Management for Professionals

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Strategic Sourcing: Internal Analysis: Sathit Parniangtong
European and German Controls on Foreign Direct Investment: Jan Y. Yang, Lei Chen and Zheng Tang
Organization Strategy: Anthony L. Barth and Wiaan Beer
The Basics: Albert Ferdinand Aalders
From R/3 to HANA: Michael Missbach, Josef Stelzel, Cameron Gardiner, George Anderson and Mark Tempes
Servant Leadership Research: Sen Sendjaya
Quantitative Consideration of the Long-Term Effect of Marketing Measures: Sascha Stürze, Markus Hoyer, Claudio Righetti and Matthias Rasztar
The Cultural Change Towards Lean Management: Marc Helmold
Design Thinking for Business Analysis: Thomas Frisendal
What Was Learned by Supporting and Making Decisions During Local and National Political Campaigns: Vincent P. Barabba
Benefits of a PIM System: Jorij Abraham
Setting the Stage: Today’s Healthcare Challenges: Jim Austin, Judith Bentkover and Laurence Chait
The “Storytelling” Method: Karin Thier
Comparing Flowing Stream Strategy and Blue Ocean Strategy: Professor Sushil
The Development of Corporate IT: From the Beginnings to the IT Department of the Future: Nils Urbach and Frederik Ahlemann
The Journalistic Newsroom as a Blueprint for Corporate Communications: Lara Behrens, Christoph Moss and Mona Sadrowski
Spiritual Discernment as a Method of Judgment: Luk Bouckaert
Network Effects: R. Srinivasan
Integrated Management Systems (IMSs): Marc Helmold
Enterprise Governance of IT: Steven De Haes, Wim Van Grembergen, Anant Joshi and Tim Huygh
Breaking Through: David Miller
Co-creation: Georg Michalik
Defining Relevant Target Groups: Armin Trost
Cultural Diversity Drives Social Innovation in Germany’s Digital Economy: Alexander Ruthemeier
Social Entrepreneurship: The Quest for a Planetary Consciousness of Human Compatibility: William A. Guillory
Earned Value Management: Mario Vanhoucke
Innovation Scorecard Design Process: Ondrej Zizlavsky and Eddie Fisher
Product Management Team: Gabriel Steinhardt
The Role of Information Processing for Product Perception: Felix Sand, Anna-Katharina Frison, Pamela Zotz, Andreas Riener and Katharina Holl
Sys HRM Language and Concepts: Regina Tendayi and Larry M. Starr
Neuroscience for Business: Argang Ghadiri, Andreas Habermacher and Theo Peters
Digital Transformation as a Means of Achieving SME Resilience During COVID-19 – A Systematic Review and Future Research Agenda: A. F. M. Jalal Ahamed
Enterprise Governance of IT: Steven De Haes, Anant Joshi, Tim Huygh and Ziggy Van Giel
Understanding Consumer Behavior: Pierre Mora
Vodafone Acquisition of Mannesmann: B. Rajesh Kumar
Why Business Secrets Are or Should Be a Concern for Companies?: Graham Bell, Véronique Chapuis-Thuault, André Gorius, Victor De Leon and Pierre Ollivier
Business Process Innovation as an Enabler of Proactive Value Chains: Charles Møller
The New Paradigm: Market-Driven Approach and Need for a One-World-Strategy: Niklas Schaffmeister
Net Promoter Score and Its Successful Application: Richard Owen
Dynamics of the Open Innovation Economy System: JinHyo Joseph Yun
The Perspective of Networks: Lefei Li
Understanding IT Strategy: Sanjay Mohapatra and Laxmikant Lokhande
Define: Stephan Lunau, Renata Meran, Alexander John, Olin Roenpage and Christian Staudter
Sootoo Network: Technology-Driven Business Model Change of New Media Enterprises: Xusen Cheng, Bo Yang and Kanliang Wang
Marketing Decisions in China: Positioning, Branding, Marketing Mix: Christiane Prange
Decision Support Systems (DSS): Gilad Issar and Liat Ramati Navon
Reputation Management: Kerstin Liehr-Gobbers and Christopher Storck
What Makes an SAP Project So Different?: Denise Banks-Grasedyck, Eckhard Lippke, Hans Oelfin, Reinhold Schwaiger and Volker Seemann
Future of Big Data in Management Consulting: Jeremy David Curuksu
Scout: Christian Staudter, Clemens Hugo, Philipp Bosselmann, Jens-Peter Mollenhauer, Renata Meran and Olin Roenpage