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Management for Professionals

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International Corporations and Taxes
Gio Wiederhold
Introduction
Federico Rajola
Introduction
Manuel C. Solbach
Introduction
Thomas Frisendal
Introduction
Hubert Rampersad and Saleh Hussain
Introduction
Gunther Friedl and Horst J. Kayser
Introduction to an Insider’s Guide to Place Branding
Florian Kaefer
Introduction
Sascha Stürze, Markus Hoyer, Claudio Righetti and Matthias Rasztar
Introduction – Zero Outage as a Guiding Principle for IT
Stephan Kasulke and Jasmin Bensch
Is There Any Use in Changing?
Theo Janssen
Strategic Sourcing: Introduction
Sathit Parniangtong
Introduction
Armin Trost
Management Challenges in Dynamic Business Environments
Bernd Heesen
Performance Management as Part of the Corporate Strategy
Marc Helmold
Preparing for the New Reality
Daniel Fasnacht
An Overview
Albert Liao
System Science
Hao Zhang
Understanding Luxury Shoppers, UHNWIs, and the Science of Mind Reading
Diana Derval
How Long Do You Want to Tolerate That Your Organization is Hindering Growth?
Guido Quelle
The World Is Changing
Annika Steiber and Sverker Alänge
Marketing Strategy: A Global Discipline
Bodo B. Schlegelmilch
Standards for Management Systems: Overview and Main Ingredients
Herfried Kohl
Introduction to the New Work Concept
Marc Helmold
Introduction: Demystifying Business Architecture
Daniel Simon
Clouds Demystified
Michael Missbach, Thorsten Staerk, Cameron Gardiner, Joshua McCloud, Robert Madl, Mark Tempes and George Anderson
Introduction to Distribution Strategy
Livio Moretti
Motivation
Claudio Franzetti
An Introduction to Sports Entrepreneurship
Vanessa Ratten
Frameworks for Business Process Management: A Taxonomy for Business Process Management Cases
Jan Brocke and Jan Mendling
Lean Management: Introduction
Marc Helmold, Ayşe Küçük Yılmaz, Triant Flouris, Thomas Winner, Violeta Cvetkoska and Tracy Dathe
Business Process Reengineering: A Consolidated Approach to Different Models
Sanjay Mohapatra
Introduction
Eun Sup Lee
Organizational Purpose and Integrated Control
Lukas Rieder and Raef Lawson
Trade and the Global Supply Chain
Wolfgang Lehmacher
Origins
Ben Vinod
Strategy: Foundations and Perspectives
George Tovstiga
Risk Measures in Asset Management
Marcus Schulmerich, Yves-Michel Leporcher and Ching-Hwa Eu
CSR as Part of the Corporate Strategy
Tracy Dathe, René Dathe, Isabel Dathe and Marc Helmold
Fundamentals of Sports Economics and Sports Management
Stefan Walzel
The World Is Changing
Annika Steiber and Sverker Alänge
Sustainable Aviation: An Introduction
Adrian Müller, Judith L. Walls and Andreas Wittmer
Introduction
Peter Bebersdorf and Arnd Huchzermeier
Introduction: Foresight and Strategy in Asia Pacific Business
Luke Laan and Janson Yap
Cracks in the Leader’s Ship
Dan Norenberg
Enterprise Governance of IT, Alignment and Value
Steven Haes and Wim Grembergen
Theoretical Background: Introduction to Social Marketing
Helena M. Alves and M. Mercedes Galan-Ladero
The Case for Culture in Expansion Strategy
Ralf Drews and Melissa Lamson
Introduction
Gilbert W. Fairholm
Introduction: Globalization and the Opening of New Markets
Thomas Bieger, Christoph Franz and Andreas Herrmann
Business Transformation and Project Management
Marc Helmold
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