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Management for Professionals

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AR and VR to Enrich Cultural Heritage and Retail Experiences: ETT Case Studies and Guiding Principles
Adele Magnelli, Davide Pantile, Matteo Ventrella and Giovanni Verreschi
Emerging Technologies in BPM
Sandy Kemsley
Modelling, Model Architecture, and Model Quality
Sascha Stürze, Markus Hoyer, Claudio Righetti and Matthias Rasztar
Going Beyond Downstream Social Marketing: The Case of “Jamie’s Food Revolution”
María José Montero-Simó and Rafael A. Araque-Padilla
Holistic Approach to Research
N. K. Singh
Prologue: The Stages in Brief
Matthias T. Meifert
Commencing the Lean Journey
Ganesh Mahadevan and Kalyana C. Chejarla
Selecting and Entering Global Markets
Bodo B. Schlegelmilch
Mission Mastery: Pillar 1—Mission
Brian Dive
Succession Planning Governance Case
Martin Hilb
Strategic Management Tools and Excellence Models
Marc Helmold
Entrepreneurship: What It Really Is, and Why It Must Be Integrated into Management of the Firm
Annika Steiber and Sverker Alänge
The Role of Design in Bringing Innovation to the Marketplace
Clifford M. Gross
Consensus Mechanisms
Daniel Hellwig, Goran Karlic and Arnd Huchzermeier
Relationship and Impact of Block Chain Technology and Supply Chain Management on Inventory Management
Muhammad Irfan Khan, Syed Imran Zaman and Sharfuddin Ahmed Khan
From Business Motivation to Business Model and Beyond: A Customer Value-Driven Approach
Jörg Heiß
Lean Flow: A Method
Alexander Tsigkas
Talent Is Changeable, Mission Remains: How the Butterfly Migration Principle Helps Businesses Achieve Long-Term Development
Xinwei Cao
Understanding
Mario Vanhoucke
The “Preliminary Study” Phase
Jürg Kuster, Eugen Huber, Robert Lippmann, Alphons Schmid, Emil Schneider, Urs Witschi and Roger Wüst
Kyouiku (教育) – The Learning Enterprise
Marc Helmold, Ayşe Küçük Yılmaz, Triant Flouris, Thomas Winner, Violeta Cvetkoska and Tracy Dathe
There Is More than One Way to Rome
George Vekinis
Social Capital and ESG Engagement
Jianrong Wang
The B2B Marketing Maturity Model: What the Route to the Goal Looks Like!
Uwe G. Seebacher
Human Resources (HR)
Gilad Issar and Liat Ramati Navon
Owner–CEO Collaboration Case
Elena Szederjei
How to Evaluate Employer Brands: A Monetary Approach
Pascal Güntürkün, Till Haumann and Alfred Lukasczyk
Case III: SHANGHAI GM: The Way to Intelligent Manufacturing
Xiaoming Zhu
How Do You Market Your Product?
Tom Harris
Education and Learning
Alan Okros
Creation
Sanford L. Moskowitz and Chris Erickson
Entrepreneurial Dynamic Capabilities Along the Value Chain: Evaluation of Case Studies
Christoph Haag and Theresa Marie Wobbe
Communication in Projects
Richard Streich and Jens Brennholt
Family and Business: The “Impossible Endeavour”
Arist von Schlippe, Tom A. Rüsen and Torsten Groth
Strategic Dimension
Martin Hilb
5G and Satellites: A Viable Ecosystem?
Hans-Peter Petry and Saher Salem
A Model of Control and Communication
Martin Pfiffner
Challenges, Phases, and Trends of 5GtoB Large-Scale Replication
Pengfei Sun
Intelligence Engineering-Led Set-up of Generic Strategic Options Analysis Problem to Solution Spaces: Cyber Example Demonstration
Bruce Garvey and Adam D. M. Svendsen
Puzzled by Projects?
Steven M. Stone
Organizational Structure
Philipp Osterrieder
Energy Supply
Tracy Dathe, Volker Müller and Marc Helmold
Human Rights in Global Supply Chains
Nanda Bergstein
A View from the Top – Conversations with Business Leaders
Sandhya Shekhar
Making Meetings Matter
Dan Norenberg
Recent Evidence on Casinos and Economic Growth
Douglas Walker
Modeling the Intellectual Property Rights Environment
Peggy Chaudhry and Alan Zimmerman
China’s Provinces: Addressing the Discrepancies at the Local Level
Hannah Levinger and Christian Braun
China’s Provinces: Addressing the Discrepancies at the Local Level
Hannah Levinger and Christian Braun
Software Product Management
Samuel A. Fricker
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