Management for Professionals
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- List of Principles
- Lars Michael Bollweg
- The Wealth Code in Technological Leapfrogs
- Xinwei Cao
- Ethics in Projects
- Upasna A. Agarwal, Karuna Jain, Vittal Anantatmula and Sankaran Shankar
- Customer Participation and Commodity Marketing
- Frank Jacob and Thomas Aichner
- Theory of Constraint (TOC)
- Gilad Issar and Liat Ramati Navon
- The Social Costs of Gambling
- Douglas Walker
- Industrial Product Design and Development
- Claudio A. Saavedra
- Short Survey of Coach Training and Coaching Companies
- Arun Kohli
- Project Cost Management and Finance
- Stefano Tonchia
- Meaningful Marketing Content for Automotive Customer: A Process Guide for Modular, Buyer Persona Centric, and Channel Optimized Content Creation
- Anup Shukla, Alexander Schwertlein and Uli Schneider
- Principles of Strategy: Advanced
- Jeremy David Curuksu
- Hjörtur Smárason on Place Branding, Future Cities, and Brand Africa
- Florian Kaefer
- The Contribution of Measurement in a Cross-Device, Data-Driven, Real-Time Marketing World
- Niko Marcel Waesche, Tilman Rotberg and Florian Renz
- The Hybrid Cloud
- Michael Missbach, Thorsten Staerk, Cameron Gardiner, Joshua McCloud, Robert Madl, Mark Tempes and George Anderson
- Professional Social Media and Innovation: How You Start Leveraging on Your Innovation through Strategic Content Creation on LinkedIn
- Ilkay Özkisaoglu
- Engineering the Intangible: Strategic Success Factors in the Luxury Watch Industry
- Georges A. Kern
- Zomato™ Gold: Platform Overreach
- R. Srinivasan
- Hero’s Journey: Imbuing Projects and Processes with Life
- Christine Erlach and Michael Müller
- Tandem Mode of Strategic Problem-Solving
- George Tovstiga
- Moses: Digital Intelligence Empowers More Than 10,000 Express Outlets to Solve the Last 100 M Delivery Problem
- Shuai Gao, Junfeng Lu, Bin Chen and Shaoqing Zheng
- 15 Best Practices for SM in China
- Marc Helmold and Brian Terry
- Sustaining Lean
- Ganesh Mahadevan and Kalyana C. Chejarla
- Policy Resistance: Rebound Effect and Other Fixes that Fail
- Christoph E. Mandl
- Optimizing Procurement Portfolios and Supplier Management
- Peter Schnitzenbaumer and Thomas Wind
- Five Topics for Which Industry Needs Innovation Managers
- Chris C. Gernreich, Christian Ahlfeld and Sebastian Knop
- Organizational Challenges and Phases of Implementation and Optimization
- Roland Müller and Christopher Drax
- Liquid Legal: Organization 4.0: Using Legal Competency for Building Fluid & Innovation-Driven Structures
- Gerrit Mauch
- Embracing Environmental Responsibility and Sustainable Innovation in Small Tourism Businesses to Improve Environmental Efficiency: Insights from Chihuahua, Mexico
- Manuel Ramón González Herrera and Julián Álvarez Hernández
- Data Mining Systems Supporting the Marketing Function: The Experience of Banca Monte dei Paschi di Siena
- Federico Rajola
- Global Branding and Communication
- Bodo B. Schlegelmilch
- Minimising Risk Through Relationships
- Bharat Vagadia
- Gender at Work: An Experiment in “Doing Gender”
- Aruna Rao, David Kelleher, Carol Miller, Joanne Sandler, Rieky Stuart and Tania Principe
- Fields of Application of Artificial Intelligence—Retail, Service and Maintenance Sector
- Ralf T. Kreutzer and Marie Sirrenberg
- New Premium Framework
- Claudio Franzetti
- Failure in Intercultural Cooperation
- Sebastian Kunert and Jonas Schumacher
- Bonus: Data Definition Template
- Lars Michael Bollweg
- Successful Implementation
- Alexander Tsigkas
- KM in the Development Sector
- Sanjay Mohapatra, Arjun Agrawal and Anurag Satpathy
- Higher Education Specific HRHR Issues
- Nicolas A. Valcik, Meghna Sabharwal and Teodoro J. Benavides
- Russia: A Power Beyond Raw Materials
- Niklas Schaffmeister
- Diffusion of Innovations: The Much Sought After Tipping Point
- Christoph E. Mandl
- Providing Finance to Access African Markets: New Business Approaches in the Solar Energy Industry
- Markus Schwaninger and Doreen Kanetey-Essel
- Consumer Initiation into Luxury
- Wided Batat
- Was the Boycott of McDonald’s Malaysia Religiously Motivated?
- Ezlika M. Ghazali, Dilip S. Mutum, Meenatharisni Sundramohana and Priscila Valdivieso
- Bell South Merger with AT&T
- B. Rajesh Kumar
- The Research Rigor
- Sandhya Shekhar
- Pillar 4: Experiential Learning
- Brian Dive
- Blockchain Supply Chain Management and Supply Chain Sustainability
- Muhammad Rahies Khan, Mustafa Rehman Khan and Kesavan Nallaluthan
- Study: Status and Potential of Location-based services
- Gerrit Heinemann and Christian Gaiser
- Final Remarks
- Daniel Huber, Heiner Kaufmann and Martin Steinmann
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