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Management for Professionals

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Introducing Green Electricity as the Default Option
Sylviane Chassot, Rolf Wüstenhagen, Nicole Fahr and Peter Graf
Project Organization
Philip Bauer
The Positive Candidate Experience
Armin Trost
The Tool Dimension of TBM
Uwe G. Seebacher
Environmental
Anurag K. Agarwal
Understanding the Chinese Culture
Tracy Dathe, Volker Müller and Marc Helmold
Planning, Forecasting and Monitoring Growth
Ralph Krüger and Andreas Stumpf
Leadership in the Midst of Transition: Reflections on Self-Reliance, Responsibility and Spirituality
Arnold Smit
Demography, Digital Natives, and Individual Entrepreneurship: Employees Become a Strategic Competitive Factor
Nils Urbach and Frederik Ahlemann
Programmatic Brand Advertising
Stephan Noller and Fabien Magalon
Tools in PM
Marc Helmold
Measuring Media Corporate Reputations
Grahame Dowling and Warren Weeks
Getting Ready for Announcement: Kickoff Planning
Joseph Joy
Gambling, Crime, Binge Drinking, Drug Use, and Hiring Prostitutes
Douglas Walker
Leading Higher Purpose
Sharda S. Nandram
Case VI: Changing with the Times: AutoNavi’s Autonomous Development
Xiaoming Zhu
What and How to Monetize Forecasts and Plans
Robert Kepczynski, Alecsandra Ghita, Raghav Jandhyala, Ganesh Sankaran and Andrew Boyle
Conclusion
Manuel C. Solbach
Tales from the Front
Wayne Mullen
Dare to Be Latter
Xinwei Cao
Shifting the Burden: When Organizations Become Addicted
Christoph E. Mandl
Economic Capital
Richard Thomas Watson
Gaining Insights by Observing Target Customers in Their Natural Environment
Claude Diderich
Paradigm Shift! The Path to Brutal Automation
Lothar Reith
Strategic Innovations Create a New World Order
Taco C. R. Someren and Shuhua Someren-Wang
Systems for Combating Criminality
Stefan Heissner
Industry 4.0 and Artificial Intelligence (AI) in Lean Management
Marc Helmold, Ayşe Küçük Yılmaz, Triant Flouris, Thomas Winner, Violeta Cvetkoska and Tracy Dathe
Exposing a Fata Morgana: The Jungle Excursion
Matthias Kolbusa
Marketing Information Systems in the Automotive Aftersales Market
Zoran Nikolic
A Good Product Isn’t Enough: You Need a Growth Process
Guido Quelle
The Strategic Importance of Knowledge Transfer in VOs
Sandhya Shekhar
Sustainable Finance––Integrating Sustainability into Corporate Banking
Laura Maida
Ethics and Sport Entrepreneurship
Vanessa Ratten
Comprehensive Business Process Management at Siemens: Implementing Business Process Excellence
Bartosz Woliński and Saimir Bala
Embedding EAM into strategic planning
Frederik Ahlemann, Eric Stettiner, Marcus Messerschmidt, Christine Legner and Frank Radeke
Conclusions
Gunther Friedl and Horst J. Kayser
Opportunity: NoSQL and Big Data
Thomas Frisendal
How to Get a 360° Customer View
Steffen Deufel
Citicorp–Travelers Group Merger
B. Rajesh Kumar
Focusing on Core Competencies and Divestment
Marc Wilczek
Profit Distribution Policy in Family Enterprises
Hermut Kormann
Personal Development
Gilad Issar and Liat Ramati Navon
Theory and Proposition Development for Repeating Rituals and Willingness to Use the Product
Xuehua Wang
Key Performance Indicators (KPIs): Run Legal with Business Metrics: Will the Legal of the Future Measure Everything It Does?
Christine Pauleau, Christophe Collard and Christophe Roquilly
Fintech
Vijay Kumar
Consolidate Gains and Initiate Further Change
Dominik Maximini
The New Mechanics of Success: Win-Win Cycles and Client Value Generation
Stefanie Auge-Dickhut, Bernhard Koye and Axel Liebetrau
Case 5: International Space Station
B Rajesh Kumar
Planning and Controlling: The Middle Ground Between “Flying Blind” and “Graveyards of Numbers”
Christian Homburg, Heiko Schäfer and Janna Schneider
“Smart Brain” Installation for a Follow-Up System for Patients
Jia Ke
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