Management for Professionals

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The Challenge of Product Innovation: Stefano Biazzo and Roberto Filippini
Lean Manufacturing and Kaizen: José Luís Quesado Pinto, João Carlos O. Matias, Carina Pimentel, Susana Garrido Azevedo and Kannan Govindan
The Labour Market of the Future: Armin Trost
Optimised Budget Allocation in Marketing “Beyond Media”: Sascha Stürze, Markus Hoyer, Claudio Righetti and Matthias Rasztar
Strategic Sourcing: Concepts, Principles and Methodology: Sathit Parniangtong
Literature Review: Xuehua Wang
The International Standards of Project Management: Stefano Tonchia
Production Systems: Yacob Khojasteh
Customer Success and Customer Success Management: Michael Kleinaltenkamp, Katharina Prohl-Schwenke and Laura Elgeti
Economic Environment: Čedomir Nestorović
Why Mobility-as-a-Service?: Malte Ackermann
Defining ‘Continuous Improvement’: Aristide Aartsengel and Selahattin Kurtoglu
The Business Model Concept: Kai-Ingo Voigt, Oana Buliga and Kathrin Michl
Integrated Communication in the Corporate Newsroom as a Contribution to Enterprise Value: Christoph Moss and Niklas Stog
Stories in Organizations: Karin Thier
Germany Is a Favored Host Country for Chinese FDI: Jan Y. Yang, Lei Chen and Zheng Tang
Cleopatra VII: Leveraging Difference: Paul Vanderbroeck
Types of Thinking: Nick Shannon and Bruno Frischherz
Automation of Repetitive Processes in Marketing and Sales: Uwe Hannig
Creative Destruction: Bernd X. Weis
The Dynastic Business Family as Family, Organisation and Network: Tom A. Rüsen, Heiko Kleve and Arist von Schlippe
Preparing to Make an EU Application: C.-Andreas Dalluege, Dominika Vrbnjak, Majda Pajnkihar and John Stephen Gary Wells
Understanding Place Branding: Florian Kaefer
Servitization of Manufacturing Companies: Philipp Osterrieder
Understanding the Business: Thomas Frisendal
Why Organizations?: N. K. Singh
The Annual Performance Appraisal System: Armin Trost
Globalisation and Convergence: Drivers and Strategic Outsourcing: Bharat Vagadia
Delivering High Performance Organisations Through Enterprise-Wide Governance and Strategic Leadership: Bharat Vagadia
Research Core of Knowledge Management: Justyna Patalas-Maliszewska
Review of Soft Skills Within Knowledge Management: Soumit Sain and Silvio Wilde
Assurance of Supply (AOS): Gilad Issar and Liat Ramati Navon
Virtuality and the Reality of It All: Sandhya Shekhar
Intercultural Competence as Intuitive Access to Alien Cultures: Peter M. Haller, Ulrich Naegele and Susan Berger
Essential Basics and Limitations of Safety and Risk Management: Roland Müller and Christopher Drax
What Is Meant by Innovation Scorecard?: Ondrej Zizlavsky and Eddie Fisher
Theoretical and Contextual Frameworks: Javier Papa
Digital Transformation and Communications: How Key Trends Will Transform the Way Companies Communicate: Joachim Klewes, Dirk Popp and Manuela Rost-Hein
The Global Growth of Counterfeit Trade: Peggy Chaudhry and Alan Zimmerman
Why Are There Over 90 Definitions of the Strategy Concept?: Xiu-bao Yu
Production Control Strategies (PCS): Christoph Karrer
The Evolving Real Estate Market Structure in China: Bing Wang
The Sun Is Still in My Eyes. Reflecting on the Constructiveness of Life: Wolfgang Tonninger
The Evolving Real Estate Market Structure in China: Bing Wang
Organizational Culture Models: Dominik Maximini
Failure in Organizational Change: Sebastian Kunert and Henning Staar
Lean Management Principles: Ganesh Mahadevan and Kalyana C. Chejarla
IT is Business: Some Emerging Reflections and IT Governance of CRM Projects: Federico Rajola
Internationalizing to China: Challenges and Pitfalls: Christiane Prange