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Management for Professionals

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Growing Experience: From Unconscious Incompetence to Unconscious Competence
Hans-Werner Franz, Christoph Kaletka, Bastian Pelka and Ruggiera Sarcina
From Collectivism to Individualism
Henk R. Randau and Olga Medinskaya
The Lions Driving the Development of Africa
Ebimo Amungo
Into the Future on the Digital Highway
Dieter Zetsche
Artificial Intelligence Meets Homo Sapiens: Possible Applications and Limits of Artificial Intelligence
Jochen Werne
Methodology and Results for How to Solve Inter-Client Conflicts During Service Encounters
Xuehua Wang
The Role of Law in Creating Space for Innovation: An Example from the Healthcare Sector in Germany
Roman Grinblat
Lean Management in the Railway Industry
Marc Helmold, Ayşe Küçük Yılmaz, Triant Flouris, Thomas Winner, Violeta Cvetkoska and Tracy Dathe
Lean Management and Pull as Part of the Marketing Strategy
Marc Helmold
Innovative Approaches to Customer Access in the African Informal Markets
Thierry Delahaye
Case Study on Future Stories: A Narrative Change Process at the Vorarlberger Kinderdorf
Christine Erlach and Michael Müller
Case 22: Tengger Desert Solar Park China
B Rajesh Kumar
Is Luxury Experience Compatible with CSR?
Wided Batat
Digital Business and Revenue Models
Wingsun Li
Case 23: Millau Viaduct—The Tallest Bridge, France
B Rajesh Kumar
Lean and Six Sigma: Partners for Quality
Reiner Hutwelker
Evolution of Digital Campaign Design and Management
Nils Hachen and Stefan Bardega
Failure in Volunteer Work: A Call for Strategic Volunteer Management
Romualdo Ramos and Theo Wehner
Legal Tech Will Radically Change the Way SMEs Handle Legal: How SMEs Can Run Legal as Effectively and Professionally as Large Corporations
Sven Alemann
Finding the Right Influencers, KOLs, and the Sense of Smell
Diana Derval
Making Use of Superfast Connectivity
Peter Curwen and Jason Whalley
Bell Atlantic- GTE Merger
B. Rajesh Kumar
IT-Based QM
Marc Helmold
Engaging Generation Y: The Millennial Challenge
Svetlana Holt
Longevity and Success in Family Business
Laura Hougaz
Making and Keeping Stakeholders Mindful of CSR
Joan Marques
Setting Up a Company in the Life Science Sector
Heinz Bettmann
Fields of Application of Artificial Intelligence—Financial Services and Creative Sector
Ralf T. Kreutzer and Marie Sirrenberg
Case VII: Shanghai Ninth People’s Hospital: A Leader in Personalized Healthcare
Xiaoming Zhu
Marketing Automation: Defining the Organizational Framework
Alexander Mrohs
OTT Partnering with Telcos: On the Rise
Christian Krämer and Riem Jalajel
Institutional Supports for Commercial Activities
Tracy Dathe, Volker Müller and Marc Helmold
Service Productivity and Innovation
John Bessant, Claudia Lehmann and Kathrin M. Möslein
Dr. Magdalena Florek on Place Marketing and Brand Equity
Florian Kaefer
Strategy Function
Angel Gavieiro Besteiro
Technical Risk Management
Roman Boutellier and Mareike Heinzen
How to Design a Modern Medical Records System
Annegret Junker
TBM for Technical Sales: Case Study Manufacturing Industry
Uwe G. Seebacher
Organizational Stress: A Two-Edged Sword
Stephen R. Balzac
Conclusion
Pierre Mora
Sense of Status, Serious Gaming, and the Future of Work
Diana Derval
The Measurement of Capital
Richard Thomas Watson and Saji K. Mathew
Automotive Aftermarket in the Western Balkans: Opportunities for the Region and the European Automotive Industry
Iris Koleša and Andreja Jaklič
Funding, Strategies and Management Control Systems: Empirical Evidence from Two Chamber Orchestras
Fredrik Nilsson and Anna-Karin Stockenstrand
Key Learnings: How to Start a Pioneering Business Model?
Kai-Ingo Voigt, Oana Buliga and Kathrin Michl
Generations of Change
Henk R. Randau and Olga Medinskaya
Intelligence Ethics
Klaus Solberg Söilen
Resources
Philip Bauer
BPR and Automation
Sanjay Mohapatra
Leadership Beyond the Enterprise
Michael Alznauer
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