Management for Professionals

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Change Management Tools: Ralf T. Kreutzer
Enhancing the Customer Journey with Digital Self-Services: Christoph Tienken, Jonathan Rösler and Thomas Friedli
Building Resilience: Pillars of Workforce Agility at Organizational and Individual Levels in SMEs: Karin Reinhold
Effect on the National Economy: Gio Wiederhold
IP Considerations: Orestis Georgiou, Mykola Maksymenko and Stephen Russo
Social Concepts: Mianzi and Guanxi: Henk R. Randau and Olga Medinskaya
Failure in Public Institutions: Characteristics of Organizational Culture in the Military: Martin Elbe
Appendix 1: Why John Kotter’s Model Was Chosen: Dominik Maximini
Conclusion: Governance and Management in the 21st Century: Christoph E. Mandl
Assessments of Real Estate Finance System and Instruments in Türkiye: Gülnaz Şengül Güneş, İlhan Yıldırım and Erol Demir
Gold: Shuai Chen
TBM for Business Intelligence: Showcase High-Tech Industry: Uwe G. Seebacher
Anticipate When Customers Will Do Something: Louis-Philippe Kerkhove
Conclusions: Dominik Maximini
Stage 8: Culture Management: Julius Lassalle, Saskia-Maria Weh and Matthias T. Meifert
Re-authoring the Future of Travel and Hospitality: An Inquiring and Generative Re-authoring Practice in Tourism Flanders: Griet Bouwen, Marianne Schapmans and Chené Swart
Relationships Among Gambling Industries: Douglas Walker
Innovation and Creativity in Project Teams: Günter W. Maier, Ute R. Hülsheger and Neil Anderson
Dr. Natasha Grand on Creating Place Identity: Florian Kaefer
Overview: Sabrina Helm, Kerstin Liehr-Gobbers and Christopher Storck
Glossary: Gerhard Köhler, Werner Roth and Achim Schmidtmann
The Role of the Plant Leaders: Michael Wiech
The Principles of Long Term Financing and Effective Cost Management: Bijan Vasigh and Farshid Azadian
Marketing of Services: Philippe Malaval, Christophe Bénaroya and Jonathan Aflalo
Global Energy Internet Green and Low-Carbon Energy Economic Innovation: Hui Liu, Nikolaos Nikitas, Yanfei Li and Rui Yang
Economic and Legal Aspects of Cloud Computing: Michael Missbach, Thorsten Staerk, Cameron Gardiner, Joshua McCloud, Robert Madl, Mark Tempes and George Anderson
Case 28: Sakhalin Project–II: B Rajesh Kumar
Regulation of Telecom Markets and OTTs in Europe is Uneven with Impact on Network Operators: Martin Lundborg
Case 31 Scotts Miracle-Gro: B. Rajesh Kumar
The Measurement of Systems: Richard Thomas Watson and Saji K. Mathew
Redefining Retargeting: Grégory Gazagne and Alexander Gösswein
The Importance of Being Confident: Evidence from a Supply Chain Experiment: Alessandro Ancarani, Carmela Mauro, Giulia Crocco and Florian Schupp
Microsoft’s Acquisition of LinkedIn: B. Rajesh Kumar
Complaint-Management Controlling: Bernd Stauss and Wolfgang Seidel
Collaborative BPM for Business Transformations in Telecommunications: The Case of “3”: Thomas Karle and Kurt Teichenthaler
The Success Mind: Building Optimism and Focusing Will: Stephen R. Balzac
Game Theory: Hao Zhang
The Industrial Sales Force: Claudio A. Saavedra
The Five Elements of AI to Leverage Data and Dominate Your Industry: Alexander Thamm
Successful Implementation: Martin Pfiffner
Future Trends of Corporate Reputation Management: Kerstin Liehr-Gobbers and Christopher Storck
Conscious and Emotionally Intelligent Engaged Leaders Are Key to Enhanced Organizational Performance: Roger J. Hilton
Development of Residential Property: Marcus Cieleback
How to Build Transformation Path: Robert Kepczynski, Raghav Jandhyala, Ganesh Sankaran and Alecsandra Dimofte
How International Student Networks Contribute to Social Innovation in Their Host Country: The Case of DEGIS in Germany: Alexander Ruthemeier, Jonathan Lätsch and Mikalai Vincheuski
Digital CRM: From Disruption to Business Model: David Laux
AI Challenge—How Artificial Intelligence Can Be Anchored in a Company: Ralf T. Kreutzer and Marie Sirrenberg
Conclusions and Implications: Erik Jannesson, Fredrik Nilsson and Birger Rapp
Artificial Intelligence (AI) and Cyber Tools in Marketing and Sales: Marc Helmold
Between the Ministry and the Multinational: Fenton Sands