Management for Professionals

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TikTok: How a Chinese Video Clip App Became a Popular and Successful Global Brand: Mingyue Fan and Morrant Hemans
Intellectual Capital: The World’s Fastest Growing Asset Class: Clifford M. Gross
The Social Entrepreneur: Wanda Krause
Technology, Driver of Growth: Roman Boutellier and Mareike Heinzen
Existing Research on HRIS in Public Organizations: Nicolas A. Valcik, Meghna Sabharwal and Teodoro J. Benavides
Stress Tests: Martin Auer
The Exploded View as a Frame of Reference for More Successful CRM: Hans Albrecht Bartels and Jonathan Möller
Globalization and the Changing Role of General Counsel: Current Trends and Future Scenarios: Mari Sako
Green Future of China: Taco C. R. Someren and Shuhua Someren-Wang
The Basic Assumptions of Co-creation: Georg Michalik
Value Concepts: Wing Sun Li
The Behavior of Dissatisfied Customers: Bernd Stauss and Wolfgang Seidel
Six Perspectives on the Role of Story in Creating Flourishing Organisational Futures: Mary Alice Arthur
Identifying Profitable Markets, eVTOLs, and the Physiology of Luxury: Diana Derval
Active Management and GovernanceActive Management and Governance: David Miller
CRM Project Organization in the Financial Industry: Federico Rajola
Supply Management Strategy: Marc Helmold and Brian Terry
Developing Resilient Supply Chain Networks through Blockchain Technology: Strategies and Implications: Mobashar Mubarik, Raja Zuraidah R. M. Rasi, Anna Pilkova, Morteza Ghobakhloo and Muhammad Shahzad Mubarik
Corporate Strategy and Corporate Branding: Reference Frame and Examples of Integrated Corporate Strategic & Brand Management (CS&BM): Holger J. Schmidt
Digital Revolution of Communication: Pekka Aula and Jouni Heinonen
Prediction, Butterfly Effect, and Decision-Making: Christoph E. Mandl
SAP® APO - Module Matrix and General Principles: Christopher Sürie
Shaping the Future of Mobility: Malte Ackermann
Building Demand Planning Organization and Competencies: Ganesh Sankaran, Federico Sasso, Robert Kepczynski and Alessandro Chiaraviglio
sigmaGuide: Reiner Hutwelker
Relational Thinking: Nick Shannon and Bruno Frischherz
An EAM navigator: Frederik Ahlemann, Eric Stettiner, Marcus Messerschmidt, Christine Legner and Fedi El Arbi
Management of Contract Work: Stefano Tonchia
Take a Good Look at Your Marketing Department: Do You See Creative Geniuses Or Conceptual Pros?: Guido Quelle
Institutionalising HR Development: Strategic HR Development in Germany and Around the World: Rüdiger Kabst and Marius C. Wehner
Analytical Value-at-Risk: Martin Auer
Can You Manage as well as You Research?: George Vekinis
Project Evaluation and Project Portfolios: Jürg Kuster, Eugen Huber, Robert Lippmann, Alphons Schmid, Emil Schneider, Urs Witschi and Roger Wüst
Phase 2: Evaluate the Context: Livio Moretti
Airline Application Security in the Digital Economy: Tackling Security Challenges for Distributed Applications in Lufthansa Systems: Balázs Somoskői, Stefan Spahr, Erkuden Rios, Oscar Ripolles, Jacek Dominiak, Tamás Cserveny, Péter Bálint, Peter Matthews, Eider Iturbe and Victor Muntés-Mulero
The Entrepreneurial Society: Georg Weiers
The Growth of the Capital Creation System: Richard Thomas Watson and Saji K. Mathew
The Growth of the Capital Creation System: Richard Thomas Watson
Game Changes in Sport: The Role of Innovation and Creativity: Vanessa Ratten
Create Demand: Generating Sales Opportunities: Kaj Storbacka and Risto Pennanen
A Case Study on the Default of Islamic Financing Facilities: Malaysian Perspective: Aishath Muneeza
Orientation on Impassable Terrain: The Jungle Topography: Matthias Kolbusa
The Value of Intellectual Capital: Gio Wiederhold
Matters.Global: Aligning Crowd Creativity to Accelerate Progress for All: Seda Röder
Marketing Concepts: Marc Helmold
Network Effects: R. Srinivasan
Evolutionary Theory as a Framework for Change: Klaus Solberg Söilen
The Fallacy of Sustainable Change: Arun Kohli
The Employee Value Proposition: Armin Trost
China’s Economy at the Crossroads: Klaus-Jürgen Gern and Philipp Hauber