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Management for Professionals

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Introduction
Peter Bebersdorf and Arnd Huchzermeier
CSR as Part of the Corporate Strategy
Tracy Dathe, René Dathe, Isabel Dathe and Marc Helmold
Sustainable Aviation: An Introduction
Adrian Müller, Judith L. Walls and Andreas Wittmer
Fundamentals of Sports Economics and Sports Management
Stefan Walzel
Entering the Network Economy
Wingsun Li
Introduction
Nicolas A. Valcik, Meghna Sabharwal and Teodoro J. Benavides
Turning Collections into Philanthropic Opportunities
Alessia Zorloni and Magnus Resch
GTEC Service, Consulting, and Training
Karlheinz Zuerl
Anatomy of Positive Leadership: Authentic, Principled and Service Oriented
Satinder Dhiman
Driving Growth and Profit with Solution Business
Kaj Storbacka and Risto Pennanen
Overview
George P. Moschis
Gaining Sustainable Competitive Advantage
Sathit Parniangtong
Introduction: Globalization and the Opening of New Markets
Thomas Bieger, Christoph Franz and Andreas Herrmann
The Case for Culture in Expansion Strategy
Ralf Drews and Melissa Lamson
Business Transformation and Project Management
Marc Helmold
Introduction: Foresight and Strategy in Asia Pacific Business
Luke Laan and Janson Yap
Open Innovation and Intellectual Capital
Clifford M. Gross
Theoretical Background: Introduction to Social Marketing
Helena M. Alves and M. Mercedes Galan-Ladero
The Modern Lean Enterprise
Alexander Tsigkas
Enterprise Governance of IT, Alignment and Value
Steven Haes and Wim Grembergen
Cracks in the Leader’s Ship
Dan Norenberg
Introduction
Gilbert W. Fairholm
Introduction to Benchmarking
Peter Bogetoft
Introduction
Dominik Remling and Thomas Friedli
Move Away from Disconnected Planning
Robert Kepczynski, Alecsandra Ghita, Raghav Jandhyala, Ganesh Sankaran and Andrew Boyle
Economic Factor Innovations
Martin Kaschny and Matthias Nolden
Management and Leadership: Definition, Differentiations, and Other Theoretical Considerations
Boris Kaehler
Introduction to Knowledge Management
Sanjay Mohapatra, Arjun Agrawal and Anurag Satpathy
People Analytics—Making a Difference to Business
Rahul Ghatak
Introduction to Supply Chain Risk Management (SCRM)
Marc Helmold, Ayşe Küçük Yılmaz, Tracy Dathe and Triant G. Flouris
What Is Negotiation?
Kim Cheng Patrick Low
Service Parts Planning Overview
Jörg Thomas Dickersbach and Michael F. Passon
“Always on and Always in Touch”: The New Buying Behaviour
Gerrit Heinemann and Christian Gaiser
Introduction to Digitalization Cases: How Organizations Rethink Their Business for the Digital Age
Nils Urbach and Maximilian Röglinger
Introduction
Jim Austin, Judith Bentkover and Laurence Chait
An Introduction to Travel Intermediaries
Ben Vinod
Total Revenue Management (TRM)Total revenue management (TRM)
Marc Helmold
Recognising and Resolving Conflicts
Stephan Proksch
Reputation
Pekka Aula and Jouni Heinonen
Rethinking Economics: Toward an Evolutionary Science
Klaus Solberg Söilen
Real Estate Transactions
Tobias Just and Hermann Stapenhorst
Clarifying the Field of Digital Entrepreneurship: Systematic Literature Review with Bibliometric Methods
Antonia Schulz and Daniel Schallmo
The Vortex: Organizations as Systems
Stephen R. Balzac
Quality Management and Process Indicators
Fiorenzo Franceschini, Maurizio Galetto and Domenico Maisano
Introduction
Sanford L. Moskowitz and Chris Erickson
How You Learn to Successfully Negotiate
Marc O. Opresnik
Pursuing Digital Transformation Driven by the Cloud
Ferri Abolhassan
Marketing, Sales and Pricing: Introduction
Marc Helmold
Variables of Agility in Companies
Klaus Kühnel
Security: The Real Challenge for Digitalization
Ferri Abolhassan
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