Management for Professionals

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Fields of Application of Artificial Intelligence—Health Care, Education and Human Resource Management: Ralf T. Kreutzer and Marie Sirrenberg
Service Management: Albert Liao
Service Productivity in the Hotel Business: Bob Lillis
Thinking Strategy Consistently Through to the End: The Monastery of Reflection: Matthias Kolbusa
Blackblot PMTK Methodology™ Product Management Glossary: Gabriel Steinhardt
Anchor New Approaches into the Corporate Culture: Dominik Maximini
Summary and Recommendations for Action: Felix van de Sand, Anna-Katharina Frison, Pamela Zotz, Andreas Riener and Katharina Holl
Connecting the Corporate Brain: How Digital Platforms Accelerate Digital Transformation and Continuous Cultural Renewal: Tobias Kruft and Michael Gamber
New Logistics with Digintelligence: Wenya Yang
Patent Law in the Era of 3D Printing: The Practitioner’s Perspective: Constantin Blanke-Roeser
Where, When and How We Can Apply the Operational Excellence Concise Guide Methods?: Gilad Issar and Liat Ramati Navon
5G+ Smart Steel: Pengfei Sun
Tax Review—Direct Tax: Abhinav Mittal, Puneet Agrawal and Shuchi Agrawal
The Underlying Logic of Business: Mastering Information Gaps, Scaling Replication, and Business Intuition: Xinwei Cao
Prompt-Engineering Testing ChatGPT4 and Bard for Assessing Generative-AI Efficacy to Support Decision-Making: Bruce Garvey and Adam D. M. Svendsen
Case 22 Medifast Inc: B. Rajesh Kumar
The Myth of Productivity: Measurement, Goal Setting, and the High Performance Cycle: Stephen R. Balzac
Embedding EAM into operation and monitoring: Frederik Ahlemann, Eric Stettiner, Marcus Messerschmidt, Christine Legner and Jan Löhe
Technical Analysis: Shuai Chen
International Marketing and Sales: Marc Helmold
Dr. Irina Shafranskaya on City Happiness and Place Branding in Russia: Florian Kaefer
High Quality with Statistical Process Control4.0 in Automation: Johannes Bernstein
Consumers: Tracy Dathe, René Dathe, Isabel Dathe and Marc Helmold
The NESTT: Rapid Process Redesign at Queensland University of Technology: Michael Rosemann
Planning and Building Law: Petra Lau
Big Data Management of Smart City Energy Conservation and Emission Reduction: Hui Liu, Nikolaos Nikitas, Yanfei Li and Rui Yang
Managing Interests and Expectations: Hermann Troger
TBM in Organizational Development: Case Study Financial Service Industry: Uwe G. Seebacher
Open Innovation in the Life Science Industry: Rafaela Kunz
Transformation and Change Management in QM: Marc Helmold
User Experience and User-Centered Design at DATEV eG: Ulf Schubert, Martin Groß and Stefanie Pötzsch
Transforming Health Information Management: AHIMA and Scenario Planning: Linda Kloss
The Role of the Specialized HR Function in Complementary Management: Boris Kaehler
Lean Audits and Quality Management Systems (QMS): Marc Helmold
Managing Banking and Treasury Implications During Divestiture: Joseph Joy
Japanese Strategies and Tactical Ways: Kim Cheng Patrick Low
Surf’s Up: Alan Okros
Customer Behavior in the New Normal: What Is Temporary and What Will Remain?: Sabine Kirchem and Juliane Waack
Strategic Innovation in Practice: Taco C. R. Someren and Shuhua Someren-Wang
Use Cases for the Internet of Things: Andreas Holtschulte
The Rapid Rise of Social E-commerce Pinduoduo—An Analysis of Its Business Model: Peiqiang Li and He Hu
Strategic Value Analysis: Business Valuation: Wing Sun Li
Distribution Requirements Planning: Jörg Thomas Dickersbach and Michael F. Passon
Natural Capital: Richard Thomas Watson and Saji K. Mathew
Project Phases: Philip Bauer
New Work in Health Sector: Marc Helmold
Cooperative Innovation: Georg Weiers
Pioneer in the Skies: The Case of Southwest Airlines: Kai-Ingo Voigt, Oana Buliga and Kathrin Michl
Reflections and Conclusion: Sharda S. Nandram
Waste and Value-Added Management Tools: Marc Helmold