Management for Professionals

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Added Value of Employee Financial Participation: Erik Poutsma and Eric Kaarsemaker
Swiss Re Corporate Solutions: Transforming a Traditional CRM System into a Customer Engagement Management (CEM) Solution: Tobias Mäder
Project Data: Mario Vanhoucke
Pillar 5: Culture: Brian Dive
Innovation Partnerships: Thomas Ehrlich
Moments of Methodology: Hanspeter Zürcher
Transformation of Brand Planning to Embrace Future Uncertainties: A Pharmaceutical Company’s Voyage: Brendan O’Brien
On the Horizon: Asia Pacific Futures: Luke Laan and Janson Yap
Industry Expertise in the Digital Media Industry: Specialization vs. Disruption of Online Business Models: Clemens Trautmann
Stage 6: Qualification Management qualification management: Frederic Fredersdorf and Beate Glasmacher
Organizational Models for Information Gathering: Klaus Solberg Söilen
Exploiting Findings from Game Theory to Succeed in a Competitive Environment: Claude Diderich
CONTROL: Reiner Hutwelker
Monument Protection and Zoning: Regulations and Public Support from an International Perspective: Wolfgang Maennig
Distribution: Understanding Customer-Facing Logistics in Africa: Emmanuel T. Kodzi
Case 16: Three Gorges Dam—The World’s Largest Hydroelectric Plant: B Rajesh Kumar
Pricing Strategies in a Dynamic Market: Wingsun Li
Agile Project Management: Philip Bauer
Actavis-Allergan Merger Deal: B. Rajesh Kumar
Teaching Note for the Case of Person and Job Matching in the Newly Established Department of a New Energy Power Company: Jingzhao Yang and Jing Wu
How Does a CTO/CIO Control Digital Transformation?: Xiaodong Ma
Sense of Smell, Biomarkers, and the Future of Health: Diana Derval
Lean Management in the Automotive Industry: Marc Helmold, Ayşe Küçük Yılmaz, Triant Flouris, Thomas Winner, Violeta Cvetkoska and Tracy Dathe
Social Capital: Richard Thomas Watson and Saji K. Mathew
Coca-Cola in China: Will Their Brands Survive in This Challenging Market?: Patricia Schnitger
The Zurich Model of Customer-Centricity: Stefanie Auge-Dickhut, Bernhard Koye and Axel Liebetrau
The Social Role of Awareness Campaigns on Consumer Protection: An Extension of the Social Marketing Area: Ani Matei and Carmen Săvulescu
The Power of Influencers in Attack and Defense: Uwe Wolff
Organisation Development in the Point of Intersection of Competencies and Performance Potentials: Gyöngyi Major
New Work and Its Impact on Public Procurement and Global Supply Chains: Marc Helmold
Digital Platforms as Drivers of Innovation: Philip Meier
Balanced growth through local entrepreneurship: The Komba coffee project in southern Tanzania: Felix Meissner and Xaver Kazimoto Komba
Data Driven Decision Making in Modern Collaborative and Automated Organizations: Massimo Mistretta
Self-cultivation-Self-oriented Management: Haibo Hu
Introducing Scrum: Dominik Maximini
Custom Method to Forecast Seasonal Products: Ganesh Sankaran, Federico Sasso, Robert Kepczynski and Alessandro Chiaraviglio
How RAPS Spiced Up the German Butcher’s Trade: Karsten Glismann, Jan Jöhnk, Wolfgang Kratsch, Niclas Nüske and Fabian Schmied
Digital Natives in Action: Exploring Gen Z’s Digital Behavior and Societal Impact in Kenya: Enock Masaki Magack, Ann Mwende David and Hellen Ogodo
Global Talent Management in Knowledge Intensive Firms in Europe and India: Vijay Pereira and Rita Fontinha
Jeremy Tamanini on Dubai, the Green Economy and Country Reputation: Florian Kaefer
Information Asymmetry: When Markets Fail: Christoph E. Mandl
How to Manage Reputation: Kerstin Liehr-Gobbers and Christopher Storck
Outsourcing Negotiations: Brian Terry and Marc Helmold
The Display Side of the Organization: Christian Toulali, Martin Kupiek and Rupert A. Brandmeier
Sitecore: Retaining Technological Leadership Through Digital Tech Acquisitions: Stefan Henningsson and Nishu Nishu
The Change Journey Toward Customer Centricity: Sathit Parniangtong
Step 6: Profiling Segments: Sara Dolnicar, Bettina Grün and Friedrich Leisch
Do You Know the Risk?: Roger Gutbrod and Christian Wiele
Symbolic Capital: Richard Thomas Watson
Equity: Shuai Chen