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Management for Professionals

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Digital Platforms as Drivers of Innovation
Philip Meier
Custom Method to Forecast Seasonal Products
Ganesh Sankaran, Federico Sasso, Robert Kepczynski and Alessandro Chiaraviglio
The Change Journey Toward Customer Centricity
Sathit Parniangtong
Sitecore: Retaining Technological Leadership Through Digital Tech Acquisitions
Stefan Henningsson and Nishu Nishu
Self-cultivation-Self-oriented Management
Haibo Hu
Case 16: Three Gorges Dam—The World’s Largest Hydroelectric Plant
B Rajesh Kumar
Social Capital
Richard Thomas Watson and Saji K. Mathew
The Zurich Model of Customer-Centricity
Stefanie Auge-Dickhut, Bernhard Koye and Axel Liebetrau
Coca-Cola in China: Will Their Brands Survive in This Challenging Market?
Patricia Schnitger
Lean Management in the Automotive Industry
Marc Helmold, Ayşe Küçük Yılmaz, Triant Flouris, Thomas Winner, Violeta Cvetkoska and Tracy Dathe
The Social Role of Awareness Campaigns on Consumer Protection: An Extension of the Social Marketing Area
Ani Matei and Carmen Săvulescu
Organisation Development in the Point of Intersection of Competencies and Performance Potentials
Gyöngyi Major
Outsourcing Negotiations
Brian Terry and Marc Helmold
Information Asymmetry: When Markets Fail
Christoph E. Mandl
How to Manage Reputation
Kerstin Liehr-Gobbers and Christopher Storck
Jeremy Tamanini on Dubai, the Green Economy and Country Reputation
Florian Kaefer
Introducing Scrum
Dominik Maximini
Sense of Smell, Biomarkers, and the Future of Health
Diana Derval
How Does a CTO/CIO Control Digital Transformation?
Xiaodong Ma
Legal and Tax Aspects of Divestitures
Joseph Joy
Commodities and Customer Loyalty: Squaring of the Circle?
Peter Billen, Tilmann Raff and Craig Thorrold
Negotiation Management Tools
Marc Helmold
Private Cloud Infrastructures for SAP
Michael Missbach, Thorsten Staerk, Cameron Gardiner, Joshua McCloud, Robert Madl, Mark Tempes and George Anderson
Execute and Evolve the Flowing Stream
Professor Sushil
SKF: Rotating Equipment Performance, a Shift in Perspective—From Transactions to Outcomes
Philipp Schmid
Equity
Shuai Chen
Symbolic Capital
Richard Thomas Watson
Sustainability Management
Tracy Dathe, Volker Müller and Marc Helmold
Systems Thinking Cultural Context to Support Sys HRM
Regina Tendayi and Larry M. Starr
Growing into the Leadership Task
Michael Alznauer
Supply Chain Management and Distribution Channels
Marc Helmold
Challenges in Malaysian’s Sustainability Efforts: The Role of Traceability in the Food Industry
Sam Sarpong, Ali Saleh Ahmed Alarussi and Faizah Shahudin
Recapitulation and Application of “The Process Tangram”
Chitra Sharma
Mastering Variance in Assemblies: The Fendt Assembly System and Matrix Assembly
Peter Bebersdorf and Arnd Huchzermeier
Port Knowledge Risk Management
Morrison Handley-Schachler
Running a Business in India
Anurag K. Agarwal
Project Management
Thomas Pyzdek
Reflecting on Dialectical Thought Patterns
Nick Shannon and Bruno Frischherz
From the Peak to the Mire, How Should the Straggling TuNiu Break Through?
Wenze Huang and Yulin Zhang
Case 24 Enstar Group
B. Rajesh Kumar
Conclusion Summary
Xuejing Ma
Do You Know the Risk?
Roger Gutbrod and Christian Wiele
Wrap Up
Radu Atanasiu
Chops: The Chinese Form of Signature
Henk R. Randau and Olga Medinskaya
Conclusion
Aristide Aartsengel and Selahattin Kurtoglu
Managing the Digital Transformation: Ten Guidelines for Communications Professionals
Joachim Klewes, Dirk Popp and Manuela Rost-Hein
Towards Sustainable Aviation: Implications for Practice
Adrian Müller, Alexander Stauch, Judith L. Walls and Andreas Wittmer
Information, Communication and Documentation
Jürg Kuster, Eugen Huber, Robert Lippmann, Alphons Schmid, Emil Schneider, Urs Witschi and Roger Wüst
How Millennials and Post-millennials Are Reshaping Luxury
Wided Batat
Negotiations in QM
Marc Helmold
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