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Management for Professionals

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Pareto Analysis
Thomas Pyzdek
Reuniting Hospitalised and Isolated People with their Beloved Ones outside the Hospital with the Help of VR Livestreaming
Bas Beukers
Car Sales in the Throes of Change: Aims for Total Customer Experience in the Digital Era
Jochen Sengpiehl
Organizational Capital
Richard Thomas Watson and Saji K. Mathew
Marketing and Sales Action Plan
Philippe Malaval, Christophe Bénaroya and Jonathan Aflalo
Shareholders
Tracy Dathe, René Dathe, Isabel Dathe and Marc Helmold
Values-Based Leadership: Exploring Exemplary Approaches
Elizabeth F. R. Gingerich
A Case Study: ESS, Inc. and the Energy Storage Revolution
Sanford L. Moskowitz and Chris Erickson
Housing Financing at the Crossroads: Access and Affordability in an Aging Society
Friedemann Roy
Housing Financing at the Crossroads: Access and Affordability in an Aging Society
Friedemann Roy
Knowledge Risk Management in German Leasing Companies
Christian Glaser
Reducing Negative Environmental Impacts in Conventional Agriculture, but Not the Amount of Harvest: A Multi-stakeholder Joint Project in Conventional Citrus Production in Spain
Marina Beermann, Patrick Freund and Felipe Fuentelsaz
Managing the Development Portfolio
Stefano Biazzo and Roberto Filippini
Dr. Hong Fan on City Branding in China and Public Diplomacy
Florian Kaefer
Performance Through Kaizen
Marc Helmold
Socio-technical Complexity in Digital Platforms: The Revelatory Case of Helix Nebula: The Science Cloud
Michael Blaschke
Democracy in Education: The Case of edX
Kai-Ingo Voigt, Oana Buliga and Kathrin Michl
Global Talent Management in Japanese Multinational Companies: The Case of Nissan Motor Company
Masayuki Furusawa
Strategic Value Analysis: Value Search
Wing Sun Li
Stage 5: Talent Management talent management
Nico Bödeker and Eberhard Hübbe
Adaptive Service: Digital Service Platform and the Service Crowd Community
Jost J. Bendel and Matthias Schiller
Analyze
Stephan Lunau, Renata Meran, Alexander John, Olin Roenpage and Christian Staudter
Internet Piracy: The Virtual Marketplace for Counterfeit Goods
Peggy Chaudhry and Alan Zimmerman
New Finance of Digintelligence
Dongying Hong
Future-Oriented Identity: Necessary Leader Transformation Through Spiritual Engagement
Rick A. Roof
Closing Words
Lars Michael Bollweg
The Silicon Valley Model
Annika Steiber and Sverker Alänge
Mission-Critical Tasks (Step III)
Martin Pfiffner
Valid Customer Data: The Foundation for Omni-channel Marketing
Simone Braun and Andreas Heißler
Voice of the Employee
Gilad Issar and Liat Ramati Navon
People Management during Transformation
Michael Rubas, Peter Schnitzenbaumer and Petra Trost-Gürtner
Africa, Middle East and the Americas
Peter Curwen and Jason Whalley
Sense of Motion, eSports, and the Future of Entertainment
Diana Derval
Market Power and Market Value Creation
Wingsun Li
Communication Management in Dynamic Change Management
Rupert A. Brandmeier and Martin Kupiek
How Does a CDO Execute Digital Transformation?
Xiaodong Ma
Liberate Your Business Potential via Actionable Patterns
Alexander Samarin
The “True” Cost of Mitigating Commodity Price Volatility: Insights from Total Cost of Ownership and Real Options Approach
Roberta Pellegrino, Barbara Gaudenzi and George A. Zsidisin
Industry 4.0 and Artificial Intelligence (AI) in PM
Marc Helmold
Importance of a Vision: Licensure of Medical Dosimetrists
Brian Napolitano
The Research Method (Annex)
Daniel Huber, Heiner Kaufmann and Martin Steinmann
ERP in B School
K. Ganesh, Sanjay Mohapatra, S. P. Anbuudayasankar and P. Sivakumar
Co-creation: The Role of Leadership and HR
Georg Michalik
Basic Concepts
Zheng Qin, Yan Li and Yinzhou Yang
Complaint Reaction
Bernd Stauss and Wolfgang Seidel
Pricing StrategyPricing strategies in the Beer IndustryIndustries
Marc Helmold
USA and Nigeria: SWOT Analysis of Social Entrepreneurship
Pamela Kay Caldwell and Oluseye David Akintunde
The Profile of a Data and Analytics Leader
Prakash Sah
Failure in Consulting: Consultation Cannot Fail!
Karin Lackner
Guide to Finance in Supply Chain Management
Colin Scott, Henriette Lundgren and Paul Thompson
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