Management for Professionals

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The IT Product Factory: Markus Löffler and Felix Reinshagen
Service Levels for SAP on Cloud: Michael Missbach, Thorsten Staerk, Cameron Gardiner, Joshua McCloud, Robert Madl, Mark Tempes and George Anderson
Consumer Preferences for Renewable Energy: Roland Menges and Gregor Beyer
The Intercultural Competence Models: Alex Matveev
Preparation and Planning: Kim Cheng Patrick Low
Success Factors for the Implementation: Lars Michael Bollweg
Finding the Right Positioning: Diana Derval
The Complementary Management Model: Boris Kaehler
Understanding Growth Barriers: Ralph Krüger and Andreas Stumpf
Perceptions of Flight Shame and Consumer Segments in Switzerland: Philipp Gunziger, Andreas Wittmer and René Puls
Evaluating and Valuing Patents: Martin A. Bader, Oliver Gassmann and Mark James Thompson
Holistic Approach to Research: N. K. Singh
Prologue: The Stages in Brief: Matthias T. Meifert
Going Beyond Downstream Social Marketing: The Case of “Jamie’s Food Revolution”: María José Montero-Simó and Rafael A. Araque-Padilla
Mission Mastery: Pillar 1—Mission: Brian Dive
Co-creation of Value Proposition: Stakeholders Co-creating Value Propositions of Goods and Services: Stefan Vorbach, Christiana Müller and Elisabeth Poandl
The Ego-Soul Dynamics of Leadership Development: Richard Barrett
Athlete Entrepreneurs: Vanessa Ratten
Sales Management: Marc Helmold
Concept of Marketing: Gabriel Steinhardt
Innovation: Eric Viardot
Lead Community: Linda Mareen Neugebauer and Irene Zanko
Operational Excellence: The St.Gallen Model for Holistic Optimization: Marten Ritz and Thomas Friedli
Business Process Reengineering: Framework and Approach: Sanjay Mohapatra
Tax Due Diligence in Real Estate Transactions: Jesko Nobiling and Stephan Hoyer
The Project: Gregory Usher
Organizational Unconscious: Signs and Symbols: N. K. Singh
The Banking Sector: Henk R. Randau and Olga Medinskaya
AR and VR to Enrich Cultural Heritage and Retail Experiences: ETT Case Studies and Guiding Principles: Adele Magnelli, Davide Pantile, Matteo Ventrella and Giovanni Verreschi
Technology: Shuai Chen
Modelling, Model Architecture, and Model Quality: Sascha Stürze, Markus Hoyer, Claudio Righetti and Matthias Rasztar
Emerging Technologies in BPM: Sandy Kemsley
Adam Mikolajczyk on Meaningful City Branding: Florian Kaefer
The Board’s Key Role During a Crisis: Such as COVID-19: Joseph H. Astrachan, Andrew Keyt, Hermut Kormann and Claudia Binz Astrachan
Preparation for Strategy Execution: Bernd Heesen
Strategically Positioning HRD Practice in Organizations: Lyle Yorks, Amy Lui Abel and Denise Rotatori
The Price of Time: Mario Vanhoucke
PM in the Upstream Value Chain: Marc Helmold
Case 7 Quidel Corporation: B. Rajesh Kumar
Authentic Self: Sen Sendjaya
Strategic Planning and Management: Aristide Aartsengel and Selahattin Kurtoglu
CRM, CXM, and Marketing Automation: Klaus Heinzelbecker
Change Forces: The Stimulants for Progress: Professor Sushil
Systems for Creating Capital: Richard Thomas Watson
Systems for Creating Capital: Richard Thomas Watson and Saji K. Mathew
Sell Solution: Turning an Opportunity into an Order: Kaj Storbacka and Risto Pennanen
Social Enterprise for Economic Opportunity at UTEC: Gregg Croteau, Ed Frechette and Dawn Grenier
Succession Planning Governance Case: Martin Hilb
Evaluating and Valuing Patents: Oliver Gassmann, Martin A. Bader and Mark James Thompson
Consensus Mechanisms: Daniel Hellwig, Goran Karlic and Arnd Huchzermeier