Management for Professionals

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“The Reason to Believe”?: Johannes Robier
Introduction to the Cases: Theories, Concepts and Models: Erik Jannesson, Fredrik Nilsson and Birger Rapp
The World in Transition: Ralf T. Kreutzer
Anticipating the Future: Strategic Scenarios for Telco Markets and Initial Recommendations for Operators: Peter Krüssel and Friederike Göbel
Best-in-Class Negotiations in the International Context: Marc Helmold
The Elephant: Gregory Usher
Complaint Management in a Customer-Oriented Firm: Bernd Stauss and Wolfgang Seidel
The Difference between Goal, Strategy, Tactics and Execution: Matthias Kolbusa
Performance Management (PM) Over the Entire Value Chain: Marc Helmold and Warda Samara
Characteristics of the Concept of Customer Value Management: Tymoteusz Doligalski
Introduction: Manuel C. Solbach
Introduction: Gunther Friedl and Horst J. Kayser
Introduction: Hubert Rampersad and Saleh Hussain
Is There Any Use in Changing?: Theo Janssen
Introduction – Zero Outage as a Guiding Principle for IT: Stephan Kasulke and Jasmin Bensch
Introduction: Thomas Frisendal
Introduction: Armin Trost
Introduction to an Insider’s Guide to Place Branding: Florian Kaefer
Strategic Sourcing: Introduction: Sathit Parniangtong
Introduction: Sascha Stürze, Markus Hoyer, Claudio Righetti and Matthias Rasztar
Introduction to Hotel Revenue Management: Ben Vinod
CSR as Part of the Corporate Strategy: Tracy Dathe, René Dathe, Isabel Dathe and Marc Helmold
Fundamentals of Sports Economics and Sports Management: Stefan Walzel
The World Is Changing: Annika Steiber and Sverker Alänge
Introduction: Peter Bebersdorf and Arnd Huchzermeier
Sustainable Aviation: An Introduction: Adrian Müller, Judith L. Walls and Andreas Wittmer
Clarifying the Field of Digital Entrepreneurship: Systematic Literature Review with Bibliometric Methods: Antonia Schulz and Daniel Schallmo
Introduction: Sanford L. Moskowitz and Chris Erickson
The Vortex: Organizations as Systems: Stephen R. Balzac
Real Estate Transactions: Tobias Just and Hermann Stapenhorst
Quality Management and Process Indicators: Fiorenzo Franceschini, Maurizio Galetto and Domenico Maisano
Risk Measures in Asset Management: Marcus Schulmerich, Yves-Michel Leporcher and Ching-Hwa Eu
Foundations of Systematic Innovation: Rupert A. Brandmeier and Florian Rupp
Fundamentals of Intellectual Property Rights: Oliver Gassmann, Martin A. Bader and Mark James Thompson
How to Increase the Success of Innovative Start-Ups with Intellectual Property: An Introductory Overview: Sevim Süzeroğlu-Melchiors and Martin A. Bader
Technology: Peter Curwen and Jason Whalley
Basics of Price Management: Frank Frohmann
Introduction to Business Excellence: Flevy Lasrado
“There Will Never Be a Newsroom”: The Discussion About Topic-Oriented Control in Corporate Communications: Christoph Moss
Introduction: Stefano Biazzo and Roberto Filippini
Management Summary: Andreas Wittmer
Introduction: Nick Shannon and Bruno Frischherz
Introduction to Lean and Just-in-Time Manufacturing: José Luís Quesado Pinto, João Carlos O. Matias, Carina Pimentel, Susana Garrido Azevedo and Kannan Govindan
Introduction: Uwe Seebacher and Uwe Hannig
General Concepts: Nolberto Munier and Eloy Hontoria
Trading Tactics in Technical Analysis: Don K. Mak
Introduction: Andreas Graesser
Introduction to the Second Edition: Hans-Werner Franz, Christoph Kaletka, Bastian Pelka and Ruggiera Sarcina
Introduction: The Board in the Digital Age: Steven De Haes, Laura Caluwe, Tim Huygh and Anant Joshi
Correction to: Business Secrets Increase Asset Value: Graham Bell, Véronique Chapuis-Thuault, André Gorius, Aldona Kapacinskaite, Pierre Ollivier, Katarína Račková and Philippe Simon