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Management for Professionals

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From Collectivism to Individualism
Henk R. Randau and Olga Medinskaya
Growing Experience: From Unconscious Incompetence to Unconscious Competence
Hans-Werner Franz, Christoph Kaletka, Bastian Pelka and Ruggiera Sarcina
Corporate Governance
Bharat Vagadia
Spirituality in Management Education for Building Integrated Self: Insights from Sanskrit Scriptures
Pawan Kumar Singh
Engaging Generation Y: The Millennial Challenge
Svetlana Holt
Making Use of Superfast Connectivity
Peter Curwen and Jason Whalley
Fields of Application of Artificial Intelligence—Financial Services and Creative Sector
Ralf T. Kreutzer and Marie Sirrenberg
Setting Up a Company in the Life Science Sector
Heinz Bettmann
Case VII: Shanghai Ninth People’s Hospital: A Leader in Personalized Healthcare
Xiaoming Zhu
Making and Keeping Stakeholders Mindful of CSR
Joan Marques
Longevity and Success in Family Business
Laura Hougaz
Dr. Magdalena Florek on Place Marketing and Brand Equity
Florian Kaefer
Marketing Automation: Defining the Organizational Framework
Alexander Mrohs
Institutional Supports for Commercial Activities
Tracy Dathe, Volker Müller and Marc Helmold
Service Productivity and Innovation
John Bessant, Claudia Lehmann and Kathrin M. Möslein
OTT Partnering with Telcos: On the Rise
Christian Krämer and Riem Jalajel
Finding the Right Influencers, KOLs, and the Sense of Smell
Diana Derval
Legal Tech Will Radically Change the Way SMEs Handle Legal: How SMEs Can Run Legal as Effectively and Professionally as Large Corporations
Sven Alemann
Case 23: Millau Viaduct—The Tallest Bridge, France
B Rajesh Kumar
Digital Business and Revenue Models
Wingsun Li
Evolution of Digital Campaign Design and Management
Nils Hachen and Stefan Bardega
Limitations and Future Research Directions
Jianrong Wang
Bell Atlantic- GTE Merger
B. Rajesh Kumar
IT-Based QM
Marc Helmold
Lean and Six Sigma: Partners for Quality
Reiner Hutwelker
Failure in Volunteer Work: A Call for Strategic Volunteer Management
Romualdo Ramos and Theo Wehner
Is Luxury Experience Compatible with CSR?
Wided Batat
Resources
Philip Bauer
Strategic Uses of IP: Applying Learnings from Large Companies to Start-Ups
Sonja London
Strategy Function
Angel Gavieiro Besteiro
Technical Risk Management
Roman Boutellier and Mareike Heinzen
Leadership and Teamwork
Jürg Kuster, Eugen Huber, Robert Lippmann, Alphons Schmid, Emil Schneider, Urs Witschi and Roger Wüst
Automotive Aftermarket in the Western Balkans: Opportunities for the Region and the European Automotive Industry
Iris Koleša and Andreja Jaklič
Can Generative-AI (ChatGPT and Bard) Be Used as Red Team Avatars in Developing Foresight Scenarios?
Bruce Garvey and Adam D. M. Svendsen
Conclusion
Pierre Mora
Marketing Automation and Customer Loyalty
Janosch Baum
How to Design a Modern Medical Records System
Annegret Junker
BPR and Automation
Sanjay Mohapatra
Glossary of Management Terms
Marc Helmold
Leadership Beyond the Enterprise
Michael Alznauer
Sense of Status, Serious Gaming, and the Future of Work
Diana Derval
Intelligence Ethics
Klaus Solberg Söilen
Funding, Strategies and Management Control Systems: Empirical Evidence from Two Chamber Orchestras
Fredrik Nilsson and Anna-Karin Stockenstrand
TBM for Technical Sales: Case Study Manufacturing Industry
Uwe G. Seebacher
Managing Customer and Partner Transitions During a Separation
Joseph Joy
Case 28 PJT Partners
B. Rajesh Kumar
Conclusion and Outlook
Andreas Graesser
Self-Management for Project Managers
Silke Weisweiler, Jürgen Kuhrts, Isabell Braumandl and Ellen Schmid
Science for System Development and Evolution
Isak Bukhman
Organizational Stress: A Two-Edged Sword
Stephen R. Balzac
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