Management for Professionals

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CRM, CXM, and Marketing Automation: Klaus Heinzelbecker
Strategically Positioning HRD Practice in Organizations: Lyle Yorks, Amy Lui Abel and Denise Rotatori
Tax Due Diligence in Real Estate Transactions: Jesko Nobiling and Stephan Hoyer
The Project: Gregory Usher
Understanding Growth Barriers: Ralph Krüger and Andreas Stumpf
Perceptions of Flight Shame and Consumer Segments in Switzerland: Philipp Gunziger, Andreas Wittmer and René Puls
A View from the Top – Conversations with Business Leaders: Sandhya Shekhar
How Do You Market Your Product?: Tom Harris
Case III: SHANGHAI GM: The Way to Intelligent Manufacturing: Xiaoming Zhu
How to Evaluate Employer Brands: A Monetary Approach: Pascal Güntürkün, Till Haumann and Alfred Lukasczyk
China’s Provinces: Addressing the Discrepancies at the Local Level: Hannah Levinger and Christian Braun
China’s Provinces: Addressing the Discrepancies at the Local Level: Hannah Levinger and Christian Braun
Modeling the Intellectual Property Rights Environment: Peggy Chaudhry and Alan Zimmerman
Entrepreneurial Dynamic Capabilities Along the Value Chain: Evaluation of Case Studies: Christoph Haag and Theresa Marie Wobbe
Creation: Sanford L. Moskowitz and Chris Erickson
Communication in Projects: Richard Streich and Jens Brennholt
Education and Learning: Alan Okros
Family and Business: The “Impossible Endeavour”: Arist von Schlippe, Tom A. Rüsen and Torsten Groth
From Business Motivation to Business Model and Beyond: A Customer Value-Driven Approach: Jörg Heiß
Consensus Mechanisms: Daniel Hellwig, Goran Karlic and Arnd Huchzermeier
Relationship and Impact of Block Chain Technology and Supply Chain Management on Inventory Management: Muhammad Irfan Khan, Syed Imran Zaman and Sharfuddin Ahmed Khan
The B2B Marketing Maturity Model: What the Route to the Goal Looks Like!: Uwe G. Seebacher
There Is More than One Way to Rome: George Vekinis
The Role of Design in Bringing Innovation to the Marketplace: Clifford M. Gross
Strategic Management Tools and Excellence Models: Marc Helmold
Entrepreneurship: What It Really Is, and Why It Must Be Integrated into Management of the Firm: Annika Steiber and Sverker Alänge
Strategic Dimension: Martin Hilb
Human Resources (HR): Gilad Issar and Liat Ramati Navon
Owner–CEO Collaboration Case: Elena Szederjei
Challenges, Phases, and Trends of 5GtoB Large-Scale Replication: Pengfei Sun
Understanding: Mario Vanhoucke
The “Preliminary Study” Phase: Jürg Kuster, Eugen Huber, Robert Lippmann, Alphons Schmid, Emil Schneider, Urs Witschi and Roger Wüst
5G and Satellites: A Viable Ecosystem?: Hans-Peter Petry and Saher Salem
A Model of Control and Communication: Martin Pfiffner
Energy Supply: Tracy Dathe, Volker Müller and Marc Helmold
Puzzled by Projects?: Steven M. Stone
Intelligence Engineering-Led Set-up of Generic Strategic Options Analysis Problem to Solution Spaces: Cyber Example Demonstration: Bruce Garvey and Adam D. M. Svendsen
Human Rights in Global Supply Chains: Nanda Bergstein
Organizational Structure: Philipp Osterrieder
Lean Flow: A Method: Alexander Tsigkas
Support Measures: Martin Auer
Approaching the Task with Professionalism: Michael Alznauer
The Organizational Structure: The Innovative Enterprise: Daniel Huber, Heiner Kaufmann and Martin Steinmann
Software Product Management: Samuel A. Fricker
Prediction Methods: Hao Zhang
Kyouiku (教育) – The Learning Enterprise: Marc Helmold, Ayşe Küçük Yılmaz, Triant Flouris, Thomas Winner, Violeta Cvetkoska and Tracy Dathe
Recent Evidence on Casinos and Economic Growth: Douglas Walker
Making Meetings Matter: Dan Norenberg
The EAM agenda for the CxO: Frederik Ahlemann, Eric Stettiner, Marcus Messerschmidt and Christine Legner
Risks Inherent in Project Finance and Its Mitigation: B Rajesh Kumar