Management for Professionals

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The Wonderful World of Growing Brands: Ralph Krüger and Andreas Stumpf
Blockchain-Enabled Smart Contract Architecture in Supply Chain Design: Muhammad Azmat and Evanthia Thanou
Introduction: Kenneth Moore
Various Causes for Adaptive Tenders: Gerhard Köhler, Werner Roth and Achim Schmidtmann
Introduction: R. Srinivasan
Introduction: Issues, Objectives, and Method: Pierre Mora
What Is PIM?: Jorij Abraham
Introduction: Moshe Kress
The Foundation of the Consideration: Maximilian Dreher and Dietmar Ernst
Basics in Lean Management: Marc Helmold
Managerial Skills for Developing Agricultural Value Chains: Shashidhara Kolavalli, Gopal Naik, Mathew Tsamenyi and Suresh Babu
Introduction to Supply Chain Risk Management (SCRM): Marc Helmold, Ayşe Küçük Yılmaz, Tracy Dathe and Triant G. Flouris
Recognising and Resolving Conflicts: Stephan Proksch
Introduction to Knowledge Management: Sanjay Mohapatra, Arjun Agrawal and Anurag Satpathy
Introduction to Digitalization Cases: How Organizations Rethink Their Business for the Digital Age: Nils Urbach and Maximilian Röglinger
People Analytics—Making a Difference to Business: Rahul Ghatak
Service Parts Planning Overview: Jörg Thomas Dickersbach and Michael F. Passon
An Introduction to Travel Intermediaries: Ben Vinod
Total Revenue Management (TRM)Total revenue management (TRM): Marc Helmold
“Always on and Always in Touch”: The New Buying Behaviour: Gerrit Heinemann and Christian Gaiser
What Is Negotiation?: Kim Cheng Patrick Low
Introduction: Jim Austin, Judith Bentkover and Laurence Chait
Risk Measures in Asset Management: Marcus Schulmerich, Yves-Michel Leporcher and Ching-Hwa Eu
The Globalization and Evolution of the Aviation Industry: Bijan Vasigh and Farshid Azadian
Introduction: From the Industrial Economy to the Digital Economy: A Giant Leap—Research on the “1 + 10” Framework of the Digital Economy: Xiaoming Zhu
Introduction to an Insider’s Guide to Place Branding: Florian Kaefer
Introduction: Hubert Rampersad and Saleh Hussain
Strategic Sourcing: Introduction: Sathit Parniangtong
Introduction: Sascha Stürze, Markus Hoyer, Claudio Righetti and Matthias Rasztar
Introduction: Thomas Frisendal
Introduction: Manuel C. Solbach
Introduction – Zero Outage as a Guiding Principle for IT: Stephan Kasulke and Jasmin Bensch
Introduction: Gunther Friedl and Horst J. Kayser
Is There Any Use in Changing?: Theo Janssen
Introduction: Armin Trost
General Concepts: Nolberto Munier and Eloy Hontoria
The Importance of Endurance in Corporate Strategy: Eric Viardot
Trading Tactics in Technical Analysis: Don K. Mak
Introduction: The Board in the Digital Age: Steven De Haes, Laura Caluwe, Tim Huygh and Anant Joshi
Introduction to the Second Edition: Hans-Werner Franz, Christoph Kaletka, Bastian Pelka and Ruggiera Sarcina
Introduction: Nick Shannon and Bruno Frischherz
Introduction: Stefano Biazzo and Roberto Filippini
Introduction to Lean and Just-in-Time Manufacturing: José Luís Quesado Pinto, João Carlos O. Matias, Carina Pimentel, Susana Garrido Azevedo and Kannan Govindan
Introduction: Uwe Seebacher and Uwe Hannig
“There Will Never Be a Newsroom”: The Discussion About Topic-Oriented Control in Corporate Communications: Christoph Moss
Management Summary: Andreas Wittmer
Introduction: Andreas Graesser
Anticipating the Future: Strategic Scenarios for Telco Markets and Initial Recommendations for Operators: Peter Krüssel and Friederike Göbel
The Difference between Goal, Strategy, Tactics and Execution: Matthias Kolbusa
Best-in-Class Negotiations in the International Context: Marc Helmold