Management for Professionals

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How to Achieve Digital Transformation at Low Costs: Xiaodong Ma
Your Role and Your Team: Tom Harris
Development of Executives in Family Enterprises: Birgit Suberg
Based on Good and Bad Experiences, A Beginning Discussion of the Potential Decision-Making Framework from Which Lessons Can Be Learned and Burnt ToastBurnt toast Can Be Avoided: Vincent P. Barabba
Delivering B2B with TA-Q-BIN: Qizhang Liu, Mark Goh and Motoka Mouri
Planning and Building Law: Petra Lau
Strategy Execution: Bernd Heesen
Digintelligent New Retail: Wenya Yang
Anticipated Regret in Decision-Making and Behaviour Change: Davide Baldo and Martin Schoeller
Reputation Management in Different Stakeholder Groups: Lars Fiedler
Framework Conditions: Armin Trost
The Evolution of Customer Relationships and Customer Value: Federico Rajola
Lean Production as Part of QM: Marc Helmold
Adaptation: Invisible Hand, Breastfeeding, and Eroding Goals: Christoph E. Mandl
Fifth Element of Strategy—Value Measurement Framework: Prakash Sah
Trade Show Intelligence: Klaus Solberg Søilen
Tax Framework for Accessing Real Estate Asset Classes: Matthew Wong
Insurgency and Counterinsurgency Logistics: Moshe Kress
Tax Framework for Accessing Real Estate Asset Classes: Matthew Wong
One-on-One Persuasion: Radu Atanasiu
Stories Make the Difference: Neil Baker and John Simmons
Case Study: Storytelling in the Press and Public Relations at Porsche AG: Karin Thier
Same Same, But Different: An Exploration of Alternative Business Model Disruptions Across German Industries: Alexander Lennart Schmidt
Coevolution of Markets and Organizations: Chihiro Suematsu
Building Relational Bridges: The Inclusive Spirit of Servant-Leadership: Dung Q. Tran, Larry C. Spears and Michael R. Carey
The TBM Skills Triad: Uwe G. Seebacher
Designing Campaigns and Optimizing Campaign Performance: The Ingredients of Campaign Excellence: Kati Zieger, Uli Schneider and Lore Darcos
Legal: Anurag K. Agarwal
Business’ Role in a Changing Society. Key Steps to Deliver a Purpose-Led Strategy that Responds to Climate Change and Social Inequality: Charlotte Wolff-Bye
Entertainment on Demand: The Case of Netflix: Kai-Ingo Voigt, Oana Buliga and Kathrin Michl
Performance Planning: Peter Bogetoft
Expanding: Sanford L. Moskowitz and Chris Erickson
Portfolio Horizons: Angel Gavieiro Besteiro
Managerial Advice: Annika Steiber
Changing Culture of an Educational Organization: N. K. Singh
Upstream SCRM: Marc Helmold, Ayşe Küçük Yılmaz, Tracy Dathe and Triant G. Flouris
Segmenting Targeting and Positioning in Global Markets: Bodo B. Schlegelmilch
Growth and Underinvestment: Aligning Performance and Resources: Christoph E. Mandl
Traceability: The Respect-Code Solution: Robin Cornelius
Shanghai APCOM: The Transformation of Traditional Foreign Trade Factories to Cross-Border E-commerce from 0 to 100 Million: Shuai Gao and Wenxing Wang
PricingPricing in the Aviation IndustryIndustries: Marc Helmold
Moments of Change: Hanspeter Zürcher
Dr. Gary Warnaby on City Marketing and Retail Destinations: Florian Kaefer
The Purchasing Negotiation: Ulrich Weigel and Marco Ruecker
Harnessing the Synergy Potential of Open Source Hardware Communities: Robert Mies, Jérémy Bonvoisin and Roland Jochem
COBIT as a Framework for IT Assurance: Steven Haes and Wim Grembergen
Production Go Live: K. Ganesh, Sanjay Mohapatra, S. P. Anbuudayasankar and P. Sivakumar
Power and Interpersonal Influence in Successful Project Management: Jutta Solga, Alexander Witzki and Gerhard Blickle
Conceptual Development of a Resilience Maturity Model for SMEs: Nadine Otter and Mark Uschkurat
Benchmarking: Measuring Against the Best: Rupert A. Brandmeier and Florian Rupp