Management for Professionals

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Customer Experience of Today and Tomorrow: Frank Müller
A Configurational Perspective on Brand Relevance in Commodity Markets: Alexander Leischnig and Anja Geigenmüller
The Distribution of Technical Products: Claudio A. Saavedra
China’s Housing Markets: Tobias Just and Hannah Levinger
China’s Housing Markets: Tobias Just and Hannah Levinger
A University Perspective with a South African Flavor: Madelein Kleyn
Enterprise Portfolio Governance Framework: Michael Knapp
Charity Blockchain: The Practice of the Public Trust by China's No. 1 Public Welfare Digital Platform: Junxin Yan, Minjun Teng and Shiting Lin
Are “U” Ready for the Future: Design Thinking as a Critical Educational Leadership Skill: John M. Gould
Relationship Modeling: The Business Relationship Firmly Under Control: Christian Homburg, Heiko Schäfer and Janna Schneider
Hotel Market Germany: Martina Fidlschuster and Christine Mayer
Custom Method to Forecast Intermittent Products: Ganesh Sankaran, Federico Sasso, Robert Kepczynski and Alessandro Chiaraviglio
Navigating Challenges and Opportunities in Africa’s Shifting Talent Landscape: Ifedapo Adeleye, Yetunde Anibaba and Valerie Onyia Babatope
More Data: Mario Vanhoucke
Conflict: Jürg Kuster, Eugen Huber, Robert Lippmann, Alphons Schmid, Emil Schneider, Urs Witschi and Roger Wüst
Reframing Buyer–Supplier Relationships: Deep, Sticky, Transient and Gracious: Yusoon Kim and Thomas Choi
Building a Renewables-Driven Power System. Successes and Challenges in Germany: Patrick Graichen, Christian Redl and Markus Steigenberger
How Carriers Can Use Protection Services to Safeguard the Digital Lives of Their Customers: Carolin Obernolte, Joachim Hauk and Clemens Aumann
Tom Buncle on Destination Branding, Tourism, and Crisis Recovery: Florian Kaefer
The Last Frontier: Individual Seat Pricing: Ben Vinod
User Experience and Touchpoint Management: A Touchpoint Performance Management Toolkit for the Buyer Journey: Fabienne Halb and Uwe G. Seebacher
Intercultural Leadership: An Indigenous Perspective in a Multicultural World: Francisco J. Rosado-May, Valeria B. Cuevas-Albarrán and Nelsy F. Jimenez Pat
Case 40: Shanghai Metro System: B Rajesh Kumar
Conclusion: S. Aqeel Tirmizi and John D. Vogelsang
Applying a Regional Manufacturing Network Analysis for PALFINGER: Martin Friedl
Case 38 Newmont Corporation: B. Rajesh Kumar
Cultural Approaches Toward Time in Global Organizations: Joanna Sell
Bringing Business Architecture to Life: How to Establish Business Architecture Practices in Your Organization: Christian Schmidt and Daniel Simon
Pricing Process Part 4: Implementation: Frank Frohmann
QWIKCILVER™ and WOOHOO™: Developing a Complementary Platform: R. Srinivasan
Advancing a New Methodological Process: Bruce Garvey and Adam D. M. Svendsen
Project Management in International Teams: Ulrich Hoessler, Walter Sponfeldner and Douglas L. Morse
Appendices: Frederik Ahlemann, Eric Stettiner, Marcus Messerschmidt and Christine Legner
Procurement of Legal Services: How Customers Professionally Procure Legal Services Today: Bruno Mascello
Failure in Use of Technology: Hartmut Wandke
Three Pillars of Enlightened Individual Life and Their Realization Through the Practice of Transcendental Meditation: Girish Momaya
Appendix 3: A Brief Scrum Overview: Dominik Maximini
Digitalizing Water Bill Payments: Ransford Mensah, Aileen Cater-Steel and Mark Toleman
Case XI: Amazon’s DNA: Driving Technology Innovation in the Digital Economy: Xiaoming Zhu
Interaction of Lead Management and CRM Along the Customer Journey: Alexander Woelke
Global Digital Marketing Strategy: Bodo B. Schlegelmilch
Implementation Path of a Data Platform: Xiaodong Ma
Controlling in Professional Team Sports Organisations: Claudio Kasper
Case 41: São Francisco River Basin Project: B Rajesh Kumar
Final Remarks: Hartmut Stadtler
Roche Holding’s Acquisition of Genentech: B. Rajesh Kumar
All Systems Coordinated?: Lukas Rieder and Raef Lawson
Hotel Markets and Development in China: Michael A. Crawford
Hotel Markets and Development in China: Michael A. Crawford
Mission Mastery: Building a Learning Organization in Which There Is Space to Lead: Brian Dive