Management for Professionals

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Economic and Legal Aspects of Cloud Computing: Michael Missbach, Josef Stelzel, Cameron Gardiner, George Anderson and Mark Tempes
Organizations Speak Through Their Data: Sandhya Shekhar
Two Critical OpLog Functions: Moshe Kress
Start the Game: Increasing User Experience of Enterprise Systems Following a Gamification Mechanism: Maik Schacht and Silvia Schacht
Role of Blockchain Technology Adoption between Sustainability Related Supply Chain Risks and Triple Bottom Line Performance: Muhammad Junaid, Sajid Nazir and Mahmood Ali
Playing to Win: Enhancing Resilience in SMEs with Gamification: Ilka Heinze
Swiss Re Corporate Solutions: Transforming a Traditional CRM System into a Customer Engagement Management (CEM) Solution: Tobias Mäder
Taxation of MNC: Gio Wiederhold
Stage 6: Qualification Management qualification management: Frederic Fredersdorf and Beate Glasmacher
Project Data: Mario Vanhoucke
How Does a CTO/CIO Control Digital Transformation?: Xiaodong Ma
How RAPS Spiced Up the German Butcher’s Trade: Karsten Glismann, Jan Jöhnk, Wolfgang Kratsch, Niclas Nüske and Fabian Schmied
Coca-Cola in China: Will Their Brands Survive in This Challenging Market?: Patricia Schnitger
Lean Management in the Automotive Industry: Marc Helmold, Ayşe Küçük Yılmaz, Triant Flouris, Thomas Winner, Violeta Cvetkoska and Tracy Dathe
The Zurich Model of Customer-Centricity: Stefanie Auge-Dickhut, Bernhard Koye and Axel Liebetrau
Social Capital: Richard Thomas Watson and Saji K. Mathew
Sitecore: Retaining Technological Leadership Through Digital Tech Acquisitions: Stefan Henningsson and Nishu Nishu
The Change Journey Toward Customer Centricity: Sathit Parniangtong
Global Talent Management in Knowledge Intensive Firms in Europe and India: Vijay Pereira and Rita Fontinha
Self-cultivation-Self-oriented Management: Haibo Hu
Introducing Scrum: Dominik Maximini
Agile Project Management: Philip Bauer
Actavis-Allergan Merger Deal: B. Rajesh Kumar
New Work and Its Impact on Public Procurement and Global Supply Chains: Marc Helmold
Digital Platforms as Drivers of Innovation: Philip Meier
Step 6: Profiling Segments: Sara Dolnicar, Bettina Grün and Friedrich Leisch
The Display Side of the Organization: Christian Toulali, Martin Kupiek and Rupert A. Brandmeier
Teaching Note for the Case of Person and Job Matching in the Newly Established Department of a New Energy Power Company: Jingzhao Yang and Jing Wu
Sense of Smell, Biomarkers, and the Future of Health: Diana Derval
Pricing Strategies in a Dynamic Market: Wingsun Li
Custom Method to Forecast Seasonal Products: Ganesh Sankaran, Federico Sasso, Robert Kepczynski and Alessandro Chiaraviglio
Balanced growth through local entrepreneurship: The Komba coffee project in southern Tanzania: Felix Meissner and Xaver Kazimoto Komba
Organisation Development in the Point of Intersection of Competencies and Performance Potentials: Gyöngyi Major
The Social Role of Awareness Campaigns on Consumer Protection: An Extension of the Social Marketing Area: Ani Matei and Carmen Săvulescu
Case 16: Three Gorges Dam—The World’s Largest Hydroelectric Plant: B Rajesh Kumar
Information Asymmetry: When Markets Fail: Christoph E. Mandl
How to Manage Reputation: Kerstin Liehr-Gobbers and Christopher Storck
Outsourcing Negotiations: Brian Terry and Marc Helmold
Jeremy Tamanini on Dubai, the Green Economy and Country Reputation: Florian Kaefer
SKF: Rotating Equipment Performance, a Shift in Perspective—From Transactions to Outcomes: Philipp Schmid
Execute and Evolve the Flowing Stream: Professor Sushil
Mastering Variance in Assemblies: The Fendt Assembly System and Matrix Assembly: Peter Bebersdorf and Arnd Huchzermeier
Port Knowledge Risk Management: Morrison Handley-Schachler
Private Cloud Infrastructures for SAP: Michael Missbach, Thorsten Staerk, Cameron Gardiner, Joshua McCloud, Robert Madl, Mark Tempes and George Anderson
Chops: The Chinese Form of Signature: Henk R. Randau and Olga Medinskaya
Wrap Up: Radu Atanasiu
Negotiation Management Tools: Marc Helmold
Case 24 Enstar Group: B. Rajesh Kumar
Commodities and Customer Loyalty: Squaring of the Circle?: Peter Billen, Tilmann Raff and Craig Thorrold
Symbolic Capital: Richard Thomas Watson