Management for Professionals

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Negotiation: How to Make Deals in China: Henk R. Randau and Olga Medinskaya
5G+ Smart Education: Pengfei Sun
Case Study: Storytelling for Urban Development in Bad Bergzabern: Karin Thier
Transferring Innovation from Science and Research: Björn Froese
Becoming Faster and More Direct: Telco Carrier Product Management Turns Towards Customers, Partners and Colleagues: Thomas Heilen
Negotiations in QM: Marc Helmold
Driving Against the Tide: The Case of Tesla Motors: Kai-Ingo Voigt, Oana Buliga and Kathrin Michl
Sports Sponsorship Contracts: André-M. Szesny
Leading with the Spiritual Rule: Collectively Navigating Toward a Morally Sound Future: Joan Marques
Organizational Culture Models: Dominik Maximini
Kiss the Documents! How the City of Ghent Digitizes Its Service Processes: Amy Looy and Sabine Rotthier
Managing Content in a Platform Economy: Copyright-Based Approaches to User-Generated-Content: Clemens Appl and Philipp Homar
Artificial Projects: Mario Vanhoucke
Dr. João Freire on Place Branding in Portugal and the Middle East: Florian Kaefer
Project Risk Management: Stefano Tonchia
Comparison of Plans and Targets to Actuals: Lukas Rieder and Raef Lawson
Tragedy of the Commons: There Ain’t no Such Thing as a Free Lunch: Christoph E. Mandl
The Last Frontier: Room Attribute Pricing and Inventory Control: Ben Vinod
Enabling Data-Based Applications in Manufacturing: Paul Buess
Guide to Outsourcing in Supply Chain Management: Colin Scott, Henriette Lundgren and Paul Thompson
Path Dependence: Segregation, Increasing Returns, Success to the Successful: Christoph E. Mandl
Account-Based Marketing with CRM and Marketing Automation: Klaus Heinzelbecker
Viewing Human–Machine Interaction from a Developmental Perspective: Stepping Up to the Humane Organization: Jan De Visch and Otto Laske
Renewable Energy in the Marketing of Tourism Companies: Susanne Gervers
Creative Minds of Leaders in Psychobiographical Perspectives: Exploring the Life and Work of Christiaan Barnard and Angela Merkel: Claude-Hélène Mayer and Roelf Niekerk
Advancing from a Scalable Marketing Approach into a Digital Self-Service Sphere: Alexander Schwertlein, Uli Schneider and Jürgen Hoika
Reinventing the Wheel! The Witten Model of Family Strategy Development: Arist von Schlippe, Tom A. Rüsen and Torsten Groth
The Role of IT Systems in the Strategy Process: The Case of Electrolux: Fredrik Nilsson and Jan Lindvall
To Brand or Not to Brand: An Introduction to B2B Branding: Kirsten Juliet Ives and Vera Müllner
Integrated Reputation Analysis at Daimler: Sabine A. Einwiller and Michael M. Kuhn
Negotiations in the Global Economy: Jan Pieper
Dell’s Acquisition of EMC: B. Rajesh Kumar
Employees: Tracy Dathe, René Dathe, Isabel Dathe and Marc Helmold
Outlook and Summary: Thomas Friedli, Andreas Mundt and Stefan Thomas
Scenarios of Real-Estate-Backed Securitization and Financing: Dave Chiou
Scenarios of Real Estate-Backed Securitization and Financing: Dave Chiou
Scheduling: Philip Bauer
Master of Time and Space: Stephen R. Balzac
Tax Framework for Investing by Asset Classes: Joachim Krämer
Transaction Cost in Economics: Chihiro Suematsu
Blackblot PMTK Methodology™ Models: Gabriel Steinhardt
The Evolution of Sustainability Reporting: Integrated Reporting and Sustainable Development Challenges: Cristiano Busco and Elena Sofra
The New Age Entrepreneurs of Africa: The Men Who Founded Lions: Ebimo Amungo
Indian Negotiation Strategies and Tactical Ways: Kim Cheng Patrick Low
Dictates of Quality: Timothy Adesanya Ibidapo
More Than Just Talking or: The Instruments of Systemic Leadership: Daniel F. Pinnow
Case 18: Making of the Tallest Building—Burj Khalifa: B Rajesh Kumar
Routes and Levers for Strategy Implementation: Base Camp and Route Planning: Matthias Kolbusa
Innovative View on Value Creation – Investigating Requirements for a Holistic Service Life Cycle Management: Sabine Janeschek and Matthias Gouthier
BPR and Malcolm Baldrige National Quality Program: Sanjay Mohapatra