Management for Professionals

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Intelligence: Uncovering Innovation Opportunities Through Customer Involvement: Stefano Biazzo and Roberto Filippini
DEFINE: Parts 1 and 2: Reiner Hutwelker
Motives for Digital Content Consumption: Xuejing Ma
Transformational Thinking: Nick Shannon and Bruno Frischherz
Create Confidence and a Positive Basis for Discussion by the Proper Greeting: Marc O. Opresnik
Cloud Computing and Social Commerce: Sanjay Mohapatra and Laxmikant Lokhande
What Is First Principles Thinking?: George Tovstiga
Develop Purpose, Ambition Level, and Strategy: Stefan Aichbauer, Martina Buchhauser, Agnes Erben, Sven Steinert, Detlef Tietze and Emilia Wiking
Narrative Inquiry: Kate Maguire and Alison Scott-Baumann
Globalizing Coffee Culture: The Case of Starbucks: Kai-Ingo Voigt, Oana Buliga and Kathrin Michl
Language, Syntax, and Semantics for Describing Dynamics of Systems: Christoph E. Mandl
Campaign Tracking and Successful Marketing Controlling: Sascha Stürze, Markus Hoyer, Claudio Righetti and Matthias Rasztar
The Science of Intelligence Studies: Klaus Solberg Söilen
Airline Pricing: Ben Vinod
Board of Directors as a Strategic Sparring Partner: Roman Lombriser
Gross Margin (GM): Gilad Issar and Liat Ramati Navon
Shortcomings of the AHP Method: Nolberto Munier and Eloy Hontoria
Haier: A Traditional Firm Transforming into a Digital Winner: Annika Steiber
Model Choices: Martin Auer
Economic Effects of Open Innovation: JinHyo Joseph Yun
Development and Operation Are Not Decisive: IT Management Follows the “Innovate-Design-Transform” Paradigm: Nils Urbach and Frederik Ahlemann
Schedule Adherence: Mario Vanhoucke
Network Mobilization: R. Srinivasan
IP as a New Value Driver for Sustainable Start-Ups: Sven Gensler, André Brosowski and Philipp E. Hammans
Building the Foundation: Roger Gutbrod and Christian Wiele
Innovative Company: Justyna Patalas-Maliszewska
The Life Cycle of a Team: Development, Problem Solving, and Decision Making: Stephen R. Balzac
Business Environment in Sub-Saharan Africa: Status and Developments: Philipp Carlowitz
Lean Value Stream Design: Thomas Pyzdek
Thinking in Systems: The Long-Term Impacts of Short-Term Business growth: Roberto Pasqualino
Overcoming Barriers to Digital Marketing in the Automotive Electronics Industry Through Ambidexterity Design Guidelines: Uli Schneider
Sports and Antitrust Law: Frederik Wiemer
Entering Global Markets: Bodo B. Schlegelmilch
Case Studies of Two Latecomer Firms: Methodology: Javier Papa
From Project to Product Orientation: Markus Löffler and Felix Reinshagen
Commodities in the Service Sector: Particularities and Implications for Marketing: Manfred Bruhn and Anja Zimmermann
Coaching of Key Talents in Multinational Companies: Raija Salomaa
“Good Management” in Enterprises Today May Be Blocking Innovation: Daniel Huber, Heiner Kaufmann and Martin Steinmann
Sustainable Buildings: Christine Lemaitre
Development and capital flow mysteries: Thomas Davoine
The Perspective of Resources: Lefei Li
Managing Service Productivity: Stephan Klingner, Stephanie Pravemann, Michael Becker and Klaus-Peter Fähnrich
PIM Processes: Jorij Abraham
Primary Research: The Nature of Scrum Survey: Dominik Maximini
Decision Making Under Uncertainty—Preference Curve, Sequential Analysis, and Multiple Criteria Assessment: Wingsun Li
Change Frameworks: Stefanie Auge-Dickhut, Bernhard Koye and Axel Liebetrau
Big Data Analysis of Energy Economics in Oil Market: Hui Liu, Nikolaos Nikitas, Yanfei Li and Rui Yang
The USA: Peter Curwen and Jason Whalley
Aim for Perfection: George Vekinis
The Client-Consultant Interaction: Jeremy David Curuksu