Management for Professionals

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The Entrepreneurial Organization Is Dynamic and Ambidextrous: Annika Steiber and Sverker Alänge
B2B Marketing Strategy: Finding the Needle in the Haystack: Alex Cairns
Core Story: Finding a Common Denominator: Christine Erlach and Michael Müller
Knowing Yourself and Knowing the Others: Xiu-bao Yu
Lean Management and New Work Concepts: Marc Helmold
Diagnosing and Designing the Basic Structure (Anatomy, Step I): Martin Pfiffner
Appendix: Christoph Karrer
Process Mapping: Thomas Pyzdek
Limits to Growth: Network Effect and Attractiveness Principle: Christoph E. Mandl
From Hospital Sheet to High Quality Design Dress: Tauko’s Upcycling Method to Sustainable Fashion: Mila Moisio
Generative-AI Pilot for Problem Spaces: Can ChatGPT Help Develop Scenarios?: Bruce Garvey and Adam D. M. Svendsen
Space and Time Perception, XR, and the Future of Communication: Diana Derval
Leading Projects: Upasna A. Agarwal, Karuna Jain, Vittal Anantatmula and Sankaran Shankar
Influence of Digitalisation on Process Optimisation: Martin Hofmann
Hate: Gilbert W. Fairholm
Implementing the Customer Interface of the Future: Requirements for Business and Technical Architecture: Peer Stehling
China’s Tax Structure: Henk R. Randau and Olga Medinskaya
HTH’s Exploration in China: Dong Bian
The Relationship Between Open Innovation, Entrepreneurship, and Business Model: JinHyo Joseph Yun
High-Tech Industry: Roman Boutellier and Mareike Heinzen
Complementary Business Models: R. Srinivasan
Stakeholders Revised: Pekka Aula and Jouni Heinonen
Learning Histories: Re-authoring the Future in the Mirror of the Past: Rik Peters and Karin Thier
Design Thinking: An Innovative Concept for Developing User-Centered Software: Anja Wölbling, Kira Krämer, Clemens N. Buss, Katrin Dribbisch, Peter LoBue and Abraham Taherivand
Change Management: Chitra Sharma
Economic Pricing, 3C Pricing, and Cost Estimation Concepts: Marc Helmold
Empower Your Employees on a Broad Basis: Dominik Maximini
Post-show Follow-up: Klaus Solberg Søilen
The Human Side of Lean Management: Marc Helmold
PM in Project Management: Marc Helmold
Case 7: California High Speed Rail Project: B Rajesh Kumar
Closing Remarks: A Kind Word to Tax Auditors and Policymakers: Oliver Treidler
Best Practices—And More: Andreas Graesser
Project Planning: Jürg Kuster, Eugen Huber, Robert Lippmann, Alphons Schmid, Emil Schneider, Urs Witschi and Roger Wüst
Wish or Truth: Can Digital Interventions Stop the Obesity Crisis?: Dorothea Portius
Certificates in Germany’s Renewable Energy Market: Uwe Leprich, Patrick Hoffmann and Martin Luxenburger
Marketing Housing: George P. Moschis
Creating a Unique Style, Affordable Luxury, and the Magnetic Sense: Diana Derval
Market Segmentation and Positioning: Philippe Malaval, Christophe Bénaroya and Jonathan Aflalo
International Expansion: The Lions Venture Abroad: Ebimo Amungo
Enabling Digital Transformation Through Cognitive Robotic Process Automation at Deutsche Telekom Services Europe: Christian Czarnecki, Chin-Gi Hong, Manfred Schmitz and Christian Dietze
Modular Design and Platforms: Christoph Fuchs and Franziska J. Golenhofen
User Acceptance Test: K. Ganesh, Sanjay Mohapatra, S. P. Anbuudayasankar and P. Sivakumar
Concluding Messages: C.-Andreas Dalluege and John Stephen Gary Wells
Industrial Market Segmentation: Claudio A. Saavedra
Global Talent Management in Brazil: Jeitinho as a Managerial Talent: Rosana Silveira Reis and Camilla Quental
Quality: Gilad Issar and Liat Ramati Navon
Bank of Ireland Tests Meetings in Virtual Reality: Abraham G. Campbell, Athanasios Staikopoulos, Thomas Holz, Mike Harlick and Jonny Cosgrove
Towards Standardized Portfolios: End-to-End Challenges in Modern IT Production—From the Portfolio to the Production Process: Henryk Biesiada and Bernd Debus
How to Encourage the Consumption of Tap Water: A Case Study on Águas do Porto: Ana J. Almeida, Ana P. Ribeiro, Rute D. Martins, Marisa R. Ferreira and João F. Proença