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Management for Professionals

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Mergers and Acquisitions
B. Rajesh Kumar
Move Away from Disconnected Planning
Robert Kepczynski, Alecsandra Ghita, Raghav Jandhyala, Ganesh Sankaran and Andrew Boyle
Economic Factor Innovations
Martin Kaschny and Matthias Nolden
Introduction
Dominik Remling and Thomas Friedli
Introduction to Benchmarking
Peter Bogetoft
Introduction to Knowledge Management
Sanjay Mohapatra, Arjun Agrawal and Anurag Satpathy
An Introduction to Travel Intermediaries
Ben Vinod
Service Parts Planning Overview
Jörg Thomas Dickersbach and Michael F. Passon
People Analytics—Making a Difference to Business
Rahul Ghatak
What Is Negotiation?
Kim Cheng Patrick Low
Total Revenue Management (TRM)Total revenue management (TRM)
Marc Helmold
Recognising and Resolving Conflicts
Stephan Proksch
Introduction to Digitalization Cases: How Organizations Rethink Their Business for the Digital Age
Nils Urbach and Maximilian Röglinger
“Always on and Always in Touch”: The New Buying Behaviour
Gerrit Heinemann and Christian Gaiser
Introduction
Jim Austin, Judith Bentkover and Laurence Chait
Introduction to Supply Chain Risk Management (SCRM)
Marc Helmold, Ayşe Küçük Yılmaz, Tracy Dathe and Triant G. Flouris
Strategic Management Control in Theory and Practice
Fredrik Nilsson, Carl-Johan Petri and Alf Westelius
Introduction
Hartmut Stadtler and Christopher Haub
5G Drives New Developments in Global Digital Transformation
Pengfei Sun
Introduction
Arun Kohli
What Is Data and Analytics Strategy
Prakash Sah
Researchers and Entrepreneurship
George Vekinis
There’s More to Murphy; Virtual Reality in the Construction Sector
Gareth Riding
International Corporations and Taxes
Gio Wiederhold
Introduction
Federico Rajola
Introduction: Rationale, Motivation and Innovation Necessity in Small and Medium-Sized Enterprises
Marc Vathauer
Correction to: European Research Infrastructures’ Compliance with International and European Law
Carla Gulotta and Ohad Graber-Soudry
Fundamentals of Intellectual Property Rights
Oliver Gassmann, Martin A. Bader and Mark James Thompson
Technology
Peter Curwen and Jason Whalley
Introduction to Business Excellence
Flevy Lasrado
How to Increase the Success of Innovative Start-Ups with Intellectual Property: An Introductory Overview
Sevim Süzeroğlu-Melchiors and Martin A. Bader
Basics of Price Management
Frank Frohmann
Foundations of Systematic Innovation
Rupert A. Brandmeier and Florian Rupp
CSR as Part of the Corporate Strategy
Tracy Dathe, René Dathe, Isabel Dathe and Marc Helmold
Fundamentals of Sports Economics and Sports Management
Stefan Walzel
Introduction to the Concept of Social Proof in Social Media Marketing
Zeeshan Majeed Nadroo, Adil Zahoor, Kumar Rohit, Qazi Saima Syed, Yashti Vyas and Shees Majid Shaikh
Introduction
Peter Bebersdorf and Arnd Huchzermeier
Sustainable Aviation: An Introduction
Adrian Müller, Judith L. Walls and Andreas Wittmer
The World Is Changing
Annika Steiber and Sverker Alänge
Variables of Agility in Companies
Klaus Kühnel
Security: The Real Challenge for Digitalization
Ferri Abolhassan
How You Learn to Successfully Negotiate
Marc O. Opresnik
Marketing, Sales and Pricing: Introduction
Marc Helmold
Pursuing Digital Transformation Driven by the Cloud
Ferri Abolhassan
Marketing Strategy: A Global Discipline
Bodo B. Schlegelmilch
Standards for Management Systems: Overview and Main Ingredients
Herfried Kohl
Introduction to the New Work Concept
Marc Helmold
Introduction: Demystifying Business Architecture
Daniel Simon
Frameworks for Business Process Management: A Taxonomy for Business Process Management Cases
Jan Brocke and Jan Mendling
Introduction to Distribution Strategy
Livio Moretti
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