Management for Professionals
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- Introducing Enterprise Governance of IT, Alignment and Value
- Steven De Haes, Anant Joshi, Tim Huygh and Ziggy Van Giel
- Book Reference Terms, Definitions, and Cases
- Graham Bell, Ferzana Haq, Victor De Leon, Pierre Ollivier, Sylvain Roy and Philippe Simon
- A Different Way of Thinking About HRM
- Regina Tendayi and Larry M. Starr
- The Need to Change Changes the Way We Work
- David Miller
- Introduction
- Denise Banks-Grasedyck, Eckhard Lippke, Hans Oelfin, Reinhold Schwaiger and Volker Seemann
- An Introduction to Personal Branding
- Talaya Waller
- Introduction
- Sanjay Mohapatra and Laxmikant Lokhande
- Leadership in the Twenty-First Century Leadership in the Crisis?
- Daniel F. Pinnow
- The Battle for Attention
- Felix Sand, Anna-Katharina Frison, Pamela Zotz, Andreas Riener and Katharina Holl
- Analysis of the Management Consulting Industry
- Jeremy David Curuksu
- Securing Planetary Health and Sustainable Food Systems with Global Organic Agriculture: Best Practice from Austria
- Ursula A. Vavrik
- Introduction
- Jürg Kuster, Christian Bachmann, Mike Hubmann, Robert Lippmann and Patrick Schneider
- The World in Transition
- Ralf T. Kreutzer
- Complaint Management in a Customer-Oriented Firm
- Bernd Stauss and Wolfgang Seidel
- Anticipating the Future: Strategic Scenarios for Telco Markets and Initial Recommendations for Operators
- Peter Krüssel and Friederike Göbel
- The Elephant
- Gregory Usher
- Characteristics of the Concept of Customer Value Management
- Tymoteusz Doligalski
- Best-in-Class Negotiations in the International Context
- Marc Helmold
- The Difference between Goal, Strategy, Tactics and Execution
- Matthias Kolbusa
- Performance Management (PM) Over the Entire Value Chain
- Marc Helmold and Warda Samara
- General Concepts
- Nolberto Munier and Eloy Hontoria
- Introduction to the Second Edition
- Hans-Werner Franz, Christoph Kaletka, Bastian Pelka and Ruggiera Sarcina
- The Importance of Endurance in Corporate Strategy
- Eric Viardot
- Introduction: The Board in the Digital Age
- Steven De Haes, Laura Caluwe, Tim Huygh and Anant Joshi
- Introduction to Lean and Just-in-Time Manufacturing
- José Luís Quesado Pinto, João Carlos O. Matias, Carina Pimentel, Susana Garrido Azevedo and Kannan Govindan
- “There Will Never Be a Newsroom”: The Discussion About Topic-Oriented Control in Corporate Communications
- Christoph Moss
- Management Summary
- Andreas Wittmer
- Introduction
- Uwe Seebacher and Uwe Hannig
- Introduction
- Stefano Biazzo and Roberto Filippini
- Introduction
- Nick Shannon and Bruno Frischherz
- Trading Tactics in Technical Analysis
- Don K. Mak
- Introduction
- Andreas Graesser
- Drivers and Trends
- Stefan Heissner
- Introduction: From the Industrial Economy to the Digital Economy: A Giant Leap—Research on the “1 + 10” Framework of the Digital Economy
- Xiaoming Zhu
- The Globalization and Evolution of the Aviation Industry
- Bijan Vasigh and Farshid Azadian
- Information Productivity: An Introduction to Enterprise Information Management
- Paul Baan and Robbert Homburg
- Integration Management in Mergers and Acquisitions: Success Factors and Pitfalls
- Stephan Bergamin and Markus Braun
- Presentations: Conveyer Belt of Your Success
- Ralf T. Kreutzer
- Digital Enablers
- Vijay Kumar
- International Corporations and Taxes
- Gio Wiederhold
- Introduction
- Arun Kohli
- Introduction: Rationale, Motivation and Innovation Necessity in Small and Medium-Sized Enterprises
- Marc Vathauer
- Introduction
- Federico Rajola
- Researchers and Entrepreneurship
- George Vekinis
- What Is Data and Analytics Strategy
- Prakash Sah
- Strategic Management Control in Theory and Practice
- Fredrik Nilsson, Carl-Johan Petri and Alf Westelius
- Introduction
- Hartmut Stadtler and Christopher Haub
- 5G Drives New Developments in Global Digital Transformation
- Pengfei Sun
- There’s More to Murphy; Virtual Reality in the Construction Sector
- Gareth Riding
- Marketing, Sales and Pricing: Introduction
- Marc Helmold
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