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Management for Professionals

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Case 29: Ichthys LNG Project
B Rajesh Kumar
System of Standard Solutions
Isak Bukhman
Essential Tool Box
Christoph Fuchs and Franziska J. Golenhofen
Social Marketing in the General Directorate of Traffic’s Campaign Called “Caminantedigital”
Estela Núñez-Barriopedro
Step 8: Selecting the Target Segment(s)
Sara Dolnicar, Bettina Grün and Friedrich Leisch
Looking at the Life Cycle of Koala, Where is the Next Breakthrough for Cross-Border E-commerce?
Ying Yan, Xiaofeng Shang, Yunxia Feng and Li Zhang
The Value Add of Legal Departments in Disputes: Making a Business Case Rather Than Providing Pure Legal Advise
Ulrich Hagel
Development in Subsequent Years
Lukas Rieder and Raef Lawson
Accounting and Sports
Tomas Hjelström
Customer Engagement as an Approach to De-Commoditisation
Anna Nauen and Margit Enke
Valuing Internet Stock and Intangible Assets
Wingsun Li
Conclusion or: Where the Road Is Leading
Daniel F. Pinnow
Negotiations in Different Countries
Marc Helmold
Rounding Out Relationship Management: Trade Shows, Call Centers, Internet
Christian Homburg, Heiko Schäfer and Janna Schneider
How to Attract and Retain Global Careerists: Evidence from Finland
Vesa Suutari, Olivier Wurtz and Christelle Tornikoski
Between the Ministry and the Multinational
Fenton Sands
Logical Thinking/Creative Thinking
Chihiro Suematsu
Lean Management in Project Management
Marc Helmold, Ayşe Küçük Yılmaz, Triant Flouris, Thomas Winner, Violeta Cvetkoska and Tracy Dathe
What Will Massively Influence the Automation of Marketing and Sales in the Future
Olaf Mörk
Corporate Reputation Risk: Creating an Audit Trail
Carl Brønn and Grahame Dowling
The African Lions in a Changing Marketplace
Ebimo Amungo
The Relationship Between Scrum and Release Planning Activities: An Exploratory Case Study
Michail Theuns, Kevin Vlaanderen and Sjaak Brinkkemper
Commercial Property Financing
Frank Nickel
Blockchain Driven Supply Chain Management and Supply Chain Resilience: Role of Intellectual Capital
Mahmood Ali, Sajid Nazir and Muhammad Junaid
Measuring Success in the Development of Smart and Sustainable Cities
Ruthbea Yesner Clarke
Business Online
Wenya Yang
Problem Structuring to Enable Innovation in Business/IT Projects
Tatiana Porté, Gil Regev and Alain Wegmann
Gaining the Edge Through Product-Delivery Services
Sathit Parniangtong
The Intelligence Ecosystem
Klaus Solberg Söilen
Driving Renewables: Business Models for the Integration of Renewable Energy and e-Mobility in Europe
Marc Ringel
Dr. Oliver Zöllner on Place Branding in Germany
Florian Kaefer
Case Study: AEGON Religare
Sanjay Mohapatra
Useful Information for Practitioners
Oliver Gassmann, Martin A. Bader and Mark James Thompson
What Kind of Challenges Will You Confront as the Manager of Millennials?
Hanspeter Zürcher
Case 32 Virtu Financials
B. Rajesh Kumar
Aspects of Teams
Jürg Kuster, Eugen Huber, Robert Lippmann, Alphons Schmid, Emil Schneider, Urs Witschi and Roger Wüst
Summary and Outlook
Peter Bebersdorf and Arnd Huchzermeier
The Rise of OTT Players: What is the Appropriate Regulatory Response?
Markus Steingröver, Edgar B. Cardozo Larrea and Nikolay Zhelev
Tensions and Personal Responsibilities When Engaging in a Responsible Career: Focus on CSR Managers and Emotions
Charline Collard
Failure in Health: Burnout as an Intuitive Competence for Setting Health-Conducive Personal Boundaries
Gunther Schmidt, Florian Pommerien-Becht and Nora Daniels-Wredenhagen
The Development Phases of a Data Platform
Xiaodong Ma
Case IX: IBM’s Launch of Its Cognitive Business Strategy
Xiaoming Zhu
Simplifying IT Infrastructure Separation
Joseph Joy
Case 30: Kashagan Oil Field Development Project
B Rajesh Kumar
Offer Management
Ben Vinod
Notes for Six Sigma Experts on the Concept of this Course
Reiner Hutwelker
Procurement
Philip Bauer
Negotiating with the Various Types of Negotiators
Kim Cheng Patrick Low
Conclusion
Louis-Philippe Kerkhove
Project Execution
Stefano Tonchia
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