Management for Professionals
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- Anticipating the Future: Strategic Scenarios for Telco Markets and Initial Recommendations for Operators
- Peter Krüssel and Friederike Göbel
- Characteristics of the Concept of Customer Value Management
- Tymoteusz Doligalski
- Complaint Management in a Customer-Oriented Firm
- Bernd Stauss and Wolfgang Seidel
- The Difference between Goal, Strategy, Tactics and Execution
- Matthias Kolbusa
- Performance Management (PM) Over the Entire Value Chain
- Marc Helmold and Warda Samara
- Integration Management in Mergers and Acquisitions: Success Factors and Pitfalls
- Stephan Bergamin and Markus Braun
- Presentations: Conveyer Belt of Your Success
- Ralf T. Kreutzer
- Outline
- Johannes Wernz
- The Importance of Sustainability in Corporate Strategy
- Eric Viardot
- Outline
- Johannes Wernz
- Introduction
- Qizhang Liu and Mark Goh
- Introduction
- Gabriel Steinhardt
- Introduction
- Michael Madigan
- Introduction
- Oliver Treidler
- Introduction
- Martin Auer
- Introduction
- Tracy Dathe, Volker Müller and Marc Helmold
- Introduction
- Tom Harris
- Introduction
- Eric Viardot
- The World in Transition
- Ralf T. Kreutzer
- Trade and the Global Supply Chain
- Wolfgang Lehmacher
- Organizational Purpose and Integrated Control
- Lukas Rieder and Raef Lawson
- Business Process Reengineering: A Consolidated Approach to Different Models
- Sanjay Mohapatra
- Introduction
- Eun Sup Lee
- Reputation
- Pekka Aula and Jouni Heinonen
- Introduction
- Sascha Stürze, Markus Hoyer, Claudio Righetti and Matthias Rasztar
- Introduction
- Manuel C. Solbach
- Introduction to an Insider’s Guide to Place Branding
- Florian Kaefer
- Introduction
- Thomas Frisendal
- Introduction
- Gunther Friedl and Horst J. Kayser
- Strategic Sourcing: Introduction
- Sathit Parniangtong
- Introduction – Zero Outage as a Guiding Principle for IT
- Stephan Kasulke and Jasmin Bensch
- Introduction
- Hubert Rampersad and Saleh Hussain
- Is There Any Use in Changing?
- Theo Janssen
- Introduction
- Armin Trost
- Introduction to Benchmarking
- Peter Bogetoft
- Move Away from Disconnected Planning
- Robert Kepczynski, Alecsandra Ghita, Raghav Jandhyala, Ganesh Sankaran and Andrew Boyle
- Economic Factor Innovations
- Martin Kaschny and Matthias Nolden
- Introduction
- Dominik Remling and Thomas Friedli
- Trends in Infrastructure Industry
- B Rajesh Kumar
- ERP as a Business Enabler
- K. Ganesh, Sanjay Mohapatra, S. P. Anbuudayasankar and P. Sivakumar
- Challenges in a VUCA World
- Bernd Heesen
- Family Strategy over Generations
- Arist von Schlippe, Tom A. Rüsen and Torsten Groth
- Blockchain Foundations
- Daniel Hellwig, Goran Karlic and Arnd Huchzermeier
- Describing Intercultural Competence
- Alex Matveev
- Some Basic Concepts for Marketing Renewable Energy
- Christian Friege and Carsten Herbes
- Software Product Management Fundamentals
- Timo Wagenblatt
- The Drive for Systematic Sales Management: The Sales Excellence Approach as a Roadmap
- Christian Homburg, Heiko Schäfer and Janna Schneider
- How Good Is Your Idea?
- Tom Harris
- The Birth of Leadership
- Michael Alznauer
- The CRM Competence Model: The Basis of Consistently Customer-Oriented Company Design
- Martin Stadelmann
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