Management for Professionals

From Springer
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().

Access Statistics for this chapter series.
Is something missing from the series or not right? See the RePEc data check for the archive and series.

Marketing Automation: Defining the Organizational Framework: Alexander Mrohs
Evolution of Digital Campaign Design and Management: Nils Hachen and Stefan Bardega
Making Use of Superfast Connectivity: Peter Curwen and Jason Whalley
Digital Business and Revenue Models: Wingsun Li
Legal Tech Will Radically Change the Way SMEs Handle Legal: How SMEs Can Run Legal as Effectively and Professionally as Large Corporations: Sven Alemann
Finding the Right Influencers, KOLs, and the Sense of Smell: Diana Derval
Dr. Magdalena Florek on Place Marketing and Brand Equity: Florian Kaefer
Case 23: Millau Viaduct—The Tallest Bridge, France: B Rajesh Kumar
Lean and Six Sigma: Partners for Quality: Reiner Hutwelker
Service Productivity and Innovation: John Bessant, Claudia Lehmann and Kathrin M. Möslein
OTT Partnering with Telcos: On the Rise: Christian Krämer and Riem Jalajel
Institutional Supports for Commercial Activities: Tracy Dathe, Volker Müller and Marc Helmold
Longevity and Success in Family Business: Laura Hougaz
IT-Based QM: Marc Helmold
Limitations and Future Research Directions: Jianrong Wang
Bell Atlantic- GTE Merger: B. Rajesh Kumar
Making and Keeping Stakeholders Mindful of CSR: Joan Marques
Case VII: Shanghai Ninth People’s Hospital: A Leader in Personalized Healthcare: Xiaoming Zhu
Setting Up a Company in the Life Science Sector: Heinz Bettmann
Fields of Application of Artificial Intelligence—Financial Services and Creative Sector: Ralf T. Kreutzer and Marie Sirrenberg
Engaging Generation Y: The Millennial Challenge: Svetlana Holt
Conclusion and Outlook: Andreas Graesser
Case 28 PJT Partners: B. Rajesh Kumar
Automotive Aftermarket in the Western Balkans: Opportunities for the Region and the European Automotive Industry: Iris Koleša and Andreja Jaklič
Key Learnings: How to Start a Pioneering Business Model?: Kai-Ingo Voigt, Oana Buliga and Kathrin Michl
Generations of Change: Henk R. Randau and Olga Medinskaya
Strategic Uses of IP: Applying Learnings from Large Companies to Start-Ups: Sonja London
Sense of Status, Serious Gaming, and the Future of Work: Diana Derval
Funding, Strategies and Management Control Systems: Empirical Evidence from Two Chamber Orchestras: Fredrik Nilsson and Anna-Karin Stockenstrand
Strategy Function: Angel Gavieiro Besteiro
Technical Risk Management: Roman Boutellier and Mareike Heinzen
The Measurement of Capital: Richard Thomas Watson and Saji K. Mathew
TBM for Technical Sales: Case Study Manufacturing Industry: Uwe G. Seebacher
Resources: Philip Bauer
Glossary of Management Terms: Marc Helmold
Leadership Beyond the Enterprise: Michael Alznauer
BPR and Automation: Sanjay Mohapatra
Can Generative-AI (ChatGPT and Bard) Be Used as Red Team Avatars in Developing Foresight Scenarios?: Bruce Garvey and Adam D. M. Svendsen
Leadership and Teamwork: Jürg Kuster, Eugen Huber, Robert Lippmann, Alphons Schmid, Emil Schneider, Urs Witschi and Roger Wüst
Self-Management for Project Managers: Silke Weisweiler, Jürgen Kuhrts, Isabell Braumandl and Ellen Schmid
Intelligence Ethics: Klaus Solberg Söilen
Science for System Development and Evolution: Isak Bukhman
How to Design a Modern Medical Records System: Annegret Junker
Managing Customer and Partner Transitions During a Separation: Joseph Joy
Marketing Automation and Customer Loyalty: Janosch Baum
Organizational Stress: A Two-Edged Sword: Stephen R. Balzac
Conclusion: Pierre Mora
Updates on the Connection Between Customer Relationship Management and Commoditization: Gustavo Martinez-Lira and Martin Reimann
Mission Mastery: The DMA Solution Set: Brian Dive
Infrastructure Cloud Migration: Dongying Hong