Management for Professionals

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Zall Smart Commerce: Intelligent Link Ecology Leads the Transformation Towards Industrial Internet: Pingfeng Liu, Han Gao, Jiaxian Huang and Hongfu Yu
Boosting Marketing and Sales Automation’s Effectiveness: Strategies to Increase Lead Quality: Hannes Huttelmaier and Julia Heigl
The Rise of Platform-Based Networks: Outlook for the Real Estate Brokerage Industry: Hui Zuo
The Rise of Platform-Based Networks: Outlook for the Real Estate Brokerage Industry: Hui Zuo
Case 40 Netflix: B. Rajesh Kumar
Managing a Business Unit in East Africa: Leadership and Cultural Mediation: David Pahl
Telco Focus on Business Customers: Carsten Glohr
Complexity Science: Hao Zhang
German Open-End Real Estate Funds: Steffen Sebastian and Till Strohsal
Semantic Communication Technologies: Pengfei Sun
Case 44: Delhi Mumbai Industrial Corridor Project: B Rajesh Kumar
Merck–Schering-Plough Corp Merger: B. Rajesh Kumar
Appendix 3: A Brief Scrum Overview: Dominik Maximini
Network Optimization in 5-Year Cycles at Lapp Group: Georg Stawowy, Boris Katic and Dominik Remling
CLOC: Joining Forces to Drive Transformation in Legal: Bringing Together the Legal Ecosystem: Connie Brenton
The Technology Transfer Office as Facilitator Between Researchers and Investors: A German Perspective: Alexandros E. Papaderos and Oliver Bücken
Marketing Renewable Energy in France: Michel Cruciani
Zhi Yuan-Management of Personal Relationship: Haibo Hu
Project Controlling: Control and Reports: Philip Bauer
Case 41 CapStar Financial Holdings: B. Rajesh Kumar
Complaint Reporting: Bernd Stauss and Wolfgang Seidel
Pricing Process Part 5: Monitoring: Frank Frohmann
Selecting, Combining, and Cultivating Digital Ecosystems in a Digital Ecosphere: Claus A. Foss Rosenstand
Impact of the Digital Transformation on the Transformation of the Workforce: Nils Schaupensteiner, Sophia González and Judith Borgmann
Appendix 4: Methods: Dominik Maximini
Case 45: Golden Quadrilateral Highway, India: B Rajesh Kumar
How to Exploit Me as Much as Possible: Tamim Al-Marie
Project Management in Distributed Virtual Teams: Guido Hertel and Borris Orlikowski
Comparing What? The Sense and Nonsense of Development Benchmarks: Robert Girbig and Matthias T. Meifert
Marketing Cloud Intelligence Helps New Retail Companies Achieve Transformation: Xiaodong Ma
Because You Really Want to Know! Analysis with rep:grid: Hanspeter Zürcher
Failure in Sports: Uwe Freimuth
Unlocking Resource Efficiency: Pathways for Microenterprises in Estonia to Offer Green Products and Services: Samuel Foli
Listening to Your Intuition: An Integrative Approach to Navigating VUCA: Sharda S. Nandram and Puneet K. Bindlish
Leadership: Jürg Kuster, Christian Bachmann, Mike Hubmann, Robert Lippmann and Patrick Schneider
Astra–Zeneca Merger: B. Rajesh Kumar
Project, Program and Portfolio Management (PPP): Jürg Kuster, Eugen Huber, Robert Lippmann, Alphons Schmid, Emil Schneider, Urs Witschi and Roger Wüst
Case 46: Hong Kong Disney Land Project: B Rajesh Kumar
Selecting Distribution Channels and Sales Team Management: Philippe Malaval, Christophe Bénaroya and Jonathan Aflalo
The Human Resources and Leadership Dimension of Managing a Business in Uganda: Adolf Spitzer
Easyhome: Reconstructing “People, Goods, and Fields” with Digital Intelligence: Beihong Wu
How Can the Nordic Automotive Aftermarket Provide Opportunities Counteracting the Challenges of Disadvantaged Entrepreneurs?: David Breitenbach, Susanne Sandberg and Maria Elo
Evolution Path: The Telco-centric Digital Ecosystem: Jan Grineisen and Giulia Rehme
Customer Focus: Timothy Adesanya Ibidapo
Process Implications: Current Software Enhancements, Including Increasing Levels of AI: Bruce Garvey and Adam D. M. Svendsen
CSR and Spiritual Performance: Peter M. Lewa, Dawit Wondwossen Bezuneh, Rachel Mwende M. Murigi and Miriam M. Mutuku-Kioko
Divisional Portfolio Governance Framework: Michael Knapp
Legal Information Management (LIM) Strategy: How to Transform a Legal Department: Kai Jacob
Improving Patient Flows at St. Andrew’s War Memorial Hospital’s Emergency Department Through Process Mining: Robert Andrews, Suriadi Suriadi, Moe Wynn, Arthur H. M. ter Hofstede and Sean Rothwell
FOMDAS FOODS: Digital Marketing Pioneer: Lan Shen