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Management for Professionals

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Scrum Introduction Overview
Dominik Maximini
Situation Beneath the Technology in the Age of Digital Transformation
Klaus Kühnel
Competitive Advantages: Quicker, Higher, Farther
Christian Homburg, Heiko Schäfer and Janna Schneider
Lean Value Stream Design
Thomas Pyzdek
Business Environment in Sub-Saharan Africa: Status and Developments
Philipp Carlowitz
The Life Cycle of a Team: Development, Problem Solving, and Decision Making
Stephen R. Balzac
Thinking in Systems: The Long-Term Impacts of Short-Term Business growth
Roberto Pasqualino
Economic Effects of Open Innovation
JinHyo Joseph Yun
Development and Operation Are Not Decisive: IT Management Follows the “Innovate-Design-Transform” Paradigm
Nils Urbach and Frederik Ahlemann
Haier: A Traditional Firm Transforming into a Digital Winner
Annika Steiber
Model Choices
Martin Auer
Alphabet Soup
Steven M. Stone
Keiretsu Networks (系列 ネットワーク)
Marc Helmold, Ayşe Küçük Yılmaz, Triant Flouris, Thomas Winner, Violeta Cvetkoska and Tracy Dathe
Transformational Thinking
Nick Shannon and Bruno Frischherz
Create Confidence and a Positive Basis for Discussion by the Proper Greeting
Marc O. Opresnik
Airline Pricing
Ben Vinod
Innovative Company
Justyna Patalas-Maliszewska
Building the Foundation
Roger Gutbrod and Christian Wiele
Mass Casualty Incident Plan Template
Michael Madigan
Silicon Valley: A Cradle of Management Innovation
Annika Steiber and Sverker Alänge
Schedule Adherence
Mario Vanhoucke
Network Mobilization
R. Srinivasan
IP as a New Value Driver for Sustainable Start-Ups
Sven Gensler, André Brosowski and Philipp E. Hammans
Campaign Tracking and Successful Marketing Controlling
Sascha Stürze, Markus Hoyer, Claudio Righetti and Matthias Rasztar
Board of Directors as a Strategic Sparring Partner
Roman Lombriser
Gross Margin (GM)
Gilad Issar and Liat Ramati Navon
The Science of Intelligence Studies
Klaus Solberg Söilen
Motives for Digital Content Consumption
Xuejing Ma
Intelligence: Uncovering Innovation Opportunities Through Customer Involvement
Stefano Biazzo and Roberto Filippini
Business Models in the Chemical Industry Amid a Changing Competitive Landscape
Kurt Bock
DEFINE: Parts 1 and 2
Reiner Hutwelker
Develop Purpose, Ambition Level, and Strategy
Stefan Aichbauer, Martina Buchhauser, Agnes Erben, Sven Steinert, Detlef Tietze and Emilia Wiking
Cloud Computing and Social Commerce
Sanjay Mohapatra and Laxmikant Lokhande
What Is First Principles Thinking?
George Tovstiga
Globalizing Coffee Culture: The Case of Starbucks
Kai-Ingo Voigt, Oana Buliga and Kathrin Michl
Narrative Inquiry
Kate Maguire and Alison Scott-Baumann
Germany’s Regional Structure
Tobias Just and Philipp Schäfer
Happy Land Amusement Park
Martha A. Gephart and Victoria J. Marsick
Evaluation and Efficacy of Storytelling
Karin Thier
My Second Job in Government: Back to the Bureau
Vincent P. Barabba
Reason, Emotions, Intuition
Radu Atanasiu
What is The New Normal?
Uwe G. Seebacher
What Now for Banks?
Stefanie Auge-Dickhut, Bernhard Koye and Axel Liebetrau
Shortcomings of the AHP Method
Nolberto Munier and Eloy Hontoria
Social Entrepreneurship: A Call for Collective Action
Grace Davie
Integrated Network Planning: A Key Success Factor for Network Operators
Lutz Fritzsche, Mathias Schweigel and Rong Zhao
Mastering Titanic Challenges
Dan Norenberg
Place Branding: The Future
Florian Kaefer
Overview of Older Consumer Behavior
George P. Moschis
Coaching of Key Talents in Multinational Companies
Raija Salomaa
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