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Management for Professionals

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Sustainable and Resilient Supply Chains
Marc Helmold and Brian Terry
Direct and Indirect Marketing, Sales Promotion and Public Relations
Marc Helmold
Pricing Process Part 2: Strategy
Frank Frohmann
Business Process Modelling
Sanjay Mohapatra
Logo Creation with Archetypes: Using Archetypical Shapes to Design Brand-Compliant Logos for Start-Ups
Sophie Steinecke and Jens U. Pätzmann
Personnel Management: The Poor Cousin of Sales
Christian Homburg, Heiko Schäfer and Janna Schneider
Transition and Relationship Governance
Bharat Vagadia
Work and Life Goals
Alan Okros
Making It Happen: Are You Ready for Solution Business?
Kaj Storbacka and Risto Pennanen
Create a Movement and Drive Transformation
Stefan Aichbauer, Martina Buchhauser, Agnes Erben, Sven Steinert, Detlef Tietze and Emilia Wiking
Hearing Aids
Steven M. Stone
Supplier Development in Asia in 5 Steps
Karlheinz Zuerl
Summary and Conclusion
Nils Urbach and Frederik Ahlemann
To Come to a Good Conclusion
Marc O. Opresnik
There Is Always That Little Bit Extra You Can Offer
George Vekinis
Dr. Efe Sevin on Exurban Place Branding
Florian Kaefer
Economic Capital
Richard Thomas Watson and Saji K. Mathew
How to Radically Innovate While Utilizing a Firms’ Capabilities: Practical Aspects of Corporate Entrepreneurship
Christof Siebert
Threshold Analysis for Absolute Productivity
Kenneth Moore
Legal Framework for Real Estate Asset Classes
Clemens Just
Development and Planning of the Strategy against Food Waste in the Spanish Region of Cantabria
Elisa Baraibar-Diez, María D. Odriozola, Ladislao Luna, Ignacio Llorente, Antonio Martín, José Luis Fernández, Ángel Cobo, José Manuel Fernández and Manuel Luna
Capability Framework to Support Supply Chain Open Innovation Networks
Muhammad Faraz Mubarak, Monika Petraite, Amran Rasli and Mubarra Shabbir
Spirituality, Family, Socialization and People (Soft) Skills Development for a VUCA World
Michał A. Michalski
Analytical and Operations Research Methods and Techniques in Lean Management
Marc Helmold, Ayşe Küçük Yılmaz, Triant Flouris, Thomas Winner, Violeta Cvetkoska and Tracy Dathe
Communicating the Change Vision
Dominik Maximini
Analysis of the Trading Tactics
Don K. Mak
Finding the Way Out of a Dead End: The Jungle Metamorphosis
Matthias Kolbusa
Transforming the Facility Master Planning Process: How to Manage Risk in Times of Uncertainty
David H. Deininger
Creativity in Purchasing—What a Team Can Do
Nadine Kiratli
GDS: The Internet, New Channels and Transparency (1996–2011)
Ben Vinod
Dual-Track’s Strategy for Incumbent’s Transformation: The Case of Danske Bank Adopting a Platform Business Model
Kalina S. Staykova and Jan Damsgaard
Blockchain: A New Disruptive Innovation for Knowledge Risk Management
Ethem Ilbiz
Developing Responsible Owners in Family Business
Joseph H. Astrachan and Torsten M. Pieper
How Do You Write a Business Plan?
Tom Harris
Portfolio Value Gap
Angel Gavieiro Besteiro
Crisis Management in the Public Sector in Times of COVID-19: Insights from Peru
Susanne Durst, Mariano Martin Genaro Palacios Acuache and Wolfgang Gerstlberger
Price Knowledge and Price Expectations: Their Role for Customer Relationship Marketing of Telecommunications Providers
Doreén Pick
Continuous Improvement in Project Management
Virginie Pasquon
Building Rapport, Empathy, and Mindfulness in Coaching
Arun Kohli
Converge–Flow–Diverge Framework
Professor Sushil
Generative-AI Pilot for Problem Spaces: Can ChatGPT Help Develop Scenarios?
Bruce Garvey and Adam D. M. Svendsen
Awards and Assessments
Flevy Lasrado
Design Thinking: An Innovative Concept for Developing User-Centered Software
Anja Wölbling, Kira Krämer, Clemens N. Buss, Katrin Dribbisch, Peter LoBue and Abraham Taherivand
Learning Histories: Re-authoring the Future in the Mirror of the Past
Rik Peters and Karin Thier
Appendix
Christoph Karrer
Conclusion
Justyna Patalas-Maliszewska
Conclusion
Anthony L. Barth and Wiaan Beer
Failure in Startup Companies: Why Failure Is a Part of Founding
Claas Triebel, Claudius Schikora, Richard Graske and Sarah Sopper
Diversity in a Global Financial Organisation
Asif Sadiq Mbe
Trading with and in Africa: The Role of an International Trading Company
Rasmus Woermann
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