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Management for Professionals

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The Need to Change Changes the Way We Work
David Miller
Introduction
Sanjay Mohapatra and Laxmikant Lokhande
Introducing Enterprise Governance of IT, Alignment and Value
Steven De Haes, Anant Joshi, Tim Huygh and Ziggy Van Giel
A Different Way of Thinking About HRM
Regina Tendayi and Larry M. Starr
Introduction
Dominik Schwizer and Michael Burch
Introduction
Denise Banks-Grasedyck, Eckhard Lippke, Hans Oelfin, Reinhold Schwaiger and Volker Seemann
Extreme Trust: The Competitive Necessity of Proactive Trustworthiness
Don Peppers and Martha Rogers
The Battle for Attention
Felix Sand, Anna-Katharina Frison, Pamela Zotz, Andreas Riener and Katharina Holl
An Introduction to Personal Branding
Talaya Waller
Analysis of the Management Consulting Industry
Jeremy David Curuksu
Leadership in the Twenty-First Century Leadership in the Crisis?
Daniel F. Pinnow
Book Reference Terms, Definitions, and Cases
Graham Bell, Ferzana Haq, Victor De Leon, Pierre Ollivier, Sylvain Roy and Philippe Simon
General Concepts
Nolberto Munier and Eloy Hontoria
Introduction
Nick Shannon and Bruno Frischherz
Introduction
Andreas Graesser
Introduction
Stefano Biazzo and Roberto Filippini
“There Will Never Be a Newsroom”: The Discussion About Topic-Oriented Control in Corporate Communications
Christoph Moss
Introduction: The Board in the Digital Age
Steven De Haes, Laura Caluwe, Tim Huygh and Anant Joshi
Introduction
Uwe Seebacher and Uwe Hannig
Introduction to the Second Edition
Hans-Werner Franz, Christoph Kaletka, Bastian Pelka and Ruggiera Sarcina
Trading Tactics in Technical Analysis
Don K. Mak
Introduction to Lean and Just-in-Time Manufacturing
José Luís Quesado Pinto, João Carlos O. Matias, Carina Pimentel, Susana Garrido Azevedo and Kannan Govindan
The Importance of Endurance in Corporate Strategy
Eric Viardot
Management Summary
Andreas Wittmer
Trade and the Global Supply Chain
Wolfgang Lehmacher
Business Process Reengineering: A Consolidated Approach to Different Models
Sanjay Mohapatra
Introduction
Eun Sup Lee
Organizational Purpose and Integrated Control
Lukas Rieder and Raef Lawson
Transaction Cost
Chihiro Suematsu
Introduction to Credit Risk and Capital Management Frameworks
Colin Chen
Fundamentals of Intellectual Property Rights
Oliver Gassmann, Martin A. Bader and Mark James Thompson
How to Increase the Success of Innovative Start-Ups with Intellectual Property: An Introductory Overview
Sevim Süzeroğlu-Melchiors and Martin A. Bader
Basics of Price Management
Frank Frohmann
Foundations of Systematic Innovation
Rupert A. Brandmeier and Florian Rupp
Technology
Peter Curwen and Jason Whalley
Introduction to Business Excellence
Flevy Lasrado
Clarifying the Field of Digital Entrepreneurship: Systematic Literature Review with Bibliometric Methods
Antonia Schulz and Daniel Schallmo
The Vortex: Organizations as Systems
Stephen R. Balzac
Real Estate Transactions
Tobias Just and Hermann Stapenhorst
Introduction
Sanford L. Moskowitz and Chris Erickson
Quality Management and Process Indicators
Fiorenzo Franceschini, Maurizio Galetto and Domenico Maisano
Introduction: The Secret
Brian Dive
Social CRM: Evolution and Building Blocks
Rainer Alt and Olaf Reinhold
Project, Project Management, and PM Process
Philip Bauer
Marketing: A Global Discipline
Bodo B. Schlegelmilch
Understanding Developmentally Sourced Diversity as a Key to High-Quality Dialogue and Collaborative Intelligence
Jan De Visch and Otto Laske
Introduction
Albert Ferdinand Aalders
Technology Changes Our Life
Roman Boutellier and Mareike Heinzen
Digital Business to Autonomic Business
Christos Voudouris
First Principles: Follow the Proven Path to Reduce Risks
Xinwei Cao
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