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Management for Professionals

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Introduction
Bernd X. Weis
Role of Strategic Sourcing in a Changing World
Bharat Vagadia
Introduction: Co-creation in the Era of Bottom-Up Economics
Tobias Redlich, Manuel Moritz and Jens P. Wulfsberg
Introduction
Karin Thier
Understanding China’s Real Estate Markets: A Brief Introduction
Bing Wang and Tobias Just
Introduction
Peggy Chaudhry and Alan Zimmerman
Why Another Intercultural Manual?
Peter M. Haller, Ulrich Naegele and Susan Berger
Introduction
Yacob Khojasteh
Introduction
Sebastian Kunert
Introduction
Aristide Aartsengel and Selahattin Kurtoglu
Knowledge Management Today
Soumit Sain and Silvio Wilde
Understanding China’s Real Estate Markets: A Brief Introduction
Bing Wang and Tobias Just
Digital Transformation and the Challenges for Organizational Communications: An Introduction
Joachim Klewes, Dirk Popp and Manuela Rost-Hein
Introduction: What This Book Is About and Why We Wrote It
C.-Andreas Dalluege and John Stephen Gary Wells
The Rise of a New Business Function: Customer Success (Management)
Michael Kleinaltenkamp, Katharina Prohl-Schwenke and Laura Elgeti
Introduction
Martha A. Gephart and Victoria J. Marsick
Introduction
S. Aqeel Tirmizi and John D. Vogelsang
A Buzzing Prologue
Orestis Georgiou, Mykola Maksymenko and Stephen Russo
Introduction
Lars Michael Bollweg
Introduction
Justyna Patalas-Maliszewska
Introduction
Armin Trost
Introduction
Xuehua Wang
Drivers and Trends
Stefan Heissner
The World in Transition
Ralf T. Kreutzer
Introduction
Qizhang Liu and Mark Goh
Introduction
Martin Auer
Introduction
Gabriel Steinhardt
Introduction
Tom Harris
Introduction
Oliver Treidler
Outline
Johannes Wernz
Introduction
Michael Madigan
The Importance of Sustainability in Corporate Strategy
Eric Viardot
Outline
Johannes Wernz
Introduction
Eric Viardot
Introduction
Tracy Dathe, Volker Müller and Marc Helmold
Business Transformation and Project Management
Marc Helmold
Introduction
Gilbert W. Fairholm
Theoretical Background: Introduction to Social Marketing
Helena M. Alves and M. Mercedes Galan-Ladero
Introduction: Globalization and the Opening of New Markets
Thomas Bieger, Christoph Franz and Andreas Herrmann
Enterprise Governance of IT, Alignment and Value
Steven Haes and Wim Grembergen
The Case for Culture in Expansion Strategy
Ralf Drews and Melissa Lamson
Cracks in the Leader’s Ship
Dan Norenberg
Open Innovation and Intellectual Capital
Clifford M. Gross
Introduction: Foresight and Strategy in Asia Pacific Business
Luke Laan and Janson Yap
The Modern Lean Enterprise
Alexander Tsigkas
Reputation
Pekka Aula and Jouni Heinonen
Management and Leadership: Definition, Differentiations, and Other Theoretical Considerations
Boris Kaehler
Introduction
Martin Pfiffner
Bank Management and Steering
Johannes Wernz
The Lesson
Oliver Treidler
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