Management for Professionals

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Vulnerable Corporate Areas: Uwe Wolff
Critique and Renewal: Evolutionary Economics in Dialogue with the Mainstream: Klaus Solberg Söilen
Appendix: Country Risk/Issuer Risk: Johannes Wernz
Self-Assessments: Conducting an Excellence Maturity Assessment for an Organisation: Flevy Lasrado
Understanding Project Culture: Upasna A. Agarwal, Karuna Jain, Vittal Anantatmula and Sankaran Shankar
Keeping Your Mythos Alive: How to Nourish and Nurture a Business’s Mythos Through Corporate Transformations: Silvia Zulauf
Pricing Process Part 1: Analysis: Frank Frohmann
Case Study from the Electronics Manufacturing Industry: Christoph Karrer
Conclusions and Implications: Javier Papa
Transforming Influence: Sen Sendjaya
Supply Lean Management: Marc Helmold and Brian Terry
Reporting and Promoting the Outcomes of Your Project to Stakeholders and Evaluators and Drafting the Final Report: C.-Andreas Dalluege, Kasandra Musović, Florian Scheibein, Gregor Štiglic and John Stephen Gary Wells
Network Mobilization: R. Srinivasan
Developing Strategies for Digital Transformation in SMEs with Maturity Models: Christoph Pierenkemper and Jürgen Gausemeier
From Data Analysis to Results Presentation: Thomas Dobbelstein and Wibke Heidig
Golden Strategies in Practice: Professor Sushil
ProTrack: Mario Vanhoucke
Cloud Computing Strategy Design for Myntra.com: Sanjay Mohapatra and Laxmikant Lokhande
Extracting Event Data from Databases to Unleash Process Mining: Wil M. P. Aalst
The Million Dollar Question—What About Integration?: Matthias Kolbusa
Lean Supply Chains and Lean Production: Marc Helmold, Ayşe Küçük Yılmaz, Tracy Dathe and Triant G. Flouris
Steps in Developing Global Marketing Strategies: Bodo B. Schlegelmilch
Transformation Through Social Impact at Whirlpool Corporation: Bridget Akinc
Extracting Value from Global Operations: Bodo B. Schlegelmilch
The Commitment Dialogue: How We Agree on What Needs to Be Done: Jan De Visch and Otto Laske
Revenue Management of Room Rates: Ben Vinod
Closing Thoughts: Gregory Usher
Appendix: Settlement Risk and Systemic Risk: Johannes Wernz
Diversity, Equity, and Inclusion (DEI) in Hiring: Richard Bradley
Problem Solving: Radu Atanasiu
Mass Fatality Planning: Emergency Preparedness: Michael Madigan
Information Management of Adverse Events Across Multi-Disciplinary Hospital Teams: Jia Ke
Christopher Hire on Strong City Brands and Data-Led Innovation: Florian Kaefer
Marketing Apparel and Footwear: George P. Moschis
How sustainable are the growth strategies of sustainability entrepreneurs?: Liudmila Nazarkina
Life Science Management as a Multidisciplinary Challenge in Global Innovation Competition: Philipp Plugmann
Preparing the IT Operation for Production: Andreas Graesser
One on One Meeting: Gilad Issar and Liat Ramati Navon
The Trade-Offs of Going Public of Family Enterprises: Hermut Kormann
Risk Modeling: Asset Liability Management: Johannes Wernz
Case Study 2: Continuous Integration: Ondrej Zizlavsky and Eddie Fisher
Micro-level Strategic Analysis: George Tovstiga
Other Methods and Variants of Storytelling: Karin Thier
Market Segmentation, Targeting, Differentiation and Positioning: Marc Helmold
Digital Marketing Transformation of Down Clothing Brand Under “New Retail+Live Broadcast”: Guxian Miao
Deciphering Diagnostics: Steven M. Stone
Intercultural Competence Assessment: Alex Matveev
System Customer Persuasion: Johannes Robier
Principles of Token Economy and Ecological Development: Shusong Ba, Yang Wang, Haifeng Bai and Haokang Thomas Zhu
A Behavioral Approach to Pricing in Commodity Markets: Dual Processing of Prices within and around Willingness-to-Pay Ranges: Florian Dost and Robert Wilken