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Management for Professionals

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The Pro-Poor Digitalisation Canvas: Shaping Innovation Towards SDGs 1 and 10
Malte Jütting, Franka Blumrich and Svenja Lemke
Transforming Shame in the Workplace, Leadership and Organisation: Contributions of Positive Psychology Movements to the Discourse
Claude-Hélène Mayer
Distributed Leadership: When People Claim Brand Ownership
Silvia Biraghi, Rossella C. Gambetti and Stephen Quigley
Building a Marketing Intelligence System for New Retail Companies
Xiaodong Ma
Protecting the Organization During Vulnerable Times
Joseph Joy
Case 42 Teradyne, Inc
B. Rajesh Kumar
Artificial Intelligence and Emerging Technologies in Travel
Ben Vinod
Case 47: Jamnagar Refinery Project, India
B Rajesh Kumar
Go-to-Market/Product Marketing
Timo Wagenblatt
HP Compaq Merger
B. Rajesh Kumar
Future State
Ben Vinod
Globalising How? The Route Towards International HR Development
Henriette-Muriel Müller, Alexander Thomas and Jan-Peter Müller
Negotiations in Arabic Countries and the Middle East
Marc Helmold, Warda Samara, Ayat Abusini and Roshan Nelson
Value of Forecasting with Custom Methods
Ganesh Sankaran, Federico Sasso, Robert Kepczynski and Alessandro Chiaraviglio
Cell-Free Cooperative Massive MIMO
Pengfei Sun
Contemporary Issues in Platforms
R. Srinivasan
German Closed-End Funds
Helmut Knepel
12 Commandments for a Successful SAP Project
Denise Banks-Grasedyck, Eckhard Lippke, Hans Oelfin, Reinhold Schwaiger and Volker Seemann
Appendix 4: Methods
Dominik Maximini
Team Leadership Methods
Jürg Kuster, Eugen Huber, Robert Lippmann, Alphons Schmid, Emil Schneider, Urs Witschi and Roger Wüst
An Entrepreneurial Approach to Designing Innovation Space
Jamshid Alamuti
Lead Management Automation Unites Marketing and Sales
Uwe Hannig
Finding and Retaining Qualified Talents in Rwanda’s Automation Industry
Yousuf Abdalla
Holistic Manufacturing Network Management Approach at Jenoptik AG: Light and Production Division
Richard Hummel
Content Marketing Process: Embrace Art and Science
Łukasz Kosuniak
Negotiations with Asian Suppliers
Karlheinz Zuerl
Information and Documentation
Philip Bauer
Pricing Process and Pricing Psychology
Frank Frohmann
Xiaomi: How Do the World’s Top Enterprises for Product Ecosystem Layout the Internet of Things?
Ziyi Zheng, Chuyan Li and Yan Tu
REOCs and REITs
Wolfgang Schäfers, Kai-Magnus Schulte and Alexander Scholz
Pushing the Right Buttons: How the Internet of Things Simplifies the Customer Journey
Nikolai Nölle and Frank Wisselink
Looking Ahead
George P. Moschis
Summary and Review of RWA and Tokenization and Development Suggestions
Shusong Ba, Yang Wang, Haifeng Bai and Haokang Thomas Zhu
Underwriting and Credit Scoring
Colin Chen
Case 48: Big Dig Project
B Rajesh Kumar
Organizational Design for Global Marketing Strategy
Bodo B. Schlegelmilch
Managing IP-Related Tensions Between Universities and Spin-Offs
Alexander A. Fink, Joshua Arbter and Stephan M. Wagner
Major Acquisitions by Facebook
B. Rajesh Kumar
Case 43 Century Communities
B. Rajesh Kumar
Communication
Philip Bauer
Integrativeness Through Pursuing Integrative Intelligence as the Way Forward
Puneet K. Bindlish, Sharda S. Nandram and Ankur Joshi
Creating Environment-Inclusive Organizations: An Integrative Ecopreneurial Approach
Parag Rastogi and Radha R. Sharma
Sensing-Assisted Fast Network Access
Pengfei Sun
How to Argue Well?
Kim Cheng Patrick Low
Project Start
Philip Bauer
Feihe Dairy: Winged with Digintelligence
Fuming Chen
A Renowned Retail Company Creates an Industrial Internet Platform
Xiaodong Ma
Media Strategies in the Sports Media Sector
Christoph Bertling
Position Paper: Resilience in SMEs—What Philosophy and Ethics Got to Do with It?
Aive Pevkur
Industrial Branding
Claudio A. Saavedra
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