Management for Professionals

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The Digital Revolution: How Technological Trends Change the Business World: Nils Urbach and Frederik Ahlemann
Quality Management (QM): Marc Helmold
A Short History of Cloud Computing: Michael Missbach, Josef Stelzel, Cameron Gardiner, George Anderson and Mark Tempes
Introduction: Albert Ferdinand Aalders
Enterprise Governance of IT, Alignment, and Value: Steven De Haes, Wim Van Grembergen, Anant Joshi and Tim Huygh
Introduction: R. Srinivasan
Multisensory Experiences in Digital Media: Thomas Heinrich Musiolik
Introduction: Thomas Friedli, Andreas Mundt and Stefan Thomas
Introduction to Servant Leadership: Sen Sendjaya
Integrated Marketing Communications (IMC): Klaus Solberg Søilen
Technology Changes Our Life: Roman Boutellier and Mareike Heinzen
Innovation Management for Artificial Intelligence: Patrick Glauner
Integration Management in Mergers and Acquisitions: Success Factors and Pitfalls: Stephan Bergamin and Markus Braun
Presentations: Conveyer Belt of Your Success: Ralf T. Kreutzer
The Difference between Goal, Strategy, Tactics and Execution: Matthias Kolbusa
Complaint Management in a Customer-Oriented Firm: Bernd Stauss and Wolfgang Seidel
Anticipating the Future: Strategic Scenarios for Telco Markets and Initial Recommendations for Operators: Peter Krüssel and Friederike Göbel
The Elephant: Gregory Usher
Performance Management (PM) Over the Entire Value Chain: Marc Helmold and Warda Samara
Best-in-Class Negotiations in the International Context: Marc Helmold
Characteristics of the Concept of Customer Value Management: Tymoteusz Doligalski
Driving Growth and Profit with Solution Business: Kaj Storbacka and Risto Pennanen
GTEC Service, Consulting, and Training: Karlheinz Zuerl
Introduction: Nicolas A. Valcik, Meghna Sabharwal and Teodoro J. Benavides
Gaining Sustainable Competitive Advantage: Sathit Parniangtong
Turning Collections into Philanthropic Opportunities: Alessia Zorloni and Magnus Resch
Anatomy of Positive Leadership: Authentic, Principled and Service Oriented: Satinder Dhiman
Entering the Network Economy: Wingsun Li
Overview: George P. Moschis
Recognising and Resolving Conflicts: Stephan Proksch
Introduction to Knowledge Management: Sanjay Mohapatra, Arjun Agrawal and Anurag Satpathy
What Is Negotiation?: Kim Cheng Patrick Low
Service Parts Planning Overview: Jörg Thomas Dickersbach and Michael F. Passon
Introduction to Digitalization Cases: How Organizations Rethink Their Business for the Digital Age: Nils Urbach and Maximilian Röglinger
An Introduction to Travel Intermediaries: Ben Vinod
Introduction to Supply Chain Risk Management (SCRM): Marc Helmold, Ayşe Küçük Yılmaz, Tracy Dathe and Triant G. Flouris
Total Revenue Management (TRM)Total revenue management (TRM): Marc Helmold
Introduction: Jim Austin, Judith Bentkover and Laurence Chait
“Always on and Always in Touch”: The New Buying Behaviour: Gerrit Heinemann and Christian Gaiser
People Analytics—Making a Difference to Business: Rahul Ghatak
Introduction: Hui Liu, Nikolaos Nikitas, Yanfei Li and Rui Yang
Background and the Necessity to Build a Digital Business Leadership: Ralf T. Kreutzer, Tim Neugebauer and Annette Pattloch
Unchartered Territories: Treat Your Innovation as a Disaster: Mattia Vettorello, Boris Eisenbart and Charlie Ranscombe
Mass Casualty: Michael Madigan
Correction to: Business Secrets Increase Asset Value: Graham Bell, Véronique Chapuis-Thuault, André Gorius, Aldona Kapacinskaite, Pierre Ollivier, Katarína Račková and Philippe Simon
Decision-Making: Zheng Qin, Yan Li and Yinzhou Yang
Luxury, Back to Origins: Wided Batat
Bank Management and Steering: Johannes Wernz
Introduction: Martin Pfiffner
The Lesson: Oliver Treidler