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Management for Professionals

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Master Data, Services and Basis Functions
Jörg Thomas Dickersbach and Michael F. Passon
Marketing Management as Part of the Corporate Strategy
Marc Helmold
Traditional Methods of Conflict Management
Stephan Proksch
Leading Innovation in the Social Sector
S. Aqeel Tirmizi
Social Commerce as Base Factor No. 1 for SoLoMo
Gerrit Heinemann and Christian Gaiser
Funding Life Science Innovations: A Venture Capital Perspective
Angelika Vlachou
What Is Leadership?
Gilbert W. Fairholm
Operational Analytics and Predictive Modelling
Rahul Ghatak
Cost Analysis
Wing Sun Li
The Displacement of the Economy
Alexander Tsigkas
Perceiving Events, Patterns, and Structure
Christoph E. Mandl
Three Types of Digital Disruptions to Traditional Companies
Xiaodong Ma
The Role of IT as an Enabler of Digital Transformation
Christophe Châlons and Nicole Dufft
ISO, ITIL & Co. – A Baseline and Orientation How-To
Stephan Kasulke and Jasmin Bensch
A New Paradigm
Theo Janssen
Project Management: Key Theoretical Concepts
Jürg Kuster, Eugen Huber, Robert Lippmann, Alphons Schmid, Emil Schneider, Urs Witschi and Roger Wüst
Nothing Ventured, Nothing Gained
George Vekinis
Strategic Sourcing: Internal Analysis
Sathit Parniangtong
Structure, Terminology, and Analytic Tools
Moshe Kress
Extracorporate Innovation Environments: An Example Lead User Approach Applied to the Medical Engineering Industry
Philipp Plugmann
Paradigms and Hidden Research Strategies
Roman Boutellier and Mareike Heinzen
Requirements of Growth-Oriented Brand Management
Ralph Krüger and Andreas Stumpf
Quantitative Consideration of the Long-Term Effect of Marketing Measures
Sascha Stürze, Markus Hoyer, Claudio Righetti and Matthias Rasztar
The Cultural Change Towards Lean Management
Marc Helmold
Servant Leadership Research
Sen Sendjaya
The Basics
Albert Ferdinand Aalders
From R/3 to HANA
Michael Missbach, Josef Stelzel, Cameron Gardiner, George Anderson and Mark Tempes
Organization Strategy
Anthony L. Barth and Wiaan Beer
Integrated Management Systems (IMSs)
Marc Helmold
Benefits of a PIM System
Jorij Abraham
The “Storytelling” Method
Karin Thier
Comparing Flowing Stream Strategy and Blue Ocean Strategy
Professor Sushil
Setting the Stage: Today’s Healthcare Challenges
Jim Austin, Judith Bentkover and Laurence Chait
Design Thinking for Business Analysis
Thomas Frisendal
What Was Learned by Supporting and Making Decisions During Local and National Political Campaigns
Vincent P. Barabba
Organizing Training Programmes
Shashidhara Kolavalli and Nana Yaa A. Gyamfi
Insights on Organizations
N. K. Singh
One-Tier and Two-Tier Boards
Hermut Kormann and Birgit Suberg
Development of Production Management: From Site to Network Optimisation
Thomas Friedli, Andreas Mundt and Stefan Thomas
Incentives for Digital Content Contribution
Xuejing Ma
Enabling Digital Transformation Through Robotic Process Automation at Deutsche Telekom
Manfred Schmitz, Christian Dietze and Christian Czarnecki
GRAB.in™: Enabling Hyperlocal
R. Srinivasan, Sandeep Lakshmipathy and Pramoth Joseph
HR Directors’ Understanding of ‘Talent’: A Cross-Cultural Study
Nicky Dries, Richard D. Cotton, Silvia Bagdadli and Manoela Ziebell Oliveira
Prerequisites and Framework Conditions for a Successful Improvement Culture
Martin Hofmann
Recognizing Key Insights That Make Design Thinking Valuable to Strategy
Claude Diderich
Supply Chain Collaboration in the Era of Blockchain Technologies
Prashant Tuli
Booth Staff Behaviour
Klaus Solberg Søilen
Adding Value and HRM Practice
Dirk Buyens and Jasmijn Verbrigghe
Keys for Place Branding Success
Florian Kaefer
Artificial Intelligence Is a Game Changer in Drug Discovery R&D
Timofei Ermak
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