality over the Medium and Long Term: Stephan Kasulke
Opportunity: Business Rules Automation: Thomas Frisendal
Appendix: A-IRB Formulas for the Derivation of Risk-Weighted Assets: Johannes Wernz
Innovation Management as a Driver for Changing Work Styles: Marc Helmold
Case 13 Freedom Holding Corporation: B. Rajesh Kumar
Final Remarks and Conclusion on AHP/ANP Inability for Solving Complex Scenarios: Nolberto Munier and Eloy Hontoria
Supply Change Management: Marc Helmold and Brian Terry
Corruption: Skating on Thin Ice: Henk R. Randau and Olga Medinskaya
Using Systems Thinking to Create an Experienced-Based Decision Process: Vincent P. Barabba
From 0 to 5-Digit-Profit in 10 Weeks with Conversion-Rate-Optimized Marketing and Sales Automation: Bernd Trummer
Right to Repair in the Automotive Industry: Álvaro Cruz Tomás
Fighting Financial Squeeze: Hermut Kormann
Business Negotiations in Industry: Marc Helmold
Shifting the Burden: When Organizations Become Addicted: Christoph E. Mandl
The Third Ingredient: Run Interference: Tony McNulty and Robin Marks
The Link Between Sustainability Investing and Financial Returns: An Asset Management’s Perspective: Daniel Ung
Module and Interface: Chihiro Suematsu
Competing: Sanford L. Moskowitz and Chris Erickson
Open Innovation in the Financial Services: Daniel Fasnacht