Management for Professionals

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Appendix: Country Risk/Issuer Risk: Johannes Wernz
A Preeminent Digital Production Studio Collaborates with One of America’s Most Innovative Universities to Explore the Use of Virtual Reality for Learning: Adam Blumenthal and Faby Gagné
Fundamentals of the Digital Transformation: Lars Michael Bollweg
The BTRM as a Universal Business Management FrameworkBTRM as a universal business management framework: David Miller
Keep an Open Mind, Think Systemically, and Encourage Transparency: Vincent P. Barabba
COBIT as a Framework for Enterprise Governance of IT: Steven Haes and Wim Grembergen
Performance Analysis: SFA: Peter Bogetoft
Keeping Your Mythos Alive: How to Nourish and Nurture a Business’s Mythos Through Corporate Transformations: Silvia Zulauf
Understanding Project Culture: Upasna A. Agarwal, Karuna Jain, Vittal Anantatmula and Sankaran Shankar
Self-Assessments: Conducting an Excellence Maturity Assessment for an Organisation: Flevy Lasrado
A Framework for Orchestrating Higher-Level Processes for Successful Digital Customer Engagement: A Plaidoyer for a Digital Marketing Cortex: Uli Schneider, Lore Darcos and Robin Schneider
Recruiting with Confidence: Developing Effective Strategies and Having the Confidence to Use Them: Stephen R. Balzac
Be Aware: Fraud Risks: Henk R. Randau and Olga Medinskaya
Scope and Workflow: Martin Auer
Position, Position, Position: George Vekinis
Realization: N. K. Singh
Developing Strategies for Digital Transformation in SMEs with Maturity Models: Christoph Pierenkemper and Jürgen Gausemeier
Strategy Execution: Bernd Heesen
Design to Value (DTV): Christoph Fuchs and Franziska J. Golenhofen
The Project Organisation: Jürg Kuster, Eugen Huber, Robert Lippmann, Alphons Schmid, Emil Schneider, Urs Witschi and Roger Wüst
Transforming Influence: Sen Sendjaya
Network Mobilization: R. Srinivasan
Reporting and Promoting the Outcomes of Your Project to Stakeholders and Evaluators and Drafting the Final Report: C.-Andreas Dalluege, Kasandra Musović, Florian Scheibein, Gregor Štiglic and John Stephen Gary Wells
Supply Lean Management: Marc Helmold and Brian Terry
Theory and Hypothesis Development for Uncertainty Avoidance and Superstitious Consumption: Xuehua Wang
Learnings for an Integrated Social CRM: Rainer Alt and Olaf Reinhold
Training on and Exploring Cultural Approaches to Disability: Simon Minty
Change (Henkou Kanri 変更管理) as an Integral Part of Lean Management: Marc Helmold, Ayşe Küçük Yılmaz, Triant Flouris, Thomas Winner, Violeta Cvetkoska and Tracy Dathe
Golden Strategies in Practice: Professor Sushil
Saishunkan: Rejuvenation by Living in Harmony with Nature (and Customers): Lucy Gongtao Chen, Chung-Piaw Teo, Tong Wang and Yao-Zhong Wu
Organizational Spiritual Maturity: A Goal of Positive Leaders and Direction for Change: Adam S. Freer and Peter J. Robertson
Event Curve: Identifying Central Experiences: Christine Erlach and Michael Müller
Information Management of Adverse Events Across Multi-Disciplinary Hospital Teams: Jia Ke
Diversity and New Work Teams: Marc Helmold
Case 14 STAAR Surgical Company: B. Rajesh Kumar
The Value of Great Execution and Humility for Sustainability: Eric Viardot
The Future: Richard Thomas Watson and Saji K. Mathew
Nuttech Limited: Gopal Naik
The Cloud Drives Harmonization and Standardization: Klaus Hardy Mühleck
Creating and Managing a Project Team: Silvia Mari and Monica Mannelli
Coordination, Loyalty and Competitive Advantage: What We Can Learn from Open Source: Benno Luthiger
The Million Dollar Question—What About Integration?: Matthias Kolbusa
Extracting Value from Global Operations: Bodo B. Schlegelmilch
Transformation Through Social Impact at Whirlpool Corporation: Bridget Akinc
Steps in Developing Global Marketing Strategies: Bodo B. Schlegelmilch
Lean Supply Chains and Lean Production: Marc Helmold, Ayşe Küçük Yılmaz, Tracy Dathe and Triant G. Flouris
Cloud Computing Strategy Design for Myntra.com: Sanjay Mohapatra and Laxmikant Lokhande
The Commitment Dialogue: How We Agree on What Needs to Be Done: Jan De Visch and Otto Laske
Case Study 2: Continuous Integration: Ondrej Zizlavsky and Eddie Fisher
ProTrack: Mario Vanhoucke